Protein Supplements Market 2024: Share, Industry Size, Top Companies, Revenue & Forecast Report by 2032

IMARC Group's report titled "𝐏𝐫𝐨𝐭𝐞𝐢𝐧 𝐒𝐮𝐩𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐬 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐩𝐨𝐫𝐭 𝐛𝐲 𝐓𝐲𝐩𝐞 (𝐂𝐚𝐬𝐞𝐢𝐧, 𝐖𝐡𝐞𝐲 𝐏𝐫𝐨𝐭𝐞𝐢𝐧, 𝐄𝐠𝐠 𝐏𝐫𝐨𝐭𝐞𝐢𝐧, 𝐒𝐨𝐲 𝐏𝐫𝐨𝐭𝐞𝐢𝐧, 𝐚𝐧𝐝 𝐎𝐭𝐡𝐞𝐫𝐬), 𝐅𝐨𝐫𝐦 (𝐏𝐫𝐨𝐭𝐞𝐢𝐧 𝐏𝐨𝐰𝐝𝐞𝐫, 𝐏𝐫𝐨𝐭𝐞𝐢𝐧 𝐁𝐚𝐫𝐬, 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐃𝐫𝐢𝐧𝐤, 𝐚𝐧𝐝 𝐎𝐭𝐡𝐞𝐫𝐬), 𝐒𝐨𝐮𝐫𝐜𝐞 (𝐀𝐧𝐢𝐦𝐚𝐥-𝐁𝐚𝐬𝐞𝐝, 𝐏𝐥𝐚𝐧𝐭-𝐁𝐚𝐬𝐞𝐝), 𝐀𝐩𝐩𝐥𝐢𝐜𝐚𝐭𝐢𝐨𝐧 (𝐒𝐩𝐨𝐫𝐭𝐬 𝐍𝐮𝐭𝐫𝐢𝐭𝐢𝐨𝐧, 𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐅𝐨𝐨𝐝), 𝐃𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧 𝐂𝐡𝐚𝐧𝐧𝐞𝐥 (𝐒𝐮𝐩𝐞𝐫𝐦𝐚𝐫𝐤𝐞𝐭𝐬 𝐚𝐧𝐝 𝐇𝐲𝐩𝐞𝐫𝐦𝐚𝐫𝐤𝐞𝐭𝐬, 𝐎𝐧𝐥𝐢𝐧𝐞 𝐒𝐭𝐨𝐫𝐞𝐬, 𝐃𝐢𝐫𝐞𝐜𝐭 𝐭𝐨 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 (𝐃𝐓𝐂), 𝐚𝐧𝐝 𝐎𝐭𝐡𝐞𝐫𝐬), 𝐚𝐧𝐝 𝐑𝐞𝐠𝐢𝐨𝐧 𝟐𝟎𝟐𝟒-𝟐𝟎𝟑𝟐". The global protein supplements market size reached US$ 24.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 45.3 Billion by 2032, exhibiting a growth rate (CAGR) of 6.9% during 2024-2032.

Factors Affecting the Growth of the Protein Supplements Industry:

• Increasing Health and Fitness Consciousness:

A rising awareness of the importance of maintaining a healthy lifestyle and achieving fitness goals has led to a surge in demand for protein supplements. With a growing emphasis on physical fitness, consumers, including athletes, fitness enthusiasts, and health-conscious individuals, recognize the role of protein in muscle repair, recovery, and overall well-being. Protein supplements offer a convenient and effective way to supplement dietary protein intake, especially for those with active lifestyles or specific fitness goals. As a result, the protein supplements market continues to expand as more people prioritize their health and seek nutritional solutions to support their fitness endeavors.

• Rising Demand for Plant-Based Protein:

The shift toward plant-based diets driven by concerns about health, sustainability, and animal welfare has fueled the demand for plant-based protein supplements. As consumers seek alternatives to animal-derived proteins, plant-based options such as pea, soy, rice, and hemp protein have gained popularity. Plant-based protein supplements offer a sustainable and cruelty-free alternative while providing essential amino acids and other nutrients necessary for muscle repair and growth. The market for plant-based protein supplements is witnessing significant growth as more individuals adopt plant-centric diets and seek plant-derived nutritional options to meet their protein needs.

• Growth in Sports Nutrition and Functional Foods:

The increasing participation in sports and fitness activities, coupled with the rising popularity of functional foods, has driven demand for protein supplements. Athletes and fitness enthusiasts rely on protein supplements to support muscle recovery, enhance performance, and meet their nutritional requirements. Protein supplements offer a convenient and efficient way to increase protein intake, especially during periods of intense training or physical activity. Moreover, the integration of protein supplements into various functional food and beverage products, such as bars, shakes, and snacks, provides consumers with convenient options for on-the-go nutrition. This convergence of sports nutrition and functional foods has expanded the market for protein supplements, catering to the diverse needs of active individuals seeking optimal performance and health.

