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Supply Side Platform (SSP) Software - Market: Size, Share, Growth, Analysis, Key Players, Revenue, Growth | Valuates Reports
Supply Side Platform (SSP) Software - Market SizeThe global Supply Side Platform (SSP) Software market size is expected to reach US$ 1019.9 million by 2029, growing at a CAGR of 9.8% from 2023 to 2029.
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Supply Side Platform (SSP) Software - Market
Supply Side Platform (SSP) is software that puts up ads through an automated system. It allows publishers to make money from their websites by creating and selling ad inventory to marketers on an impression-by-impression, or visitor-by-visitor, basis
The market is mainly driven by the significant applications of Supply Side Platform (SSP) Software in various end use industries. The expanding demands from the Large Enterprises and SMEs, are propelling Supply Side Platform (SSP) Software market. Cloud Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Web Based segment is estimated at % CAGR for the next seven-year period.
Asia Pacific shows high growth potential for Supply Side Platform (SSP) Software market, driven by demand from China, the second largest economy with some signs of stabilising, the Supply Side Platform (SSP) Software market in China is forecast to reach US$ million by 2029, trailing a CAGR of % over the 2023-2029 period, while the U.S. market will reach US$ million by 2029, exhibiting a CAGR of % during the same period.
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Company Profiles:
• AerServ
• AppNexus
• BounceX
• BrightRoll
• DoubleClick for Publishers
• Google Ad Manager
• Insticator
• LiveRail
• MoPub
• ONE by AOL
• OpenX
• PubMatic
• RhythmOne
• Rubicon Project
• SmartyAds
Segment by Type:
• Cloud Based
• Web Based
by Application
• Large Enterprises
• SMEs
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