Press release
Subscription E-commerce Market Expansion, Future Growth Rate, Industry Insights, Top Trends And Forecast To 2033
The subscription e-commerce market size has grown exponentially in recent years. It will grow from $199.41 billion in 2023 to $330.58 billion in 2024 at a compound annual growth rate (CAGR) of 65.8%. The growth in the historic period can be attributed to convenience and time-saving, personalization and curation, discovery and exploration, loyalty and retention, diverse product categories, flexible subscription plans.The subscription e-commerce market size is expected to see exponential growth in the next few years. It will grow to $2227.63 billion in 2028 at a compound annual growth rate (CAGR) of 61.1%. The growth in the forecast period can be attributed to enhanced customer experience, sustainability focus, mobile app accessibility, supply chain optimization, innovative product offerings. Major trends in the forecast period include specialized subscription boxes, rental and try-before-you-buy models, artificial intelligence (AI) and predictive analytics, flexible subscription models, integration with lifestyle trends.
Market Overview -
The subscription e-commerce allows customers to subscribe to their websites or apps for recurring delivery of products or services. Subscription services can benefit businesses with regular cash flow, increased customer retention, and improved business growth decisions.
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Rising Online Shopping Preferences Drive Demand For Subscription Services
The rapid growth of online shopping will contribute to the growth of the subscription e-commerce market going forward. The benefits of online shopping over retail purchases are shifting consumer preferences towards online shopping, especially those who opt for a subscription with additional benefits. Customers prefer to shop online because it increases convenience, reduces reliance on store visits, lowers travel costs, expands market space, lowers overheads, lowers costs, provides detailed information about products and services, and enables price comparisons, availability in a wide range of products, customer satisfaction, and the absence of crowds. For instance, in 2021, the US Census Bureau of the Department of Commerce estimated $222.5 billion in US retail e-commerce sales during the second quarter, a 3.3% increase from the previous quarter. The increasing growth of online shopping will boost the demand for subscription e-commerce market.
Competitive Landscape -
Major companies operating in the subscription e-commerce market report are Amazon.com Inc., Apple Inc., Costco Wholesale Corporation, The Home Depot Inc., The Kroger Co, Target Corporation, Unilever plc (Dollar Shave Club), Best Buy Co Inc., Porsche AG, Netflix Inc., Salesforce Commerce Cloud Inc., Adobe Commerce Inc., PetSmart Inc., HelloFresh SE, Wix.com Ltd., Subbly LLC, Barkbox Inc., Blue Apron Holdings Inc., Drupal Association, Birchbox Inc., Ipsy Inc., Recurly Inc., WooCommerce Inc., Sephora Play Inc., Salsita Software, Saleor Inc., Rockets of Awesome Inc., Joomla! Project, Bitsbox Inc., Shop BBC, BigCommerce Pty. Ltd., Chewy Inc., CommerceTools AG, eBay Inc., Edgewell Personal Care (Harry's Inc.), Etsy Inc., Flintobox Inc., IKEA Systems B.V., Justfab Inc., Magento Inc., Nature Delivered Inc., OroCommerce Inc., Sellfy Inc., The Walt Disney Company, Walgreens Boots Alliance Inc., Walmart Inc.
Companies Forge Strategic Alliances For Market Expansion And Innovation
Strategic partnerships and collaborations are a key trend followed by the companies operating in the subscription e-commerce market. Many e-commerce platforms operate in the e-commerce subscription market. Collaboration enables them to extend their market share and gain a competitive edge in the market. For instance, in April 2021, Adobe and FedEx collaborated to drive innovation in e-commerce with the integration of ShopRunner, an e-commerce platform and subsidiary of FedEx, with Adobe Commerce.
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Key Segments -
The subscription E-Commerce market covered in this report is segmented -
1) By Types of Subscriptions: Service Subscription, Subscription Box, Digital Content Subscription, Other Subscriptions
2) By Payment Mode: Online, By End Users: Women, Kids
3) By Application: Beauty and Personal Care, Food and Beverage, Clothing and Fashion, Entertainment, Health and Fitness, Other Applications
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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