openPR Logo
Press release

In-App Advertising Market 2024-2033: Production Analysis, Segmentation, Key Drivers And Top Players

06-11-2024 11:32 AM CET | Media & Telecommunications

Press release from: The Business Research Company

In-App Advertising Market

In-App Advertising Market

"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033.

In-App Advertising Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance.

The Market Size Is Expected To Reach $305.09 billion In 2028 At A CAGR Of 20.2%.

The in-app advertising market size has grown exponentially in recent years. It will grow from $120.95 billion in 2023 to $146.24 billion in 2024 at a compound annual growth rate (CAGR) of 20.9%. The growth in the historic period can be attributed to rise of mobile devices, shift in user behavior, monetization opportunities for app developer, app store evolution, growing app ecosystems..

The in-app advertising market size is expected to see exponential growth in the next few years. It will grow to $305.09 billion in 2028 at a compound annual growth rate (CAGR) of 20.2%. The growth in the forecast period can be attributed to global app market expansion, ad fraud mitigation, user experience enhancement, emerging app categories, data-driven targeting and analytics.. Major trends in the forecast period include mobile dominance, app monetization strategies, programmatic advertising, ad formats and creativity, data analytics and targeting..

Request A Sample Of This Report - https://www.thebusinessresearchcompany.com/sample.aspx?id=8976&type=smp

In-App Advertising Market Major Segments
The in-app advertising market covered in this report is segmented -

1) By Type: Banner Ads, Interstitial Ads, Rich Media Ads, Video Ads, Native Ads
2) By Platform: IOS, Android
3) By Application: Online Shopping, Messaging, Entertainment, Gaming And Ticketing

Key Driver - The Surge In Smartphone And Tablet Utilization Driving The In-App Advertising Market

The increasing utilization of smartphones and tablets is driving the in-app advertising market forward. Smartphones are mobile phones that can be used for a wider variety of purposes other than making calls and messaging. Tablet is a device with a touchscreen interface larger than a smartphone. The increasing use of smartphones and tablets increases the use of mobile applications which host in-app advertisements. Ad publishers develop highly targeted and personalized ads using in-app mobile advertising, which increases the likelihood that the audience will be interested in and click on them. For instance, according to the Worldwide Quarterly Mobile Phone Tracker report published by the International Data Corporation (IDC), a US-based examiner and provider of data about various verticals, in 2021, global smartphone shipments reached 1.38 billion which was an increase of 7.7%. The growth was expected to continue in 2022 and the total shipments were expected to reach 1.43 billion. Therefore, the increasing use of smartphones and tablets is driving the in-app advertising market forward.

Customise This Report As Per Your Requirements - https://www.thebusinessresearchcompany.com/Customise?id=8976&type=smp

Prominent Trend - Technological Advancements Reshaping The Landscape Of The In-App Advertising Market

Technological advancements are a key trend gaining popularity in the in-app advertising market. Major companies in the market are introducing new platforms and advanced technologies to sustain their position in the market. For instance, in November 2021, Pixalate, a US-based fraud-protection company launched the industry's first ad fraud supply path optimization (SPO) technology. The new product is an addition to Pixalate's analytics platform and helps customers to pick higher-quality paths for delivering ads across various platforms. It will also help the companies to gain insights and detect low-quality inventory resources.

In-App Advertising Market Players
Major companies operating in the in-app advertising market report are Amobee Inc., Apple Inc., BYYD Inc., Chartboost, Meta Platforms Inc., Flurry, Google AdMob, InMobi Pte Ltd., MoPub Inc., America Online Inc., Tapjoy Inc., Tune Group Sdn Bhd, Glispa GmbH, Microsoft Corporation, Zoomd Technologies Ltd., AdColony, Amazon.com Inc., AppLovin, Appodeal, Epom Apps, Fyber, IronSource, Media.net, StartApp, Unity Technologies, Yahoo Advertising, Audience Network, Inneractive, Liftoff, Mintegral .

View The Full Report Here - https://www.thebusinessresearchcompany.com/report/in-app-advertising-global-market-report

Largest And Fastest Growing Region In The Market
North America was the largest region in the in-app advertising market in 2023. Asia-Pacific is expected to be the fastest-growing region in the in-app advertising market share during the forecast period. The regions covered in the in-app advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The Table Of Content For The Market Report Include:
1. Executive Summary
2. In-App Advertising Market Report Structure
3. In-App Advertising Market Trends And Strategies
4. In-App Advertising Market - Macro Economic Scenario
5. In-App Advertising Market Size And Growth
…..
27. In-App Advertising Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

Contact Us:
The Business Research Company
Europe: +44 207 1930 708
Asia: +91 88972 63534
Americas: +1 315 623 0293
Email: info@tbrc.info

