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Retail Interactive Kiosk: Market Overview and Growth Trends

Retail Interactive Kiosk

Retail Interactive Kiosk

The retail interactive kiosk market size has grown rapidly in recent years. It will grow from $5.78 billion in 2023 to $6.40 billion in 2024 at a compound annual growth rate (CAGR) of 10.8%. The growth in the historic period can be attributed to improvement in customer experience, efficiency and cost reduction, data collection and analytics, brand differentiation and expansion of omni-channel retail.

The retail interactive kiosk market size is expected to see rapid growth in the next few years. It will grow to $9.45 billion in 2028 at a compound annual growth rate (CAGR) of 10.2%. The growth in the forecast period can be attributed to integration with ai and machine learning, contactless and hygienic solutions, enhanced personalization, augmented reality (AR) and virtual try-on and expanded use cases beyond retail. Major trends in the forecast period include mobile integration, modular and customizable solutions, cloud-based management, sustainability and eco-friendly design and interactive content and gamification.

Market Overview -
A retail interactive kiosk is a self-service terminal in retail environments, featuring interactive touchscreens for customer engagement. These kiosks offer services such as product information lookups, self-checkouts, and virtual try-ons. They aim to enhance the customer experience, improve efficiency, and drive sales in retail stores.

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Retail Sector Driving Growth Of Retail Interactive Kiosk Market
The growing demand for the retail sector is expected to propel the growth of the retail interactive kiosk market going forward. The retail sector is the segment of the economy that encompasses businesses selling goods and services to consumers for personal or household use. This demand arises from changing consumer preferences, population growth, lifestyle changes, and disposable income. Retail interactive kiosks are used in the retail sector to enhance the customer experience, improve operational efficiency, drive sales, and gain valuable insights into consumer behavior. For instance, according to the National Retail Federation, a US-based retail trade association, annual retail sales in the USA increased from $4.61 trillion in 2021 to $4.94 trillion in 2022, indicating an increase of 7%. Therefore, the growing demand for the retail sector is driving the growth of the retail interactive kiosk market.

Competitive Landscape -
Major companies operating in the retail interactive kiosk market are Panasonic Corporation, International Business Machines Corporation (IBM), NCR Voyix Corporation, Diebold Nixdorf Incorporated, Advantech Co Ltd., Elo Touch Solutions Inc., Acrelec Group, ZIVELO LLC, Advanced Kiosks LLC, Source Technologies LLC, Frank Mayer And Associates Inc., KIOSK Information Systems, Meridian Kiosks LLC, MetroClick Inc., Olea Kiosks Inc., Peerless Industries Inc. (Peerless-AV), REDYREF Interactive Kiosks Inc., VeriFone Inc., Pyramid Computer GmbH, Lilitab LLC, SlabbKiosks, DynaTouch Corporation of America, Kiosk Group Inc., OptConnect Holdings LLC, Storm Interface Ltd., Protouch Manufacturing Ltd., Kiosk Solutions Magazine

Samsung Introduces Innovative KMC-W Interactive Kiosk
Major companies operating in the retail interactive kiosk market are focusing on developing innovative advancements, such as KMC-W, to stay competitive and meet the evolving needs of their clients. This interactive kiosk refers to a self-service terminal or system that excels in several key areas, delivering superior functionality, reliability, and user experience. For instance, in May 2023, Samsung Electronics Co. Ltd., a US-based technology company, introduced a new high-performance kiosk built on the Windows OS, the KMC-W. This kiosk is an interactive self-service display with expanded compatibility designed to help businesses and retailers optimize the customer journey. It features an interactive 24-inch display powered by the 11th Gen Intel Core Processor. It offers high-performance computing power and compatibility with major point-of-sale and property management system software. It is also equipped with various CPU options, including Intel Celeron 6305E, Core i3, or Core i5 processors, fast 8GB of dram memory, and a 256GB SSD for greater storage capacity.

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Key Segments -
The retail interactive kiosk market covered in this report is segmented -

1) By Type: Informational Kiosks, Interactive content Kiosks, Wayfinding Kiosks, Product Promotion Kiosks, Vending Kiosks, Other Type
2) By Component: Hardware, Software, Services
3) By Technology: Touch-Based Kiosks, Gesture-Based Kiosks, Voice-Activated Kiosks

Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics

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