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Personalized nutrition is emerging as a promising sector, presenting businesses with an attractive opportunity

06-21-2024 02:04 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Markets and Markets

Personalized nutrition is emerging as a promising sector,

The global personalized nutrition market size is estimated to be valued at USD 11.3 billion in 2022. It is projected to reach USD 23.3 billion by 2027, recording a CAGR of 15.5%, in terms of value. Increasing geriatric population and the increase in the convenience of using apps offering personalized nutrition recommendation drive the personalized nutrition market.

Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=249208030

The active measurement segment is projected to account for a larger share of the personalized nutrition market

Based on product type, active measurement is projected to hold a larger share in the personalized nutrition market. Active measurements considered in this study include apps, testing kits, and programs for personalized nutrition. Many players, such as Persona Nutrition (US), in the personalized nutrition market, offer nutritional supplements incorporated into individualized plans for customers. As consumers have become increasingly inclined toward personalized approaches, genomic testing kits for personalized nutrition are used widely to assist consumers with DNA-based diets.

The standard supplements segment is anticipated to gain a larger share of the personalized nutrition market

Based on application, standard supplements are forecasted to account for a larger share of the personalized nutrition market. Standard supplements support in maintaining overall health and are not used to treat or prevent any targeted disease or disorder. Moreover, the price of these supplements is generally lowered compared to disease-based supplements, as they are readily available across the globe.

Read more: https://www.linkedin.com/pulse/personalized-nutrition-industry-gain-traction-growing-rugved-kulkarni-ttjpf

The direct-to-consumer segment is anticipated to dominate the personalized nutrition market during the review period

By end use, the direct-to-consumer segment is projected to hold a major share of the personalized nutrition market. Consumers have become increasingly aware of what they consume, whether it's food, drinks, or supplements. The growing trend of adopting paleo, vegan, and plant-based diets has led to increased use of personalized nutrition services such as apps and programs by households.

The tablets segment is forecasted to account for the largest share of the personalized nutrition market

Based on form, the tablets segment is projected to account for the largest share of the personalized nutrition market during the review period. The tablets form is widely consumed and boasts easy availability, affordability, a wide range of dosage patterns, easy packaging, storage, and cost-effectiveness. Tablets also have a high shelf-life and thus find a higher preference than other formats of dietary supplements.

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North America is projected to account for a major share of the personalized nutrition market during the forecast period

North America is projected to dominate the global personalized nutrition market during the forecast period. This is attributed to various emerging players present in the region that are focusing on developing solutions for personalized nutrition. Personalized nutrition companies present in the region contribute to the growth of the overall market. Some of the major players headquartered in the region are Herbalife Nutrition Ltd. (US), Amway (US), Wellness Coaches USA, LLC. (US), Care/of (US), Viome Life Sciences, Inc. (US), Persona Nutrition (US), Balchem Corporation (US), and Zipongo, Inc. (US).

Major Players

Key players in the global personalized nutrition market include Amway (US), BASF (Germany), DSM (Netherlands), Herbalife Nutrition Ltd (US), DNAfit (UK), Care/of (US), Nutrigenomix (US), Zipongo (US), Viome (US), Habit (US), and Atlas Biomed Group Limited (UK).

View detailed Table of Content here - https://www.marketsandmarkets.com/Market-Reports/personalized-nutrition-market-249208030.html

Contact:
Mr. Rohan Salgarkar
MarketsandMarkets™ INC.
630 Dundee Road
Suite 430
Northbrook, IL 60062
USA: +1-888-600-6441

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America's best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America's best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

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