Press release
Cyntexa Hosted a Webinar on Salesforce Consumer Goods Cloud
To power up the retail industry, Cyntexa, a leading Salesforce Crest Consulting Partner, hosted a trailblazing webinar on February 28, 2024, titled: What is Salesforce Consumer Goods Cloud and How it works?The esteemed speakers were Shrey Sharma (CEO) and Vishwajeet Shrivastava (CTO) highlighted the usage of Salesforce Consumer Goods cloud in the industry.
The discussion majorly focused on the following:
- Consumer Goods industry and the hottest trends around it.
- Various challenges faced by businesses in this industry.
- How does Salesforce Consumer Goods Cloud cater to these challenges?
- Key benefits the cloud offers to businesses.
- Data Model of the Consumer Goods Cloud along with its visual demonstration.
- Use cases of leading giants that are leveraging Consumer Goods Cloud into their business.
Watch the webinar here: https://bit.ly/3IknGuw
Salesforce Consumer Goods Cloud, a cloud-based software solution built on Salesforce Platform, is tailored to meet the unique demands of businesses dealing with fast-moving goods. Its exceptional feature of providing a unified platform to the users allows the account managers to gain a 360-degree view of sales targets, promotional campaigns, and order management. Further, it becomes easier for them to collaborate with the field reps, prioritize the visits, and efficiently service their customers from a single platform.
Shrey quoted, "Consumer goods industry is going through tough times as the investors are not seeing the scope for profits while making investment, all because of the lack of operational efficiency and fool-proof execution. In order to rise from this fall, consumer goods providers need to focus on tech solutions that can offer them with the right insights, strategies and retail executions that work in their business' favor. Consumer Goods Cloud is the perfect blend of all this, making it an ideal solution for businesses."
The discussion unfolded the features offered by the cloud including the power of automation that streamlines sales processes, resulting in improved efficiency and productivity for the users. It comes with a unique feature of trade promotion management, which focuses on building more effective promotions through baseline and uplift predictions, monitoring the fund's management. Another extraordinary feature discussed in the webinar was the retail execution. It utilizes guided selling, in-store materials, and tailored product lists to activate brand plans at retail sites, enhancing productivity and commercial success.
Vishwajeet mentioned, "Consumers often look for a personalized experience and based on it their demands evolve. With this, they expect that the consumer goods provider would anticipate their needs and will provide the experience they are looking for. Certainly, it's not the case. Consumer Goods Cloud is future ready and apt enough to deal with the emerging technologies and customer's changing demands. That's why it's my top recommendation to all CG businesses"
He commented on versatile offline capability that Consumer Goods Cloud offers. He said: "The CGC mobile application allows online as well as offline capability, equipping store reps to manage the data and update information in real-time without internet, making it accessible, anywhere, anytime."
The captivating webinar explored innovative strategies for businesses to stay ahead in the ever-evolving market. Our experts talked about the challenges that companies face, including balancing value and volume, supply chain visibility, inventory management, and more. They uncovered the win-win scenario which could help companies to deal with these challenges.
Along with the theoretical discussion, our speakers offered a live demonstration of the data model of the cloud to provide attendees with a clearer view of how the cloud actually works. Following the demonstration, the discussion unfolded the inspiring stories of industry giants like PepsiCo and L'Oreal and how they leverage Consumer Goods Cloud to their advantage.
This webinar resulted in an engaging and insightful discussion for all the attendees, providing them with the understanding and knowledge of Consumer Goods Cloud. The discussion helped them to harness the power of this technology and gain a competitive edge in the market.
Catch up on all the insights of the webinar here: https://bit.ly/3IknGuw
Organization: Cyntexa Labs Pvt Ltd.
Address (USA): 584 Castro St #2120, San Francisco, CA 94114-2512
Address (India): 15, Scheme No. 8, Maharani Farm, Durgapura, Jaipur, Rajasthan 302018
Contact Person: Tanushri Goyal
Phone: +1 6282624010
Email: hello@cyntexa.com
Official Website: https://cyntexa.com/
Cyntexa, a prominent provider of Salesforce solutions, who empower businesses across the globe to innovate, collaborate, and succeed in the digital era. With the team of 400+ experts, Cyntexa marked 900+ successful projects, along with a customer base of more than 675 clients in several countries, such as the USA, Australia, UK, UAE, Singapore, and India. With the aim to cater to all your unique requirements, Cyntexa drives efficiency and boosts the productivity of your business.
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