MENA Restaurant Management Software Market Technological Trends and Opportunities by 2027 | Industry Growth Dynamics

According to a recent report published by Allied Market Research, the MENA restaurant management software market was valued at $93.78 million in 2021, and is projected to reach $233.07 million by 2027, registering a CAGR of 16.5%.

Modern restaurant software systems combine the capabilities of a computer with a checkout counter in the restaurant business, enabling them to process credit card payments, generate receipts, visualize data on a user-friendly screen, and perform service station responsibilities. A centralized digital ordering system known as a kitchen display system (KDS), helps streamline communication and efficiency in both, front-of-the-house (FOH) and back-of-the-house (BOH) throughout most eatery establishments by replacing paper tickets in the kitchen at the back end. Due to technological advancements, restaurant management software is being implemented in numerous eating & dining end-use sectors.

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The MENA restaurant management software market is poised for robust growth, driven by several compelling drivers and promising opportunities. Increase in digitization of businesses across the region pushes restaurant owners to embrace technology-driven solutions for enhanced efficiency and customer service. Rise in popularity of quick-service restaurants (QSRs) and the need for streamlined operations in these establishments present a substantial opportunity for the growth of restaurant management software in MENA.

In addition, the growing demand for contactless and seamless payment gateways aligns perfectly with the capabilities of restaurant management software, opening up new avenues for market growth. Moreover, the emergence of subscription-based software solutions and the potential to cater to the region's unique regulatory requirements offer exciting prospects for market growth.

As the MENA region continues to witness urbanization and evolving consumer preferences, restaurant management software providers stand to benefit from these favorable market dynamics.

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Based on the deployment model, the on-premise segment dominated the MENA restaurant management software market in 2022 and is expected to maintain its dominance during the forecasted period. The growth of the On-premise segment is attributed to the fact that the adoption of on-premise-based restaurant management software is rising among end-users due to its affordability and efficiency.

Based on the solution, the purchasing and inventory management segment dominated the MENA restaurant management software market in 2022 and is expected to maintain its dominance during the forecasted period, owing to increase in the deployment model of sophisticated software-based tools for food ordering, tracking sales, and secure payment gateway.

The COVID-19 pandemic created lucrative opportunities for the MENA restaurant management software market. As restaurants continue to adapt to the post-pandemic landscape, the demand for advanced software solutions is expected to persist. Restaurants are likely to invest further in technology to enhance customer experiences, optimize operations, and gain a competitive edge.

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Opportunities also exist for the development of tailored software solutions that cater to the unique requirements of the MENA restaurant market, including language localization and compliance with regional regulations. Furthermore, data analytics and customer engagement features within restaurant management software are poised to play a pivotal role in helping restaurants thrive in the evolving business environment, presenting a promising opportunity for market growth.

Key players in the MENA restaurant management software market responded swiftly to mitigate the negative impact of the pandemic. Restaurants in MENA adapted key companies' software offers to cater to the evolving needs of the restaurant industry. These strategies included enhancing contactless and online ordering features, enabling efficient inventory management, and providing tools for compliance with health and safety guidelines. Key players also offered support and training to restaurant operators to ensure the effective utilization of their software solutions. In addition, partnerships with delivery platforms and integration with popular food delivery apps were pursued to expand the market reach.

The key players profiled in the MENA restaurant management software market analysis are Toast, Square, TouchBistro, Clover, Lightspeed, Posist Technologies Pvt. Ltd., Oracle Corporation, NCR Corporation, PAR Tech, Network International, Ingenico, Verifone, Hyperpay, and Middle East Payment Services. These players have adopted various strategies to increase their market penetration and strengthen their position in the MENA restaurant management software industry.

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