Follow Us On:
LinkedIn: https://in.linkedin.com/company/the-business-research-company
Twitter: https://twitter.com/tbrc_info
Facebook: https://www.facebook.com/TheBusinessResearchCompany
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ
Blog: https://blog.tbrc.info/
Healthcare Blog: https://healthcareresearchreports.com/
Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model

Learn More About The Business Research Company
The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release In-App Advertising Market 2024-2033: Production Analysis, Segmentation, Key Drivers And Top Players here

News-ID: 3534264 • Views:

More Releases from The Business Research Company

Industrial Truck Market 2024-2033: Global Outlook, Industry Share, Latest Trends And Major Players
Industrial Truck Market 2024-2033: Global Outlook, Industry Share, Latest Trends …
"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033. Industrial Truck Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance. The Market Size Is Expected To Reach $31.68 billion In 2028 At
Hybrid Cloud Market 2024-2033: Competitor Assessment, New Trends, Share Analysis And Global Key Players
Hybrid Cloud Market 2024-2033: Competitor Assessment, New Trends, Share Analysis …
"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033. Hybrid Cloud Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance. The Market Size Is Expected To Reach $215.07 billion In 2028 At
High Performance Liquid Chromatography Market Growth Rate, Latest Trends, Industry Insights And Forecast To 2033
High Performance Liquid Chromatography Market Growth Rate, Latest Trends, Indust …
"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033. High Performance Liquid Chromatography Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance. The Market Size Is Expected To Reach $6.28 billion In
Construction Boom Drives Surge in Pressure Sensitive Adhesive Tapes Market to Hit $93.61 Billion by 2028
Construction Boom Drives Surge in Pressure Sensitive Adhesive Tapes Market to Hi …
The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033. Pressure Sensitive Adhesive Tapes Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance. The Market Size Is Expected To Reach $93.61 billion In

All 5 Releases


More Releases for Advertising

Outdoor Advertising Market Increasing Demand With Leading Players Lamar Advertis …
An extensive analysis of the Global Outdoor Advertising market strategy of the leading companies in the precision of import/export consumption, supply and demand figures, cost, price, revenue and gross margins. The report starts by an introduction about the company profiling and a comprehensive review about the strategy concept and the tools that can be used to assess and analyze strategy. It also analyzes the company’s strategy in the light of
Advertising Market Is Growing Worldwide with Major Types: Brand Advertising, Dir …
Advertising is a marketing communication that uses a non-personal message openly sponsored to promote or sell a product, service or idea. Advertising sponsors are usually companies that want to promote their products or services. The Advertising report is an exclusive elaborated study of the given industry with an aim towards the global market trend. The report focuses to deliver a synopsis of global Advertising Market with in-depth market segmentation by several
Interactive Advertising Market is Booming Worldwide| Grey Advertising, Butler, S …
HTF MI recently introduced Global Interactive Advertising Market study with in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status to 2023. The market Study is segmented by key regions which is accelerating the marketization. At present, the market is developing its presence and some of the key players from the complete study are Grey Advertising, Wieden+Kennedy, Butler, Shine, Stern & Partners, Ogilvy & Mather,
Future of Digital Advertising Industry 2018-2025: Opportunity Analysis by Compan …
According to the new market research report “Future of Digital Advertising Industry 2018-2025: Opportunity Analysis by Companies (Google, Facebook, Yahoo, Twitter..), by Advertising Type (Indoor Advertising (SEM, Mobile..) & Outdoor Advertising (Classifieds, Wall Display Advertising...)) & Forecast” Request sample report 2018 @ https://www.marketresearchnest.com/report/requestsample/427481 This report studies the Digital Advertising Industry with many aspects of the industry like the market size, market status, market trends and forecast, the report also provides
Mobile Advertising: Sub Set of Online Advertising
The major factor promoting the growth in mobile ad spending market is the rapid growth in social media. Social media continues to be a large platform for advertisers as well as companies to promote and interact with customers online. With the help of social media, the consumer’s interests, feedback, and rating can be easily examined with the help of social media. Different users share posts as well as updates available
Global Outdoor Advertising Market 2017: Key Players – Lamar Advertising, AdSpa …
Summary This report studies the global Outdoor Advertising market, analyzes and researches the Outdoor Advertising development status and forecast in United States, EU, Japan, China, India and Southeast Asia. This report focuses on the top players in global market, like JCDecaux Group Clear Channel Outdoor Lamar Advertising CBS Corporation Str?er Media AG Adams Outdoor Advertising AdSpace Networks AirMedia APN Outdoor Burkhart Advertising Click here for a sample report @ https://www.wiseguyreports.com/sample-request/1186751-global-outdoor-advertising-market-size-status-and-forecast-2022 Market segment by