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Strawberries Global Market Report 2024 by The Business Research Company | Hershey Foods Corporation; Dole PLC; J.M. Smucker Company; Del Monte Pacific Limited; Ocean Spray Cranberries Inc.; Seneca Foods Corporation; Hero AG; Keelings Ltd.

Strawberries Market Trends

Strawberries Market Trends

The strawberries market size has grown steadily in recent years. It will grow from $15.30 billion in 2023 to $15.88 billion in 2024 at a compound annual growth rate (CAGR) of 3.8%. The growth in the historic period can be attributed to increasing consumer awareness regarding the nutritional benefits, expansion of distribution channels, increasing demand for processed strawberry products, growing health consciousness among consumers, and government initiatives promoting strawberry cultivation.

The strawberries market size is expected to see steady growth in the next few years. It will grow to $18.66 billion in 2028 at a compound annual growth rate (CAGR) of 4.1%. The growth in the forecast period can be attributed to increasing urbanization and population growth, expansion of retail infrastructure, increasing consumer preference for natural and organic food products, growing emphasis on health and wellness trends, and a rise in climate change adaptation. Major trends in the forecast period include the adoption of precision agriculture techniques, advances in biotechnology and genetics, innovations in post-harvest technologies, integration of robotics and automation solutions, and the development of value-added strawberry products.

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Strawberries Market Major Segments
The strawberries market covered in this report is segmented -

1) By Type: June Bearing Strawberry, Ever Bearing Strawberry, Day Neutral Strawberry
2) By Category: Organic, Conventional
3) By Sales Channel: Supermarkets Or Hyper Markets, Convenience Stores, Independent Retailers, Online Sales
4) By Application: Food And Beverage, Cosmetics And Personal Care

Key Driver - Growing Plant-Based Food Trend Fuels Demand For Strawberries Market

The rising shift of consumers towards plant-based foods is expected to propel the growth of the strawberries market going forward. Plant-based foods refer to products derived solely from plants, excluding any ingredients of animal origin, providing alternatives to traditional animal-based foods. The shift towards plant-based foods is due to growing concerns about environmental sustainability, animal welfare, and the health benefits of plant-based diets. Strawberries are frequently used in plant-based consumption as a flavorful addition to smoothies, salads, and plant-based desserts, providing natural sweetness and vibrant color while contributing to a nutritious, plant-based diet. For instance, in April 2023, according to a report published by the Plant-Based Foods Association, a US-based trade association representing the plant-based food industry, around 70% of the total U.S. population consumed plant-based foods in 2022, up from 66% in 2021. Further, plant-based foods maintained 6.6% sales growth in 2022, an increase from 5.9% in 2021. Therefore, the rising shift of consumers towards plant-based foods is driving the growth of the strawberries market.

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Prominent Trend - Strawberry Cultivation Robots Revolutionize Agricultural Practices

Major companies operating in the strawberries market are focusing on developing innovative cultivation technologies, such as strawberry cultivation robots, to gain a competitive edge in the market. A strawberry cultivation robot is a specialized automated agricultural machine designed to perform tasks related to cultivating strawberries. For instance, in December 2022, HarvestX Inc., a US-based company developing agricultural robots and software for automated farming, launched an automated strawberry cultivation solution that uses their newly developed robot XV3. This technology combines robotics and AI to automate plants' management, pollination, and harvesting processes in indoor vertical farms, ensuring stable production and cost reduction. Compared to previous models, the XV3 robot offers higher accuracy and scalability, allowing for its efficient implementation in various indoor vertical farm environments. The technology aims to address labor shortages and significantly reduce labor costs in strawberry cultivation.

Strawberries Market Players
Major companies operating in the strawberries market report are Hershey Foods Corporation; Dole PLC; J.M. Smucker Company; Del Monte Pacific Limited; Ocean Spray Cranberries Inc.; Seneca Foods Corporation; Hero AG; Keelings Ltd.; Welch Foods Inc; Monin Inc.; Driscoll's Inc.; Andros Groupe; R. Torre And Company Inc.; Mirak Group Inc.; Berry Gardens Ltd.; Stonewall Kitchen LLC; Wilkin And Sons Ltd.; Naturipe Farms LLC; BelOrta cvba; Goknur Gida Sanayi ve Ticaret Anonim Sirketi; Mrs. Miller's Homemade Jams LLC; ST. DALFOUR INTERNATIONAL INCORPORATED

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Largest And Fastest Growing Region In The Market
Asia-Pacific was the largest region in the strawberries market in 2023. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the strawberries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. Strawberries Market Report Structure
3. Strawberries Market Trends And Strategies
4. Strawberries Market - Macro Economic Scenario
5. Strawberries Market Size And Growth
…..
27. Strawberries Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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The Business Research Company
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Email: info@tbrc.info

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Learn More About The Business Research Company
The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.

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