Meat Snacks Market Size, Share, Comprehensive Analysis, Opportunity Assessment by 2028

Increasing Demand for High-Protein Snacks to Drive Meat Snacks Market Growth during 2022-2028

Jerky, meat sticks, sausages, nuggets, and bites are a few types of meat snacks. The snacks are generally made with beef, pork, chicken, lamb, turkey, or fish. They are flavorful and rich sources of protein, iron, creatine, and other nutrients. Based on type, the jerky segment held the majority of meat snacks market share in 2021, whereas the meat sticks segment is expected to register the highest CAGR from 2022 to 2028. Jerky is one of the most popular grab-and-go meat snacks and is available in various flavors across multiple retail channels. Thus, the demand for jerky is growing among consumers.

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Impact of COVID-19 Pandemic on Meat Snacks Market

Before the onset of the COVID-19 pandemic, the meat snacks market was growing due to the rising consumption of meat-based convenience food products, especially ready-to-eat products and savory meat snacks, and the high demand for protein-rich products. However, the food & beverages industries faced unprecedented challenges after the COVID-19 outbreak in 2020. The supply chain disruptions created a shortage of raw materials, which increased the prices of beef, chicken, and pork. The implementation of lockdown restrictions and shutdown of manufacturing units led to a production shortfall, which created a demand and supply gap. This factor hampered the profitability of meat manufacturers. The pandemic also triggered changes in the overall dietary preferences of consumers. Many consumers switched to plant-based diets, as plant-based food is perceived to be healthier than conventional meat products. Thus, people's reluctance toward consuming animal-based foods hindered the total sales of meat snacks, which thereby hampered the growth of the meat snacks market. In 2021, various economies resumed operations as governments announced relaxation in the previously imposed restrictions, which fuelled the global marketplace. Moreover, manufacturers were permitted to operate at full capacity, which helped them overcome the demand and supply gaps, and other repercussions. These factors propelled the meat snacks market growth during the pandemic.

The report segments the meat snacks market as follows:

Based on type, the meat snacks market is segmented into jerky, meat sticks, sausages, and others. Based on source, the market is segmented into beef, chicken, pork, and others. In terms of category, the meat snacks market is bifurcated into plain and flavored. Based on distribution channel, the market is segmented into supermarkets & hypermarkets, convenience stores, online retail, and others. Based on geography, the market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America.

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This release was published on openPR.