Press release
Breastfeeding Accessories Market Analysis, Size, Share, Growth, Trends, Forecast, Outlook, 2024-2033 | Top Major Key Players, Competitive Landscape
The breastfeeding accessories market size has grown strongly in recent years. It will grow from $1.75 billion in 2023 to $1.92 billion in 2024 at a compound annual growth rate (CAGR) of 9.3%. The growth in the historic period can be attributed to increased awareness and education, advancements in product innovation, supportive healthcare initiatives, changing societal norms, maternity-friendly workplace practices.The breastfeeding accessories market size is expected to see strong growth in the next few years. It will grow to $2.62 billion in 2028 at a compound annual growth rate (CAGR) of 8.1%. The growth in the forecast period can be attributed to global health campaigns, eco-friendly and sustainable products, personalized and customized solutions, influence of parenting influencers, innovations in milk storage solutions. Major trends in the forecast period include wearable breastfeeding tech, protectors, customization in breast milk storage solutions, uv sterilization technology, fashionable and stylish design, telehealth integration.
Market Overview -
Breastfeeding accessories refer to the items used for the collection and storage of breast milk. They are used to draw out flat or inverted so a nursing baby can latch on more readily, relieve engorged breasts and clogged milk ducts, or maintain or enhance a woman's milk production.
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Exploring The Impact Of Rising Childbirth Rates On Breastfeeding Accessories
The increasing childbirth rate is expected to propel the growth of the breastfeeding accessories market going forward. The childbirth rate refers to the difference between the average annual population and the number of live births that year. Breastfeeding accessories are primarily used for new born children, as they enable the baby to get enough milk, help protect the mother's milk supply, and are easy to feed and convenient to feed, Hence, the increase in childbirth rate will boost the breastfeeding accessories market. For instance, in May 2022, according to the CDC (Center for Disease Control and Prevention), a US-based government organization, there were 3.66 million births in the US in 2021 compared to 3.61 million in 2020. Furthermore, according to Statistics Canada, a Canada-based government agency, there were 367,684 births in Canada in 2021, an increase of 2 % from 360,552 in 2020. Therefore, the increasing childbirth rate is driving the growth of the breastfeeding accessories market going forward.
Competitive Landscape -
Major companies operating in the breastfeeding accessories market report are Koninklijke Philips NV, Mayborn Group Limited, Medela AG, Pigeon Corporation, Linco Baby Merchandise Works Co. Ltd., Artsana Group, Bailey Medical Center LLC, Mama's Milk Wrap LLC, Ameda Inc., Dongguan Daxin Rubber Electronic Co. Ltd., Newell Brands Inc., Edgewell Personal Care Company, Willow Innovations Inc., KaWeCo GmbH, NUK USA, Lansinoh Laboratories Inc., Acute Ideas Co. Ltd., Happy Family Inc., Evenflo Feeding Inc., Fairhaven Health LLC, TOMY International Inc., Cimilre Co. Ltd., Limerick Inc., Hegen Pte Ltd., Bblüv Group Inc., Simply Breastfeeding LLC, NuAngel Inc., Zhejiang Rikang Baby Products Co. Ltd., Zenoff Products Inc., Nuby Inc., Hygeia Home Health LLC
Technological Innovations Shaping The Breastfeeding Accessories Market
Technological advancements are a key trend gaining popularity in the breastfeeding accessories market. Major companies operating in the breastfeeding accessories market are adopting new technologies to sustain their position in the market. For instance, in August 2020, Medela AG., a Switzerland-based supplier of breast pumps and breastfeeding accessories, launched new maxflow technology. This innovative twin electric breast pump for individual usage is made possible by this technology. This breast pump generates micro vibrations to increase milk flow and deliver top performance. It is a closed-system pump with 10 pre-programmed Hoover settings and straightforward, uncomplicated operation. Additionally, it's very flexible and has oval-shaped breast shields that are shaped around for added comfort.
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Key Segments -
The breastfeeding accessories market covered in this report is segmented -
1) By Product Type: NippleCare Products, Breast Shells, Breast Scales, Breast Pads, Breastmilk Preparation And Cleaning Products, Breastmilk Storage And Feeding
2) By Distribution Channel: Offline, Online
3) By End User: Hospitals, Clinics, Personal
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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