Leading Companies Operating in the Global Protein Supplements Industry:

• Abbott Laboratories
• Amway
• Dymatize Enterprises LLC (BellRing Brands)
• Glanbia PLC
• GNC Holdings Inc. (Harbin Pharmaceutical Group)
• Herbalife International of America Inc.
• Iovate Health Sciences Inc.
• Makers Nutrition LLC
• Melaleuca Inc.
• Nestlé S.A
• Quest Nutrition LLC (Atkins Nutritionals Holdings Inc.)
• Weider Global Nutrition LLC

𝐅𝐨𝐫 𝐚𝐧 𝐢𝐧-𝐝𝐞𝐩𝐭𝐡 𝐚𝐧𝐚𝐥𝐲𝐬𝐢𝐬, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐫𝐞𝐟𝐞𝐫 𝐬𝐚𝐦𝐩𝐥𝐞 𝐜𝐨𝐩𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐫𝐞𝐩𝐨𝐫𝐭: https://www.imarcgroup.com/protein-supplements-market/requestsample

Protein Supplements Market Report Segmentation:

By Type:

• Casein
• Whey Protein
• Egg Protein
• Soy Protein
• Others

Whey protein represents the leading segment due to its high protein content, complete amino acid profile, and rapid absorption, making it popular among athletes and fitness enthusiasts.

By Form:

• Protein Powder
• Protein Bars
• Ready to Drink
• Others

Protein powder accounts for the largest market share owing to its versatility, convenience, and ease of consumption, offering various flavors and formulations suitable for diverse dietary preferences and needs.

By Source:

• Animal-Based
• Plant-Based

Animal-based represents the largest segment as it provides high-quality proteins from sources like whey, casein, and egg, known for their superior amino acid profiles and muscle-building properties favored in sports nutrition and fitness applications.

By Application:

• Sports Nutrition
• Functional Food

Sports nutrition holds the majority of the market share on account of increasing participation in sports and fitness activities, driving demand for protein supplements to support muscle recovery, performance enhancement, and overall athletic goals.

By Distribution Channel:

• Supermarkets and Hypermarkets
• Online Stores
• Direct to Customers (DTC)
• Others

Online stores account for the largest market share owing to their convenience, wide product selection, and accessibility, allowing consumers to purchase protein supplements conveniently from anywhere with internet access.

𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐅𝐮𝐥𝐥 𝐑𝐞𝐩𝐨𝐫𝐭 𝐰𝐢𝐭𝐡 𝐓𝐎𝐂: https://www.imarcgroup.com/protein-supplements-market

Market Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

Global Protein Supplements Market Trends:

The global protein supplements market is driven by increasing health and fitness consciousness among consumers, fueled by a growing awareness of the importance of protein in muscle repair and overall well-being. Apart from this, the rising trend of plant-based diets and preferences for sustainable options has catalyzed the growth of plant-based protein supplements market, catering to the needs of individuals seeking alternatives to animal-derived proteins. Additionally, the growing popularity of sports nutrition and functional foods has escalated the demand for protein supplements, particularly among athletes and fitness enthusiasts looking to support muscle recovery, enhance performance, and meet their nutritional requirements, thus stimulating market growth.

𝐍𝐨𝐭𝐞: 𝐈𝐟 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐭𝐡𝐚𝐭 𝐢𝐬 𝐧𝐨𝐭 𝐜𝐮𝐫𝐫𝐞𝐧𝐭𝐥𝐲 𝐰𝐢𝐭𝐡𝐢𝐧 𝐭𝐡𝐞 𝐬𝐜𝐨𝐩𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐫𝐞𝐩𝐨𝐫𝐭, 𝐰𝐞 𝐰𝐢𝐥𝐥 𝐩𝐫𝐨𝐯𝐢𝐝𝐞 𝐢𝐭 𝐭𝐨 𝐲𝐨𝐮 𝐚𝐬 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧.

𝐎𝐭𝐡𝐞𝐫 𝐑𝐞𝐥𝐚𝐭𝐞𝐝 𝐑𝐞𝐩𝐨𝐫𝐭𝐬 𝐏𝐮𝐛𝐥𝐢𝐬𝐡𝐞𝐝 𝐛𝐲 𝐈𝐌𝐀𝐑𝐂 𝐆𝐫𝐨𝐮𝐩 :

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