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Employee Experience Management Market worth $13.21 billion by 2030, growing at a CAGR of 9.43% - Exclusive Report by 360iResearch
Employee Experience Management Market | 360iResearch
The Global Employee Experience Management Market to grow from USD 7.02 billion in 2023 to USD 13.21 billion by 2030, at a CAGR of 9.43%.
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Employee experience management solutions help track, analyze, and improve the interactions and experiences employees have within an organization throughout their employee journey. This includes onboarding, development, retention, and exit, as well as day-to-day engagement with workplace culture, technology, and the physical work environment. Employee experience management solutions are used across a broad range of sectors, including IT, health care, retail, manufacturing, and financial services. These solutions appeal to HR departments intent on improving retention, engagement, and productivity by focusing on various end-use applications such as feedback and survey systems, performance analysis, and engagement activities. Increasing recognition of employee experience as a driver for improved business outcomes and the rise in the use of analytics to understand employee behavior are driving the usage of employee experience management solutions. The rising adoption of AI and machine learning for personalized employee experience initiatives is driving market growth. Moreover, the COVID-19 pandemic has accelerated the adoption of remote working models, necessitating more sophisticated employee experience management practices to support a distributed workforce. Privacy and security concerns surrounding employee data, particularly with the enforcement of GDPR and other regulatory frameworks and the high cost of sophisticated experience management tools, hamper the market growth. Growing innovations in AI that offer predictive insights into employee churn rates, as well as the integration of employee wellness programs into experience platforms, showcase potential opportunities for market growth.
In the Americas, the employee experience management (EEM) market is highly developing, where market players are investing heavily in tools that facilitate remote work, collaboration, and wellness programs. The Americas, being a pioneer in tech and customer service standards, has seen numerous patents filed for systems that use AI to gauge employee satisfaction and productivity. In South America, growing awareness of EEM is evident, with Brazil leading in terms of market growth and increased investment in employee engagement platforms. The European Union (EU) has a focus on creating balanced work-life environments, as evidenced by its commitment to stringent labor laws and employee protections. Recently, there has been a surge in the development of GDPR-compliant tools for monitoring and improving employee experience. EU countries are also exploring the integration of EEM with corporate social responsibility (CSR) initiatives, emphasizing the health and well-being of their workforce as a key component of sustainable business practices. In the Middle East and Africa (MEA), there is a dynamic shift, with many companies now recognizing the importance of investing in EEM. The Middle East, in particular, is witnessing a digital transformation, with the United Arab Emirates (UAE) and Saudi Arabia leading in the adoption of advanced EEM systems. In the Asia Pacific region, there's a divergent approach to EEM, with advanced economies, including Japan and South Korea, focusing on employee efficiency tools, while emerging markets place emphasis on employee engagement and retention.
Market Segmentation & Coverage:
This research report categorizes the Employee Experience Management Market in order to forecast the revenues and analyze trends in each of following sub-markets:
Based on Component, market is studied across Services and Software. The Services is further studied across Implementation & Integration, Support & Maintenance, and Training & Development. The Software is further studied across Integrated Software and Standalone Software. The Standalone Software is further studied across Employee Engagement, Employee Performance Management, Employee Recognition & Rewards, and Employee Survey & Feedback. The Software is projected to witness significant market share during forecast period.
Based on End-Users, market is studied across Banking, Financial Services and Insurance, Government, Healthcare, IT & ITeS, Manufacturing, and Telecom. The Manufacturing is projected to witness significant market share during forecast period.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 37.19% in 2023, followed by Europe, Middle East & Africa.
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FPNV Positioning Matrix:
The FPNV Positioning Matrix is essential for assessing the Employee Experience Management Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).
Market Share Analysis:
The Market Share Analysis offers an insightful look at the current state of vendors in the Employee Experience Management Market. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.
Key Company Profiles:
The report delves into recent significant developments in the Employee Experience Management Market, highlighting leading vendors and their innovative profiles. These include 15Five, Inc., Achievers Solutions Inc. by Blackhawk Network, Awardco, Blink by Super Smashing Ltd., Bonusly, ClearCompany, Inc., Culture Amp Pty Ltd,, Jostle Corporation, Kudos, Lattice by Apple, Inc., Microsoft Corporation, Mo by ThanksBox Limited, Motivosity Inc., Oracle Corporation, Pixida GmbH, Qualtrics, Quantum Workplace, SAP SE, SurveySparrow Inc., Vantage Circle, Workleap Platform Inc., WorkTango, Inc. by Kazoo, and Zoom Video Communications, Inc..
Key Topics Covered:
1. Preface
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
6. Employee Experience Management Market, by Component
7. Employee Experience Management Market, by End-Users
8. Americas Employee Experience Management Market
9. Asia-Pacific Employee Experience Management Market
10. Europe, Middle East & Africa Employee Experience Management Market
11. Competitive Landscape
12. Competitive Portfolio
The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments
The report answers questions such as:
1. What is the market size and forecast of the Employee Experience Management Market?
2. Which are the products/segments/applications/areas to invest in over the forecast period in the Employee Experience Management Market?
3. What is the competitive strategic window for opportunities in the Employee Experience Management Market?
4. What are the technology trends and regulatory frameworks in the Employee Experience Management Market?
5. What is the market share of the leading vendors in the Employee Experience Management Market?
6. What modes and strategic moves are considered suitable for entering the Employee Experience Management Market?
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