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Benepik Elevates Corporate Gifting Amid Rising Corporate Spends

06-07-2024 10:09 AM CET | IT, New Media & Software

Press release from: Benepik Technology

Benepik Elevates Corporate Gifting Amid Rising Corporate

Benepik, a global leader in rewards and loyalty, proudly made in India announces the launch of its tech-enabled Corporate Gifting Hampers. Combining sophistication and thoughtful curation with its proprietary technology, these offerings are set to transform the way businesses build and strengthen relationships with clients, employees, and channel partners.

Benepik, India's largest Reward Gateway, has reported aggressive growth over past two years. It works with more than 500+ enterprise customers including BFSI, Pharma, FMCG, Consumer Appliances, Market Research, Construction, EdTech, and PSUs. As organizations increasingly seek meaningful ways to strengthen bonds with their stakeholders, the corporate gifting industry is projected to grow by a CAGR of 15% over next few years.

Benepik offers a vast catalogue of over 50,000 options including gift cards, gadgets, electronic appliances, holidays, and charity. This ensures personalization for every occasion, budget, and recipient. Through its technology, businesses of all sizes can seamlessly manage their corporate gifting; from budget management to gift selection, delivery tracking, and feedback while Benepik manages the entire process from procurement to personalization to fulfilment.

The key features of Corporate Gifting offering include:
•Omni Channel Gift Distribution: Organizations can effortlessly send gifts to multiple recipients at once by seamlessly integrating with platforms such as WhatsApp.
•Vast Catalogue: Benepik provides a wide selection of products for various occasions, offering the flexibility to choose from an extensive catalogue.
•Tailored Gifts: Craft personalized messages for individual recipients and schedule gifting campaigns in advance to ensure timely delivery for special events.
•Customization Options: Enhance gifts with personalized messages, names, or logos, including digital greetings.
•Automated Gifting Processes: Streamline gifting procedures by integrating with CRM or HR platforms to automate tasks such as sending gifts to employees on work anniversaries or clients on birthdays. The intelligent platform manages all aspects of sending and tracking via automated emails or SMS.
•Curated Gift Collections: Empower employees and clients to select their preferred item from curated gift options, including personalized items tailored to their demographics and interests. This guarantees that each recipient receives a suitable gift.
•Flexible Delivery Choices: Allow recipients to choose their preferred delivery location, whether it's their home or office.

"Corporate gifting when done right can bring smiles to your customers and employees. It is evolving from an annual custom to a relationship building necessity covering onboarding, service anniversaries and retirement. Categories such as Maternity Kits and Wellness Hampers are gaining popularity reflecting a fundamental shift in the Gifting approach. While this strategy is proven to strengthen relationships and improve morale, it is largely broken right now. We want to change the current approach of corporate gifting that is largely impersonal, slow, laborious, and immeasurable to a result-oriented approach." says Saurabh Jain, Founder- Benepik.

Further, sustainable and eco-friendly packaging is emerging as a preferred choice for companies while gifting. Benepik has pledged to onboard emerging D2C brands on its gifting catalogue to contribute to the Indian Startup ecosystem. In a survey conducted by Benepik among 2000 employees across sectors, findings indicated that 87% of respondents want the freedom to choose their own gifts, while 74% indicated that such gifts not only boost motivation but also foster greater engagement and a heightened sense of belonging within the workplace.

Benepik surpassed INR 100 Crore revenues in FY 23-24 and is aiming to grow five-fold in next 2 years. It currently works with clients in India, Indonesia, Middle East, USA, and Europe. It has the ability to deliver gifting solutions to clients across more than 100 countries.

Benepik Technology,
B2- 856, Spaze I-tech Park, Sector- 49
Gurgoan- 122002
+91 124 421 2827
Ayushi.sharma@benepik.com

Benepik is a leading Rewards, Engagement, & Loyalty Gateway, dedicated to fostering strong connections between organizations and their Employees, Influencers, Channel Partners.

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