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Event Management Software Market Size, Industry Analysis, Business Outlook And Future Growth By 2024-2033
Event Management Software Market
The event management software market size is expected to see rapid growth in the next few years. It will grow to $13.24 billion in 2028 at a compound annual growth rate (CAGR) of 12.6%. The growth in the forecast period can be attributed to personalization capabilities, sustainability and green events, focus on accessibility and inclusivity, evolving compliance standards, crowdsourcing and participant input. Major trends in the forecast period include hybrid and virtual event solutions, integrated event platforms, mobile event apps, contactless event solutions, enhanced security measures, blockchain for ticketing and security.
Market Overview -
Event management software refers to the software that helps organizers plan, execute, and report on events, driving success for their business. and also used to manage the events and activities in a company from the beginning to the end. This platform consists of an online back-office and a user interface for attendees, which is frequently a mobile app. The event management software assists the event planner throughout the event's lifespan.
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Rising Preference For Virtual Events Drives Event Management Software Market
The increase in preference for hosting virtual events is significantly contributing to the growth of the event management software market. Virtual events are completely hosted and run online with the potential for attendees to view or participate from anywhere in the world with an agenda of single or multiple-track presentation sessions or collaborative sessions. These sessions are streamed online through virtual conferences, webinars, internal hybrid events, and external hybrid events. For instance, according to The State of Virtual Events 2021, Zoom had the most respondents accounting for 50.3%, followed by Microsoft Teams with 12% usage and Facebook Live with 9.4%. This rise in usage of virtual platforms for hosting events is contributing to the event management software market growth.
Competitive Landscape -
Major companies operating in the event management software market report are Active Network,Arlo Technologies , Attendify, Aventri, Bizzabo, Certain Inc., Cvent Inc., EMS Software LLC, Eventbrite, EventMobi, Gather Technologies,Ungerboeck,webMOBI, RainFocus, Regpack, SignUpGenius,XING Events, Eventzilla, Meeting Evolution, EventBooking, Bitrix24, Tripleseat,Circa Resort & Casin*o, Accelevents, Glue Up, Event Espresso, Hubb LLC., Hubilo Inc., RegPack Inc.,event geek
New Event Platforms To Enhance Attendee Engagement
Major companies operating in the event management software market are launching new event platforms to enhance attendee engagement at events. Event management software platforms are digital tools designed to streamline and facilitate the planning, organization, and execution of events, such as conferences, meetings, and social gatherings. For instance, in February 2022, Captello, a US-based event platform launched its GOALS solution, designed to align various event activities with objectives and incentivize participants who achieve or exceed engagement milestones set by event organizers. The platform connects event activations, tracks progress, rewards participants with points for interactions, and offers progress reports and leaderboards. The goal is to improve attendee engagement, data quality, and networking opportunities while creating new sponsorship revenue streams for event organizers. This solution enhances event experiences and encourages deeper attendee engagement.
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Key Segments -
The event management software market covered in this report is segmented -
1) By Component: Software, Services
2) By Deployment Type: On-premise, Cloud
3) By Organization Size: Small, Medium, Large
4) By End-User: Corporate, Government, Third-Party Planners, Education, Other End-Users
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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