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Agriculture Technology-as-a-Service Market worth $3.50 billion by 2030, growing at a CAGR of 12.44% - Exclusive Report by 360iResearch
Agriculture Technology-as-a-Service Market | 360iResearch
The Global Agriculture Technology-as-a-Service Market to grow from USD 1.54 billion in 2023 to USD 3.50 billion by 2030, at a CAGR of 12.44%.
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The Agriculture Technology-as-a-Service (ATaaS) market encompasses services and solutions that leverage advanced technologies to offer subscription-based, pay-as-you-go, or performance-based agricultural innovations to farmers and other stakeholders in the agricultural sector. These services typically include data analysis, precision farming tools, cloud-based monitoring systems, and various software solutions aiding in farm management, crop health monitoring, and yield optimization. ATaaS can be applied to multiple sub-segments of agriculture, including crop monitoring, livestock management, equipment leasing, and agricultural financial services. Farmers use these technologies to enhance field activity accuracy, livestock health, and operational efficiency. The primary end-users of such services are farmers, agronomists, crop consultants, and agricultural enterprises. Additionally, government bodies and research institutions can employ ATaaS to improve conservation practices and foster sustainable farming. Industries such as biotechnology and supply chain entities also benefit from these services. The growth of the ATaaS market is influenced by factors including the increasing demand for precision agriculture, the growing need for enhanced crop yields, the scarcity of natural resources such as water, and the rise in adoption of IoT and AI in farming practices. These technologies offer enhanced decision-making capabilities, lower initial capital investment in technology, and reduced risk for farmers. However, ATaaS solutions face certain challenges and limitations, such as the high cost of data management, technological ignorance amongst small-scale farmers, and concerns over data privacy and security. Moreover, factors such as dependency on internet connectivity and the unpredictability of technological disruptions can hinder market growth. On the other hand, emerging trends such as blockchain for traceability, robotic automation, and predictive analytics in farming practices provide new opportunities in the ATaaS market. Additionally, the rise of vertical farming and urban agriculture is opening up new avenues for technology services in regions with space constraints.
The Agriculture Technology-as-a-Service (ATaaS) market in North America is experiencing significant growth, aided by advanced technological infrastructure and the presence of major industry players. The United States and Canada are at the forefront of the adoption of digital agriculture, leveraging technologies such as IoT, AI, and cloud computing to optimize farming practices. In South America, the demand for ATaaS is expanding as farmers seek to improve crop yields and reduce environmental impact. Countries such as Brazil and Argentina are at the forefront, with a growing number of startups and partnerships fostering innovation in agricultural practices. The integration of satellite imagery, drones, and remote sensing technology for crop monitoring and farm management services is propelling the ATaaS market. In Europe, consumer demand is strongly influenced by the stringent regulatory framework prioritizing sustainability and traceability. The European Union's Common Agricultural Policy (CAP) supports the integration of technology to promote smart, resilient, and diversified agricultural systems. Investment and research are focused on crop monitoring and management systems, with a remarkable increase in satellite imagery usage for precision farming. The Middle East exhibits a relatively nascent yet budding ATaaS market, driven primarily by the need to optimize water usage and enhance food security. With arid climates and scarce water resources, ATaaS providers focus on smart irrigation systems, hydroponics, and soil sensing technologies to facilitate efficient agriculture. In Africa, despite economic constraints, there is a growing interest in mobile technologies for enhancing agricultural processes and strengthening the value chain. The APAC region demonstrates remarkable growth prospects in the ATaaS market, with countries such as China, India, and Australia contributing significantly. The adoption of mobile technologies, remote sensing, and geographic information systems (GIS) for real-time monitoring and decision-making is transforming the agricultural landscape. In particular, India is witnessing a surge in agri-tech startups providing affordable and scalable services to smallholder farms, thus democratizing access to advanced technologies.
Market Segmentation & Coverage:
This research report categorizes the Agriculture Technology-as-a-Service Market in order to forecast the revenues and analyze trends in each of following sub-markets:
Based on Technology, market is studied across Data Analytics & Intelligence, Guidance Technology, Sensing Technology, and Variable Rate Application Technology. The Sensing Technology is projected to witness significant market share during forecast period.
Based on Service Type, market is studied across Equipment-as-a-Service (EaaS) and Software-as-a-Service (SaaS). The Software-as-a-Service (SaaS) is projected to witness significant market share during forecast period.
Based on Application, market is studied across Crop Health Monitoring, Smart Irrigation, Soil Management & Testing, and Yield Mapping & Monitoring. The Smart Irrigation is projected to witness significant market share during forecast period.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 37.97% in 2023, followed by Europe, Middle East & Africa.
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FPNV Positioning Matrix:
The FPNV Positioning Matrix is essential for assessing the Agriculture Technology-as-a-Service Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).
Market Share Analysis:
The Market Share Analysis offers an insightful look at the current state of vendors in the Agriculture Technology-as-a-Service Market. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.
Key Company Profiles:
The report delves into recent significant developments in the Agriculture Technology-as-a-Service Market, highlighting leading vendors and their innovative profiles. These include 365FarmNet GmbH, AG Leader Technology, AGCO Corporation, AgEagle Aerial Systems Inc., AgJunction, Inc. by Kubota Corp., AgriData Incorporated, AGRIVI d.o.o., Aker Technologies by IntelinAir, Inc., ATMOS UAV, Corteva Agriscience, Cropin Technology Solutions Pvt Ltd, Deere & Company, Delair SAS, Dickey-John Corporation, DroneDeploy, Inc., Farmers Edge Precision Consulting Inc., Hexagon AB, Kubota Corporation, Lockheed Martin Corporation, Microdrones GmbH by mdGroup GmbH, Nileworks Inc., Parrot Drone S.A.S, PrecisionHawk, Inc., Prospera Technologies Ltd. by Valmont Industries, Inc., Raven Industries, Inc. by CNH Industrial N.V., SZ DJI Technology Co., Ltd., Teejet Technologies, Topcon Positioning Systems, and Yamaha Motor Co., Ltd..
Key Topics Covered:
1. Preface
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
6. Agriculture Technology-as-a-Service Market, by Technology
7. Agriculture Technology-as-a-Service Market, by Service Type
8. Agriculture Technology-as-a-Service Market, by Application
9. Americas Agriculture Technology-as-a-Service Market
10. Asia-Pacific Agriculture Technology-as-a-Service Market
11. Europe, Middle East & Africa Agriculture Technology-as-a-Service Market
12. Competitive Landscape
13. Competitive Portfolio
The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments
The report answers questions such as:
1. What is the market size and forecast of the Agriculture Technology-as-a-Service Market?
2. Which are the products/segments/applications/areas to invest in over the forecast period in the Agriculture Technology-as-a-Service Market?
3. What is the competitive strategic window for opportunities in the Agriculture Technology-as-a-Service Market?
4. What are the technology trends and regulatory frameworks in the Agriculture Technology-as-a-Service Market?
5. What is the market share of the leading vendors in the Agriculture Technology-as-a-Service Market?
6. What modes and strategic moves are considered suitable for entering the Agriculture Technology-as-a-Service Market?
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