4 Ways to Get Unsampled Google Analytics Data in Tableau
Tableau makes it simple to connect directly to Google Analytics through both their native Google Analytics connector and Google Sheets Web Connector. In fact, if you are dealing with a non-Premium web property that typically does not experience sampling, I recommend testing and using these two methods:
Both of the above methods retrieve the data using the Google Analytics Core Reporting API Version 3. This is important to know because when using the API, data has the risk of being sampled even if you are pulling from a Premium/360 property. Google has confirmed that future versions’ sampling levels will match the interface, but for now there are some workarounds using other useful, Premium-only features.
Many of these options can be found in Dan Wilkerson’s post about unsampled reporting, but this post will be specific to working in Tableau.
Read More: http://goo.gl/Zdv5KA
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