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In 2020, the Indian sexual wellness market generated revenue of $1,153.5 million. By 2030, this figure is expected to increase to $2,095.4 million.

04-04-2024 01:53 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Allied market research

In 2020, the Indian sexual wellness market generated revenue

According to a new report published by Allied Market Research, titled, "India sexual wellness Market by Product Type, End User and Distribution Channel: opportunity analysis and industry forecast, 2021-2030," The India sexual wellness market size was valued at $1,153.5 million in 2020, and is estimated to reach $2,095.4 million by 2030, registering a CAGR of 5.8% from 2021 to 2030.

Sexual wellness is the physical, mental, and sexual well-being of a person, which can be achieved through the use of various products such as , contraceptives, lubricants, delay sprays, pregnancy testing kits, and vaginal sexual wellness products. In addition, products that enhance pleasure of sexual experience provide safety from sexually transmitted infections, and reduce the risk of unwanted pregnancy are considered as sexual wellness products.

Rise in sexual interests of millennial and awareness regarding sexual wellness products are expected to boost the market growth during the forecast period. In addition, issues such as hectic & busy schedules, stress, frustration, medication, aging problems, and hormonal issues are expected to reduce sexual stamina of individuals; hence, wellness products such as , delay sprays, and sex enhancement supplements have gained major popularity among young couples.

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According to the report analysis, the India sexual wellness market is segmented on the basis of product type, end user, and distribution channel. By product type, it is categorized into , male condoms, female contraceptives, lubricants & sprays, and others. By end user, it is divided into men, women, and LGBT community. By distribution channel, it is classified into specialty stores, drug stores, hypermarkets & supermarkets, and online stores.

On the basis of product type, the segment garnered the largest India sexual wellness share in 2020, and is projected to grow at a highest CAGR during the forecast period. This is majorly attributed to growth of interest among the millennial population toward sex and related activities can be used with or without a partner, which is expected to promote its use among people.

On the basis of end user, it is classified into men, women and LGBT community. The men segment comprises the major share of the end user segment. In recent years, male masturbators, and lubricants have gained significant popularity among men, owing to their associated benefits such as painless sex, high sexual satisfaction, and double sexual stamina. In addition, growth in number of viewers for sex movies and is anticipated to create sex fantasies among men, which further motivates them to use and condoms to enhance their sexual life; thus, all these attributes are surging the India sexual wellness market demand.

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On the basis of distribution channel, the online stores segment is estimated to reach $492.4 million by 2030, at a CAGR of 5.6%. This is majorly attributed to growth in internet users to buy various sexual wellness product including , female contraceptives, and male condoms, which is anticipated to favor the growth of the sexual wellness market through the online stores segment. Furthermore, online sales channels such as Amazon, Flipkart and others, offer great discounts to customers and also number of options are available for the product, which further boost the growth of the online store segment. Rise in number of internet users from emerging countries such as India, is expected to increase the number of online store shoppers, which further adds to the growth of the sexual wellness market.

Key Findings Of The Study

The India sexual wellness market size was valued at $1,153.5 million in 2020, and is estimated to reach $2,095.4 million by 2030, registering a CAGR of 5.8% from 2021 to 2030.
By product type, the lubricants & sprays segment is estimated to witness significant growth, registering a CAGR of 5.3% during the forecast period.
By end user, the men segment was valued at $639.1 million in 2020 and it accounted for 55.4% of the India sexual wellness market share.
By distribution channel, the drug store segment dominated the India sexual wellness market in 2020, and is expected to dominate the market during the forecast period.
The key players profiled in the India sexual wellness market report Adam and Eve Stores, Bijoux Indiscrets, Bleu, Novelties, LLC, CC Wellness LLC, Cupid Limited, Lovetreats, HLL Lifecare Limited, Kamasutra and Reckitt Benckiser Group Plc.

Table Of Content
Chapter 1 : INTRODUCTION
Chapter 2 : EXECUTIVE SUMMARY
Chapter 3 : MARKET OVERVIEW
Chapter 4 : INDIA SEXUAL WELLNESS MARKET, BY PRODUCT TYPE
Chapter 5 : INDIA SEXUAL WELLNESS MARKET, BY END USER
Chapter 6 : INDIA SEXUAL WELLNESS MARKET, BY DISTRIBUTION CHANNEL
Chapter 7 : GLOBAL SEXUAL WELLNESS MARKET, BY REGION
Chapter 8 : COMPETITION LANDSCAPE
Chapter 9 : COMPANY PROFILES
LIST OF TABLES
LIST OF FIGURES

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Wilmington, Delaware. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

Pawan CEO of Allied Market Research, is leading the organization toward providing high-quality data and insights. We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry

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