Press release
Insights into Birch Water Market: Global Trends and Analysis 2024-2033
Birch Water Market
The birch water market size is expected to see strong growth in the next few years. It will grow to $1.99 billion in 2028 at a compound annual growth rate (CAGR) of 7.8%. The growth in the forecast period can be attributed to flavor innovations, market expansion and globalization, collaborations and partnerships, functional beverage trends, e-commerce and direct-to-consumer channels. Major trends in the forecast period include increasing consumer demand for natural and functional beverages, expansion of healthy beverage alternatives, rising interest in sustainable and ethical products, innovative flavor varieties and blends, health and wellness positioning.
Market Overview -
Birch water is a sweet and earthy liquid harvested from birch trees in early spring. It is made by tapping a hole in the tree trunk and collecting the sap that flows out.
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Birch Water Market Grows Steadily As Consumer Demand Shifts Towards Healthier Lifestyles And Hygienic Living Habits
The demand for a healthier lifestyle and hygienic living is expected to propel the growth of the birch water market going forward. A healthier lifestyle involves taking care of one's body and mind by eating a balanced diet, exercising frequently, getting enough sleep, managing stress, and participating in social activities. In contrast, hygienic living involves practices that promote cleanliness and good health. Birch water contains minerals and amino acids that can help treat the skin, making it a popular ingredient in personal care products. It also has numerous minerals and antioxidants, especially manganese and magnesium, with low in calories and sugar, making it a popular ingredient in various nutraceutical products. Thus, the rising demand for a healthier lifestyle and hygienic living increases the demand for birch water. For instance, in November 2023, according to Global Wellness Institute, a US-based non-profit organization, the sector of healthy eating, nutrition, and weight loss increased by $1,079 billion in 2022. Therefore, the demand for a healthier lifestyle and hygienic living drives the birch water market.
Competitive Landscape -
Major companies operating in the birch water market report are Nordic Koivu Ltd., Alaska Wild Harvest LLC., Sibberi, TreeVitalise Organic Birch Water, Sapp Inc., Birch Factory Aps, Tapped Brich Water, Absolutely Wild, Arctic Birch, ÖselBirch, Birkentree, Barth Fruit AG, Betula Drinks, Birk Birch Water, Breza, Birken Water, Byarozavik, Sealand Birk, Taiga Drink, Sap Sucker, Happy Tree, Treemotions, Alaska Wild Birch Products, Birk Birch Sap, Birchsap, Bjork Saft, Purity Organic, Wild Boreal .
Lumene Introduces Birch Water-Based Nordic Hydra Birch Dew Jelly Paving The Way For Sustainable Beauty Innovations
Product innovations in skin care products using birch sap are a key trend gaining popularity in the birch water market. Major companies operating in the skincare market are focusing on producing innovative skincare products using birch water to sustain their position in the market. For instance, in April 2023, Lumene, a Finland-based cosmetic company launched Nordic hydra birch dew jelly in equally innovative sustainable packaging. This includes an enhanced unique formulation of the serum-in-moisturizer, which is based on a potent combination of organic Nordic birch sap, triple hyaluronic acid, and new innovative moisture spheres to quench and deeply hydrate skin with a luxurious, thick-walled EBM bottle with both 50% certified recycled content and easy recyclability, a revolutionary feat for sustainable resins.
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Key Segments -
The birch water market covered in this report is segmented -
1) By Nature: Conventional, Organic
2) By Flavor: Strawberry, Rose Chip, Bilberry, Apple Ginger, Others
3) By Distribution Channel: Online Retailing, Store Based Retailing
4) By Application: Food And Beverages, Nutraceuticals, Pharmaceuticals, Cosmetics And Personal Care
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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