Press release
Corradi brings the Outdoor Evolution to Milan Design Week
Elegant design and a new creative concept have enabled Alba Butterfly to win the R+T Innovation Award 2024 in the Outdoor category
Bologna, 9 April 2024 - As unmissable as ever, Milan Design Week is again the ideal stage for Corradi. This year, the company based in Bologna will attend the Fuorisalone to showcase its Butterfly covering system, the latest innovation in outdoor living, and a new colour palette that speaks to the world of design and invites you on a journey around the globe. Piazza San Marco will thus be a special space where designers, architects, and enthusiasts can delve into and discover the new evolution of outdoor living.
Within dOT, which this year celebrates the theme "Natural Matter" with an installation that brings out the beauty of materials, colours, and finishes, Corradi presents not only its innovative offerings but also its ever-evolving vision of outdoor living. The concept of Outdoor Evolution embodies creativity that never stops, constantly renewing, taking new forms, and answering questions that have not yet been asked.
In this perspective, the courtyard of the 13th-century church will become a green oasis, where creativity and design blend into a mosaic of solutions for outdoor living including the new Alba Butterfly, a pergola with retractable folding canvas cover based on the innovative pantograph system, already a winner of the R+T Innovation Award in Stuttgart, two Imago® bioclimatic pergolas with adjustable blades with a unique, award-winning design, and the iconic Defense sails inspired by the sailing world.
Visitors, architects, and designers worldwide will fill Corradi's spaces during Milan Design Week, contributing to the creative impulse that drives the Outdoor Evolution, making Corradi a trendsetter in outdoor design.
"Milan Design Week is a must-event for Corradi every year, offering us an excellent opportunity for exchange and dialogue. Here we wanted to bring our concept for 2024, The Outdoor Evolution", explained Stefano Sghedoni, Corradi Commercial Director. "The role of outdoor spaces in design, creation and daily life is becoming increasingly important, which is why we believe that the foundations of outdoor living must continue to evolve in step with the changes around us. This is the moment when technology, research, study, not to mention design, creativity and anticipation of needs make the difference. This is the moment when the spirit of Corradi can fully emerge. It's been 26 years since the creation of Pergotenda®, the folding cover that has become a standard in the outdoor sector, and new ideas have continued to flow since then. Riding this wave of evolution has brought us here today, presenting another solution with technology that turns the concept of a pergola with a folding canvas on its head: Alba Butterfly is a symbol of transformation, evolution, and growth"
Corradi
Via Marino Serenari 20
Castel Maggiore - Bologna, Emilia-Romagna 40013 - Italy
More info about Corradi
press@corradi.eu
www.corradi.eu
Since 1978 Corradi has been designing and creating outdoor solutions, combining the elements of nature and cutting-edge technologies to create unique spaces. Corradi is the embodiment of innovation, emotion, and design. Indeed, these distinctive elements are evident in the Pergotenda® models, Butterfly system, in the bioclimatic pergolas with their adjustable blades and the sun sails inspired by the nautical world. For 45 years Corradi solutions have originated from a culture of tailored craftsmanship Made in Italy and speaks the language of emotion.
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