Collagen Supplements Market Size,Share,Growth,Competition,Trends,Growth Opportunities and Forecast (2024-2031)

Supplements provide essential nutrients to the body and enhance overall health, increasing their demand in the global population. Collagen supplementation is widely adopted by consumers to enhance skin and hair health. The use of various extraction methods such as enzymatic hydrolysis and ultrasound helps in wide extraction and the use of the various types of collagen source materials, positively driving the market growth.Major companies' initiation and support in the promotion of collagen-based supplements' importance in health maintenance helps in the wide expansion of the market growth. For instance, in May 2021, Nestle Health Science China opened a flagship store in Tmall for Vital Proteins, including Original Collagen Peptides Powder Unflavored and Marine Collagen Powder Unflavored. This initiative aims to educate Chinese consumers about the health benefits of collagen supplements.

Eco-friendly packaging has gained immense popularity recently and the innovative approach of collagen supplement manufacturers to provide an environmentally friendly product is increasing product value in the market. For instance, in February 2020, Rejuvenated Ltd, a health & beauty supplement brand, introduced the use of a bio-pouch, a compostable packaging for its Collagen Shots. The powdered skin care supplement drink is now available in eco-friendly packaging and is suitable for home composting.

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Market Dynamics

Collagen helps in promoting a healthy lifestyle by enhancing skin, heart and hair health. The increased consumer awareness about the health benefits associated with collagen supplements has increased the sales of the products globally. For instance, Nestle S.A's subsidiary group, Vital Proteins, a leading provider of collagen supplements noticed that the collagen demand has increased by more than 50% in 2020.

Similarly, Nutrawise, a leading manufacturer of health and wellness products noticed that the company's Youtheory brand increased its sales from the supplements category by 76 % with collagen leading the path. Various health advantages of collagеn supplеmеntation are driving the use of these supplements by health-conscious people to promote a good healthy lifestyle, positively influencing the market growth.

Improved Functionality of Collagen Supplements

Collagen supplements are gaining immense popularity due to their increased applications in promoting the health and well-being of a person. Collagen supplements help in supporting bone and muscle health. Collagen supplements are famous for their skin and joint health, increasing their use in these applications. For instance, in November 2020, Life Extension, a U.S.-based vitamins and supplements company, introduced new hydrolyzed collagen supplement peptides for joints and skin health.

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Segment Analysis

The global collagen supplements market is segmented based on source into marine, bovine and porcine. The marine segment accounted for the largest share of the global collagen supplements market with its increased functionality in skin and hair health. Marine collagen is used as a faster solution to reduce wrinkles and enhance the appearance of skin.

With increased hair and skin health consciousness among consumers, the demand for marine collagen for its application in collagen supplements is driving segment growth. The new product launches sourced from marine collagen boost the segment growth. For instance, in June 2023, Z Natural Foods, a leading provider of premium quality natural foods, introduced a new product offering into the market with the launch of Hydrolyzed Marine Collagen Peptides.

Similarly, in January 2021, Darling Ingredients Inc., a manufacturer and distributor of sustainable ingredients, announced the launch of Peptan, a marine collagen peptide under its brand, Ruosselot. Ruosselot brand, the global leader of collagen-based solutions introduced this product in Beauty & Skincare Formulation Conference 2021.

Competitive Landscape

The major global players in the market include Shiseido Co. Limited, Nestle SA, The Clorox Company, Zenii Limited, Revive Collagen, Absolute Collagen, Needl, LAPI GELATINE S.p.a., Oziva and Ancient Nutrition.

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