Deodorants Market Size, Trends, Share, Growth Demand 2024-2033 |

"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033.

Deodorants Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance.

The Market Size Is Expected To Reach $35.45 billion In 2028 At A CAGR Of 6.6% :

The deodorants market size has grown strongly in recent years. It will grow from $25.75 billion in 2023 to $27.41 billion in 2024 at a compound annual growth rate (CAGR) of 6.4% The growth in the historic period can be attributed to changing social norms, effective advertising and marketing campaigns, rising disposable income levels, fashion and lifestyle trends emphasizing fitness, urbanization, and population growth, and increased awareness of health and wellness.

The deodorants market size is expected to see strong growth in the next few years. It will grow to $35.45 billion in 2028 at a compound annual growth rate (CAGR) of 6.6%. The growth in the forecast period can be attributed to increasing demand for natural and sustainable formulations, rising awareness about personal hygiene and wellness, innovations in packaging and application formats, emphasis on gender-neutral and inclusive product offerings, and the growing influence of e-commerce platforms on consumer purchasing behavior. Major trends in the forecast period include adoption of deodorants with antibacterial and antiperspirant properties, technological advancements in formulation, innovative packaging designs and convenient application formats, and increasing emphasis on gender-neutral and inclusive product offerings, broader range of scents and formulations tailored to diverse preferences and lifestyles.

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Deodorants Market Major Segments
The deodorants market covered in this report is segmented -

1) By Product: Spray, Roll-On, Cream, Other Product
2) By Packaging Material: Metal, Plastic, Other Packaging Material
3) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience Stores, Pharmacies and Drug Stores, Online Retail, Other Distribution Channel
4) By End-User: Men, Women, Other End User

Key Driver - Increasing Demand For Personal Grooming Products Is Driving The Deodorant Market

The increasing demand for personal grooming products is expected to propel the growth of the deodorants market going forward. Personal grooming products refer to items designed for enhancing personal appearance, hygiene, and overall well-being. The growing demand for personal grooming products is increasing as consumers seek to maintain hygiene, enhance their appearance, and prioritize self-care in their daily routines. Deodorant is a key component of personal grooming products, used to manage body odor by inhibiting the growth of odor-causing bacteria and providing a pleasant fragrance. For instance, in September 2023, according to the Bureau of Labor Statistics, a US-based principal fact-finding agency for the Federal Government, in 2022, there was a 12.3% rise in personal care products and services spending, following a substantial increase of 19.3% observed in 2021. Therefore, increasing demand for personal grooming products is driving the growth of the deodorants market.

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Prominent Trend - Product Innovations For Long-Lasting Sweat And Odor Protection

Major companies operating in the deodorants market are focusing on skin-friendly and breathable deodorant formulas, such as antiperspirant technology, to offer enhanced sweat protection while maintaining skin comfort and health. Antiperspirant technology refers to the scientific formulations and mechanisms used in antiperspirant products to temporarily reduce or block the production of sweat. For instance, in March 2022, Degree, a US-based deodorant company, launched its latest innovation, the Degree Advanced Antiperspirant, featuring revolutionary 72-hour microtechnology for continuous sweat and odor protection. Additionally, Degree has introduced the Degree Advanced Antiperspirant for Women and Men, both incorporating breakthrough microtechnology for 72-hour sweat and odor protection. This new range is clinically proven to create a more robust barrier against sweat compared to traditional antiperspirants, eliminating the need for reapplication. Developed by Unilever, Degree's parent company, this technology boasts 16 new patents.

Deodorants Market Players
Major companies operating in the deodorants market report are L'Oreal SA; Christian Dior SE; The Procter & Gamble Company; Unilever PLC; Adidas AG; Henkel AG & Co KGaA; Colgate-Palmolive Company; The Estée Lauder Companies Inc.; Kao Corporation; .; Coty Inc.; Burberry Limited; Calvin Klein Inc.; Avon Products Inc.; Giorgio Armani SpA; Lion Corporation; Revlon Inc.; Godrej Consumer Products Limited; Beiersdorf AG; Benetton Group Srl; Cavinkare Private Limited; EO Products Inc.; Each & Every; Erbaviva LLC; Spirit Nest LLC

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Largest And Fastest Growing Region In The Market
Europe was the largest region in the deodorants market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the deodorants market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. Deodorants Market Report Structure
3. Deodorants Market Trends And Strategies
4. Deodorants Market - Macro Economic Scenario
5. Deodorants Market Size And Growth
…..
27. Deodorants Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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Contact Us:
The Business Research Company
Europe: +44 207 1930 708
Asia: +91 88972 63534
Americas: +1 315 623 0293
Email: info@tbrc.info

Follow Us On:
LinkedIn: https://in.linkedin.com/company/the-business-research-company
Twitter: https://twitter.com/tbrc_info
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ

Learn More About The Business Research Company
The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.

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