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Canned Alcoholic Beverages Market Will Exhibit an Impressive Expansion by 2024-2030 | Diageo plc, Brown-Forman, Pernod Ricard

02-05-2024 08:20 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Coherent Market Insights

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The Canned Alcoholic Beverages Market is estimated for 2024 for the forecast period 2024-2031, as highlighted in a new report published by Coherent Market Insights.

Market Overview:

Canned alcoholic beverages are pre-mixed cocktails or other alcoholic drinks that are sold in aluminum cans. Products like hard seltzers, spiked seltzers, alcoholic energy drinks etc have gained popularity in recent years. These canned drinks offer convenience of transportation and consumption.

Market Dynamics:

The canned alcoholic beverages market is witnessing robust growth owing to growing popularity among millennial population and rising demand for on-the-go consumption options. Millennials prefer canned or pre-mixed drinks due to ease of handling and transportation. Moreover, rising disposable income and changing lifestyles have fuelled the demand for convenience products. Additionally, product innovations with variety in flavors and types has expanded the product portfolio and driven the market growth over the forecast period. Players are introducing new flavors catering to evolving consumer preferences to strengthen their market position.

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Top Key Players are Covered in this Report:

★ Diageo plc
★ Brown-Forman
★ Pernod Ricard
★ Bacardi Limited
★ Suntory Holdings Limited
★ Asahi Group Holdings Ltd.
★ Anheuser-Busch InBev
★ E. & J. Gallo Winery
★ Constellation Brands Inc.
★ Treasury Wine Estates
★ Barefoot Cellars
★ Kona Brewing Co

Market Segmentation:

★ By Product: Wine (Still, Fortified, Low-alcohol, Sparkling) RTD Cocktails (Malt based, Spirit based, Wine based) Hard Seltzers (Malt based, Spirit based, Wine based, Sugar based)
★ By Distribution Channel: On-trade, Liquor Stores, Online, Others

Key Region/Countries are Classified as Follows:

» North America (U.S., Canada, Mexico)
» Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
» Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
» South America (Brazil, Argentina, Rest of SA)
» Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)

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Canned Alcoholic Beverages Market Drivers

Increasing Demand for Convenient Alcohol Options Among Millennials:

Millennials prefer ready-to-drink options that can be easily consumed on the go or at social events and gatherings. Canned alcoholic beverages are portable, convenient to carry and consume compared to bottles or glasses. Major companies are introducing innovative canned cocktail flavors and variety packs that appeal to millennials' tastes. The demand for convenience is driving the canned alcoholic beverages market.

Rise in Social Drinking Occasions:

The canned alcoholic beverages market has benefited from the rise in socializing and drinking occasions outside the home. Events like picnics, tailgates, camping, beach trips have become more popular. Canned drinks are ideal for these informal social settings as they avoid the need for glass containers or mixing equipment. New product launches targeted at social drinking further boost the demand.

Canned Alcoholic Beverages Market Restrain

Stringent Regulations Around Alcohol Advertising:

Alcohol marketing and advertising policies are becoming stricter globally, especially policies targeted at protecting minors. Many countries have placed bans or limitations on signage, outdoor/social media/TV promotions involving alcohol products. This poses a challenge for companies to reach target audiences and create brand awareness for their canned products. Complying with regulations increases business costs as well. The regulatory pressures can hinder the development of the canned alcoholic beverages market.

Canned Alcoholic Beverages Market Opportunity

Targeting Developing Countries in Asia Pacific:

While developed regions like North America and Western Europe remain key markets, companies are looking at emerging economies in Asia Pacific with growing middle-income populations and shift in cultural attitudes. Countries like India, China, Vietnam etc. offer substantial opportunities given lower product penetration levels currently. Adapting products, flavors and marketing to local tastes can help companies capture new customers and drive future market growth.

Canned Alcoholic Beverages Market Trends

Innovation in Canned Cocktail Varieties and Flavors:

To keep attracting consumers and appeal to changing preferences, companies are constantly investing in NPD to add new varieties and interesting flavors to their canned cocktail lines. Beyond the standards like hard seltzers, companies are introducing flavors inspired from food/desserts, locally brewed craft beers etc. Limited edition seasonal launches help boost sales. Innovation will keep propelling the canned alcoholic beverages market going forward.

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The report answers a number of crucial questions, including:

➥ Which companies dominate the global Canned Alcoholic Beverages market?
➥ What current trends will influence the market over the next few years?
➥ What are the market's opportunities, obstacles, and driving forces?
➥ What predictions for the future can help with strategic decision-making?
➥ What advantages does market research offer businesses?
➥ Which particular market segments should industry players focus on in order to take advantage of the most recent technical advancements?
➥ What is the anticipated growth rate for the Canned Alcoholic Beverages market economy globally?

Some of the Major Points of TOC cover:

Chapter 1: Techniques & Scope

1.1 Definition and forecast parameters
1.2 Methodology and forecast parameters
1.3 Information Sources

Chapter 2: Latest Trends Summary

2.1 Regional trends
2.2 Product trends
2.3 End-use trends
2.4 Business trends

Chapter 3: Industry Insights

3.1 Industry fragmentation
3.2 Industry landscape
3.3 Vendor matrix
3.4 Technological and Innovative Landscape

Chapter 4: Canned Alcoholic Beverages Market, By Region

Chapter 5: Company Profiles

5.1 Company Overview
5.2 Financial elements
5.3 Product Landscape
5.4 SWOT Analysis
5.5 Systematic Outlook

Chapter 6: Assumptions and Acronyms

Chapter 7: Research Methodology

Chapter 8: Contact (Continue . . .)

Contact Us

Mr. Shah
Coherent Market Insights Pvt Ltd,
533 Airport Boulevard, Suite 400, Burlingame, CA 94010, United States
Email: sales@coherentmarketinsights.com
United States of America: +1-206-701-6702
United Kingdom: +44-020-8133-4027
Japan: +050-5539-1737
India: +91-848-285-0837

About Us

Coherent Market Insights is a global market intelligence and consulting organization that provides syndicated research reports, customized research reports, and consulting services. We are known for our actionable insights and authentic reports in various domains including aerospace and defense, agriculture, food and beverages, automotive, chemicals and materials, and virtually all domains and an exhaustive list of sub-domains under the sun. We create value for clients through our highly reliable and accurate reports. We are also committed in playing a leading role in offering insights in various sectors post-COVID-19 and continue to deliver measurable, sustainable results for our clients.

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