Press release
Orange Juice Market 2024-2033: Trends, Growth & Forecast Analysis
The orange juice market size is expected to see strong growth in the next few years. It will grow to $6.59 billion in 2028 at a compound annual growth rate (CAGR) of 6.0%. The growth in the forecast period can be attributed to health and wellness trends, premium and organic segments, innovative blends and flavors, sustainability and eco-friendly packaging, diversification of distribution channels. Major trends in the forecast period include sugar reduction and low-calorie variants, clean label and natural ingredients, focus on immune health, diy and home juicing culture, regional and exotic fruit blends.
Market Overview -
Orange juice is a fruit liquid extracted from the interior of an orange after it has been squeezed, pressed, or crushed, and it is abundant in vitamins, minerals, and antioxidants. It is a healthy beverage that helps improve immunity and promotes bone formation, gum health, and wound healing.
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Surging Health Consciousness Propels Growth In The Orange Juice Market
Increasing health consciousness among consumers is expected to propel the growth of the orange juice market going forward. A health-conscious person is actively concerned about their health and makes deliberate choices to enhance and preserve it by prioritizing their physical, mental, and emotional health. Health-conscious individuals use a healthy beverage with a high concentration of vitamins C, antioxidants, potassium citrate, and other minerals that boost immunological function, promote health, and offer a nutritious choice for a well-balanced diet. For instance, according to the Food and Health Survey 2022 among 1,005 Americans aged 18 to 80, published by the International Food Information Council, a US-based non-governmental organization to support the food, beverage, and agricultural industries, approximately 52% of Americans followed a diet or eating pattern in the previous year, a significant rise from last year (39% in 2021, 43% in 2020), which is unrelated to the two new options this year, mindful eating and intuitive eating. Therefore, the increasing health consciousness among consumers drives the orange juice market.
Competitive Landscape -
Major companies operating in the orange juice market report are Trader Joe's, Dole Plc., J.M. Smucker Company, Whole Foods, Ocean Spray, Minute Maid, Welch Foods Inc., Bolthouse Farms, Tree Top Inc., Odwalla Inc., Sunny Delight Beverages Co., Naked Juice, Langer Juice Company, Vita Coco, Natalie's Orchid Island Juice Company, Martinelli's, Evolution Fresh, Tropicana Products, Santa Cruz Organic, Florida's Natural Growers, Simply Beverages, Lakewood Organic, Biotta, Uncle Matt's Organic, Purity Organic LLC, Hawaiian Punch, Bluebird Orange Juice.
Innovative Nfc Orange Juice To Cater To Evolving Consumer Tastes
Product innovation is a key trend gaining popularity in the orange juice market. Major companies operating in the orange juice market are focused on developing innovative products to strengthen their position in the market. For instance, in November 2022, Louis Dreyfus Company B.V. (LDC), a France-based agriculture and food processing company, introduced a new product made from not-from-concentrate (NFC) orange juice with reduced sugar content and high quality. The novel product is manufactured from not-from-concentrate (NFC) orange juice, displaying a 30% drop in natural sugar content and more than trebling dietary fiber content while keeping the original flavor (Brix value) and vitamin C level.
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Key Segments -
The orange juice market covered in this report is segmented -
1) By Product Type: Frozen Concentrated Orange Juice, Not From Concentrate, Canned Orange Juice, Fresh-Squeezed Orange juice, Dehydrated Orange Juice, Other Product Types
2) By Category: Organic, Conventional
3) By Packaging: Cartons, Polypropylene (PP) Material Bottle, Metal Can, Other Packagings
4) By Distribution Channel: Food and Beverage Industry, Food Service Provider, Supermarkets And Hypermarkets, Convenience stores, Specialty food stores, Online retail
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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