Direct-To-Consumer (D2C) Personalized Haircare Market Size, Share and Growth Factors Study

Direct-To-Consumer (D2C) Personalized Haircare Market worth $ 10.55 Billion by 2030 - Exclusive Report by InsightAce Analytic

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Direct-To-Consumer (D2C) Personalized Haircare Market- by Products (Shampoo, Conditioners, Hair Loss Treatment Products, Hair Oil, Hair Colour and Other Products), Platforms (Consultation and Digital Questionaries, Apps, Specialized Hardware, and Other Platforms), Trends, Industry Competition Analysis, Revenue and Forecast To 2030."
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The global Direct-To-Consumer (D2C) Personalized care market is estimated to be worth US$ 2.21 billion in 2021 and is projected to grow at a compound annual growth rate (CAGR) of 19.3% from 2022 to 2030. This information is based on research conducted by InsightAce Analytic.
Hair care is essential in the modern world since it dramatically affects a person's self-esteem and outward appearance. Because the population comprises many different races and hair kinds, hair cosmetics are essential for boosting customer adherence to scalp treatments. Personalized hair care solutions are better than traditional hair care formulae since they are created especially for each client rather than using a predetermined recipe. Its online survey and feedback tool help them create specialized, safe, and effective hair care products. The customer's hair texture, dandruff, greasy scalp, changes, and daily maintenance are all inquired about in these surveys. The artificial intelligence platform is a state-of-the-art technique that improves direct customer care by giving the user the most appropriate and applicable ingredients.
The future of the cosmetics sector has improved with customization. Customers are moving away from "one size fits all" products and toward greater customization in their everyday routines. Consumer inclination for individualized haircare solutions and an increase in hair issue circumstances are creating demand for personalized beauty products adapted to an individual's hair type, driving global market expansion. The market is projected to expand due to changing grooming habits, rising expenditure on cosmetics and personal hygiene products, and technological advancements in product formulation. Improving the timely and vital communication between customers and the business would be possible by leveraging AI platforms to develop innovations and consumer engagements with the product. In the years to come, specific advancements in digital platforms and AI to analyze a person's physical attributes and capture consumers will make for attractive commercial opportunities. The most significant barrier to the direct-to-consumer (D2C) industry is the price of personalized hair care products. Delayed product approvals than pricing more negatively impact market expansion.
Over the projected years, North America is expected to contribute significantly to the Direct-to-Consumer (D2C) personalized haircare industry. North America's personalized hair care product market is expanding due to new product innovations, growing consumer interest in customized products, and increasing affluent internet shopping. In the customizable beauty space, many businesses have started creating new products to expand their customer base in North America. Furthermore, during the forecast period, the Direct-to-Consumer (D2C) Personalized care market in Asia Pacific is anticipated to experience considerable growth. Increased product knowledge and alterations in consumer behaviour have been connected to market expansion. Growing internet usage and emerging e-commerce businesses will help regional market expansion.
Major market players operating in the Direct-To-Consumer (D2C) Personalized Haircare market include Strands, Henkel (Schwarzkopf Professional SalonLab), P&G (Ouai), Function of Beauty, Belle Bar Organic, Form Beauty, Prose Personalized Hair Care, Living Proof Inc., Ravel, Formulate Labs, Inc, Bare Anatomy, Skinkraft, Rituals, vedix, MDhair, Shampora, L'Oreal (Color&co), Oddity (SpoiledChild), Vert Home & Personal Care Pvt. Ltd., esalone(Aura), Gemmist, and Other Prominent Players
Recent collaborations and agreements in the market:
• In April 2022, New Flag's Urban Alchemy is a new customized hair care brand that meets the needs of both consumers and professionals. The new line offers unrestricted alternatives, superior products, and salon-quality hair care. The company's flagship collection, Prescription Care, is a 100 per cent customized haircare line with three bases, seven unique alchemies, and a more extensive selection of products.
• In March 2022, in collaboration with Living Proof, a Unilever haircare brand dedicated to developing game-changing haircare technology for all hair types and textures, Revieve announced the launch of its AI haircare advisor.
• In September 2021, Lillycover announced plans to develop customized scalp and make-up products this year after raising $4 million in Series A funding. The funds are being used to expand the company's overall operations, notably the smart factory system for making personalized things in small quantities, which must be developed in order to construct a mass-production system.
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Market Segments
Global Direct-To-Consumer (D2C) Personalized Haircare Market, by Products, 2022-2030 (Value US$ Mn)
• Shampoo
• Conditioner
• Hair loss treatment products (Masks, etc.)
• Hair Oil
• Hair colour
• Other products
Global Direct-To-Consumer (D2C) Personalized Haircare Market, by Platforms, 2022-2030 (Value US$ Mn)
• Consultation/digital questionaries
• Apps and specialized hardware
• Other platforms
Global Direct-To-Consumer (D2C) Personalized Haircare Market, by Region, 2022-2030 (Value US$ Mn)
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
North America Direct-To-Consumer (D2C) Personalized Haircare Market, by Country, 2022-2030 (Value US$ Mn)
• U.S.
• Canada
Europe Direct-To-Consumer (D2C) Personalized Haircare Market, by Country, 2022-2030 (Value US$ Mn)
• Germany
• France
• Italy
• Spain
• Russia
• Rest of Europe
Asia Pacific Direct-To-Consumer (D2C) Personalized Haircare Market, by Country, 2022-2030 (Value US$ Mn)
• India
• China
• Japan
• South Korea
• Australia & New Zealand
Latin America Direct-To-Consumer (D2C) Personalized Haircare Market, by Country, 2022-2030 (Value US$ Mn)
• Brazil
• Mexico
• Rest of Latin America
Middle East & Africa Direct-To-Consumer (D2C) Personalized Haircare Market, by Country, 2022-2030 (Value US$ Mn)
• GCC Countries
• South Africa
• Rest of Middle East & Africa
Why should buy this report:
 To receive a comprehensive analysis of the prospects for the global Direct-To-Consumer (D2C) Personalized Haircare market
 To receive an industry overview and future trends of the Direct-To-Consumer (D2C) Personalized Haircare market
 To analyze the Direct-To-Consumer (D2C) Personalized Haircare market drivers and challenges
 To get information on the Direct-To-Consumer (D2C) Personalized Haircare market value (US$Mn) forecast to 2030
 Significant investments, mergers & acquisitions in the Direct-To-Consumer (D2C) Personalized Haircare market industry
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