E-Merchandising Software Global Market Report 2024 by The Business Research Company | Salesforce Inc. , Bloomreach Inc., Algolia Inc., Episerver AB, Dynamic Yield Ltd., Bluecore Inc., Kibo Commerce Inc., Voyado, Elastic Path Software Inc., Unbxd Inc.,

The e-merchandising software market size has grown rapidly in recent years. It will grow from $1.24 billion in 2023 to $1.37 billion in 2024 at a compound annual growth rate (CAGR) of 10.6%. The growth in the historic period can be attributed to the rise of online shopping, the proliferation of mobile devices, the emergence of big data analytics, the advancement of AI and machine learning technologies, and the evolution of omnichannel retailing.

The e-merchandising software market size is expected to see rapid growth in the next few years. It will grow to $2.07 billion in 2028 at a compound annual growth rate (CAGR) of 10.8%. The growth in the forecast period can be attributed to increased adoption of augmented reality (AR) for virtual try-on experiences, integration of voice commerce and smart speaker devices, growth of social commerce and influencer marketing, expansion of personalized shopping experiences through customer data analytics, and acceleration of blockchain technology for supply chain transparency and product authentication. Major trends in the forecast period include enhanced focus on sustainability and eco-friendly products, the rise of live commerce and interactive shopping experiences, integration of 5G technology for faster and more immersive shopping experiences, expansion of subscription-based and membership models in e-commerce, and increased emphasis on social proof and user-generated content in product recommendations.

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E-Merchandising Software Market Major Segments
The e-merchandising software market covered in this report is segmented -

1) By Type: Cloud Based, On-Premises
2) By Deployment: Public Cloud, Private Cloud, Hybrid Cloud
3) By Pricing Model: Subscription, One Time License
4) By Size Of Enterprise: Small And Medium-Sized Enterprises (SMEs), Large Enterprises
5) By Application: Apparel And Footwear, Groceries And Food, Home And Furniture, Electronics And Jewellery, Beauty And Personal Care, Other Applications

Key Driver - Rising E-Commerce Fuels Surge In E-Merchandising Software Adoption

The expansion of e-commerce is expected to propel the e-merchandising software market. E-commerce refers to the buying and selling goods and services over the Internet, typically facilitated through online platforms and electronic transactions. E-commerce is rising due to the proliferation of online shopping and the increasing demand for digital solutions in the retail market. E-merchandising software enhances the user experience, boosts sales, and improves customer engagement in e-commerce by optimizing product displays, personalizing recommendations, and implementing dynamic pricing strategies. For instance, in April 2023, according to the International Trade Administration, a US-based government agency, e-commerce sales in Canada were around $2.34 billion in March 2022 and are predicted to reach $40.3 billion by 2025. Therefore, the increasing use of e-commerce is driving the growth of the e-merchandising software market.

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Prominent Trend - Monetate Unveils Innovative Digital Merchandising Suite

Major companies operating in the e-merchandising software market are focused on developing innovative technologies, such as Digital Merchandising Suite, to gain a competitive edge in the market. A Digital Merchandising Suite is a comprehensive software solution designed to optimize the online retail experience by enhancing product presentation, promotion, and sales on e-commerce platforms. For instance, in February 2024, Monetate, a US-based software company, unveiled Monetate for Merchandisers, a pioneering solution crafted to empower e-commerce and digital merchandising teams to create unparalleled customer experiences that redefine product categories. It integrates AI with a comprehensive merchandising tool suite, allowing businesses to enhance product findability, increase catalog exposure, and reflect distinct brand value across the shopper journey. The suite is bolstered by a robust AB and MVT testing framework, enabling continuous optimization based on key performance indicators (KPIs) such as conversion rate (CVR) and average order value (AOV).

E-Merchandising Software Market Players
Major companies operating in the e-merchandising software market market are Salesforce Inc. , Bloomreach Inc., Algolia Inc., Episerver AB, Dynamic Yield Ltd., Bluecore Inc., Kibo Commerce Inc., Voyado, Elastic Path Software Inc., Unbxd Inc., Clerk.io ApS, Nosto Oy, Zoovu GmbH, Searchspring Inc., RichRelevance Inc., Reflektion Inc., SymphonyAI LLC, GroupBy Inc., SLI Systems Inc., PredictSpring Inc., PureClarity Ltd., Celebros Ltd., Smart Merchandiser LLC, Vue.ai Inc., Tagalys Inc.

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Largest And Fastest Growing Region In The Market
North America was the largest region in the e-merchandising software market in 2023. The regions covered in the e-merchandising software market market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. E-Merchandising Software Market Report Structure
3. E-Merchandising Software Market Trends And Strategies
4. E-Merchandising Software Market - Macro Economic Scenario
5. E-Merchandising Software Market Size And Growth
…..
27. E-Merchandising Software Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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