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Massage Equipment Market worth $19.89 billion by 2030, growing at a CAGR of 13.22% - Exclusive Report by 360iResearch
Massage Equipment Market | 360iResearch
The Global Massage Equipment Market to grow from USD 8.33 billion in 2023 to USD 19.89 billion by 2030, at a CAGR of 13.22%.
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Massage equipment relieves pressure and reduces pain in limbs and muscles and can be operated through manual, mechanical, hydraulic, hydrokinetic, or electric power. The use of massage equipment reduces inflammation by activating genes that naturally reduce swelling, eases muscular tension by improving blood flow, and speeds up recovery by activating mitochondria. Awareness regarding the availability and benefits of electric massagers has grown among consumers owing to growth in the online health sector, significantly increasing the adoption of massage equipment. The usage of massage services due to increased stress and physical problems and the rising influence of wellness programs for massage therapies enhance the growth of the massage equipment market. However, expensive electric massage equipment and stringent safety and hygiene regulations impede the utilization of massage equipment. In addition, improved automation, technological advances, and innovative massagers create robust opportunities for developing massage equipment.
The Asia-Pacific region is the most preferred area for massage services, particularly in India, Thailand, Indonesia, Vietnam, and Maldives. The region's popularity as a major massage tourism destination has expanded the demand for various massage equipment. Malaysia, Singapore, and Japan portray a high number of massage equipment producers. The Americas region, majorly the U.S. and Canada, are shifting from more professional massage services to personal massage services, with homeowners investing in high-quality robotic and AI-based massage chairs and beds for their comfort. The region also experiences high demand for stress-managing massages which has accelerated the need for innovative massage equipment. According to the American Massage Therapy Association, in 2021, 46% of female consumers and 23% of male consumers got spa massages, which led to increased use of massage guns, beds, and chairs. The European wellness tourism market is diverse and offers many opportunities for destination spas or hotels.
Market Segmentation & Coverage:
This research report categorizes the Massage Equipment Market in order to forecast the revenues and analyze trends in each of following sub-markets:
Based on Product, market is studied across Foam Massage Balls, Hot Stones Massage Kits, Massage Guns, Massage Sticks, Massage Table, Chair, & Bed, Massagers, Soft Tissue Tools, and Special Massage Tools & Thumb Tools. The Massage Table, Chair, & Bed commanded largest market share of 19.63% in 2023, followed by Soft Tissue Tools.
Based on Massage Type, market is studied across Deep Tissue Massage, Hot Stone Massage, Myofascial Massage, Pregnancy Massage, Reflexology, Sports Massage, and Swedish massage. The Swedish massage commanded largest market share of 22.11% in 2023, followed by Deep Tissue Massage.
Based on End-User, market is studied across Personal and Professional. The Professional commanded largest market share of 74.89% in 2023, followed by Personal.
Based on Distribution Channel, market is studied across Offline and Online. The Offline commanded largest market share of 77.00% in 2023, followed by Online.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Europe, Middle East & Africa commanded largest market share of 38.00% in 2023, followed by Asia-Pacific.
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FPNV Positioning Matrix:
The FPNV Positioning Matrix is essential for assessing the Massage Equipment Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).
Market Share Analysis:
The Market Share Analysis offers an insightful look at the current state of vendors in the Massage Equipment Market. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.
Key Company Profiles:
The report delves into recent significant developments in the Massage Equipment Market, highlighting leading vendors and their innovative profiles. These include Beurer GmbH, Bodyfriend, Inc., Bremed Ltd., Casada International, Cozzia USA., EarthLite, LLC, Family Inada Co., Ltd., Fuji Medical Instruments Mfg. Co., Ltd., Group of Companies Zarya, Human Touch, LLC, Infinity Massage Chairs, International Electro Medical Co., JSB Wellness, Lifelong Online Retail Private Limited, Luraco Technologies, Master Massage Equipments, Medisana GmbH, MedMassager, Norlanya Technology Co., Limited, Nugabest Medical India Pvt. Ltd, OMRON Corporation, OPOVE, Osaki Titan, OSIM International Pte. Ltd., Relaxus Products Ltd., RoboTouch, Spine Care Medical Instruments Private Limited, Therabody, Inc., Titan Chair LLC, Wahl Clipper Corp., Xiaomi Singapore Pte. Ltd., and Zyllion.
Key Topics Covered:
1. Preface
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
6. Massage Equipment Market, by Product
7. Massage Equipment Market, by Massage Type
8. Massage Equipment Market, by End-User
9. Massage Equipment Market, by Distribution Channel
10. Americas Massage Equipment Market
11. Asia-Pacific Massage Equipment Market
12. Europe, Middle East & Africa Massage Equipment Market
13. Competitive Landscape
14. Competitive Portfolio
The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments
The report answers questions such as:
1. What is the market size and forecast of the Massage Equipment Market?
2. Which are the products/segments/applications/areas to invest in over the forecast period in the Massage Equipment Market?
3. What is the competitive strategic window for opportunities in the Massage Equipment Market?
4. What are the technology trends and regulatory frameworks in the Massage Equipment Market?
5. What is the market share of the leading vendors in the Massage Equipment Market?
6. What modes and strategic moves are considered suitable for entering the Massage Equipment Market?
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sales@360iresearch.com
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About 360iResearch
360iResearch is a market research and business consulting company headquartered in India, with clients and focus markets spanning the globe.
We are a dynamic, nimble company that believes in carving ambitious, purposeful goals and achieving them with the backing of our greatest asset - our people.
Quick on our feet, we have our ear to the ground when it comes to market intelligence and volatility. Our market intelligence is diligent, real-time and tailored to your needs, and arms you with all the insight that empowers strategic decision-making.
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