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Ciao GmbH enlarges PR & Marketing department

01-17-2008 05:04 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Ciao GmbH

Ciao GmbH / Logo

Ciao GmbH / Logo

As PR-Manager, Ulrike Piesch is responsible for European-wide corporate and product communication / Sabine Kaufmann, as Marketing Manager, leads all brand activities of the seven European internet portals

Munich, January 17, 2008 - Ciao GmbH, one of the leading online comparison shopping and opinions portals in Europe, continues to expand the department of PR & marketing. Ulrike Piesch started work as PR Manager in January 2008. In this function she is responsible for all public relations and is in charge of the Ciao portals in seven European countries. Sabine Kaufmann started work as Ciao’s Marketing Manager in April 2007. She is responsible for the European-wide strategic brand positioning in the sector of business-to-business and business-to-consumer. Piesch and Kaufmann report directly to Stephan Musikant, managing director of Ciao GmbH.

Ulrike Piesch began her career as PR Manager in 2003 after her study of historic sciences at the Ludwig Maximilians University in Munich in the PR department of the German broadcast station ProSieben. After her voluntary service she was in charge of several events and comedy shows until 2006. After changing within the ProSiebenSat.1 Group to the advertising sales houses SevenOne Interactive and SevenOne Media, the 30 year old was responsible for internal communication as well as for product and enterprise PR.

Sabine Kaufmann has been working at Ciao since April 2007 as Marketing Manager. From 2001 to 2005 the 29 year old studied business administration at the university for Applied Sciences in Saarbrücken. The business studies graduate completed in 2004 a one year internship within the range of online marketing at the leading newspaper publishing house in Saarbrücken. From July 2005 on she was responsible for the commercialisation of youth magazines, daily papers and internet portals of the publishing house as well as for the radio station bigFM Saarland.

Press contact
Ulrike Piesch
PR Manager
Ciao GmbH
Tel.: +49 (89) 25 551-796
Fax: +49 (89) 25 551-700
E-Mail: ulrike.piesch@ciao-group.com
Web: http://www.ciao-group.com

About Ciao GmbH
Ciao GmbH is one of the leading online comparison shopping and opinion portals in Europe, present in seven European countries (www.ciao.de, www.ciao.co.uk, www.ciao.fr, www.ciao.it, www.ciao.es, www.ciao-shopping.nl, www.ciao.se). Ciao offers users over 3.4 millions products and 4.3 millions consumer reviews for more than 20 product categories such as cars, computers, digital cameras, mobile phones, travelling, electronics or household appliances. The websites in Germany, France, Spain, Italy and the UK have been ranked amongst the most popular e-shopping portals of each country (Source: Nielson NetRatings Q4/2007).
Ciao GmbH was founded in 1999 in Munich, Germany. In April, 2005 Ciao GmbH became a subsidiary of Greenfield Online Inc. (NASDAQ: SRVY). Ciao GmbH has its headquarters in Munich and regional offices in London, Paris, Timisoara and Wroclaw.
More informations: www.ciao-group.com oder www.greenfield.com.

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