Press release
Glamping Market Analysis and Forecast to 2033: By Accommodation Type (Safari Tents, Yurts), Site (Private, Commercial), and Region
Market DefinitionThe Glamping Market, a portmanteau of "glamorous camping," is a burgeoning segment within the hospitality and travel industry, offering a luxurious and immersive camping experience. Glamping combines the joys of camping with the comforts of upscale accommodations, providing travelers with unique and memorable outdoor stays. The market caters to individuals seeking a harmonious blend of nature, adventure, and luxury in their travel experiences.
Market Outlook
The Glamping Market size was USD 2.9 Billion in 2022 and is anticipated to reach USD 10.6 Billion in 2032, growing at a rate of 13.2% from 2023 to 2032.
The Glamping Market is experiencing remarkable growth, driven by the increasing demand for distinctive and experiential travel, the desire for nature-based escapes, and the evolving preferences of modern travelers. As more individuals seek immersive and Instagram-worthy travel experiences, the market's outlook underscores the critical role of Glamping in redefining outdoor hospitality and providing a novel approach to reconnecting with nature.
One of the key drivers propelling the market is the shift in consumer preferences towards experiential and sustainable travel. Glamping accommodations range from safari tents and yurts to treehouses and eco-pods, offering travelers a diverse array of luxurious options in stunning natural settings. Additionally, the market's outlook emphasizes the significance of Glamping in attracting a broad demographic, including families, couples, and adventure enthusiasts, seeking a unique and comfortable outdoor experience.
The positive trajectory of the market is further supported by ongoing innovations in Glamping offerings, including eco-friendly designs, wellness-focused amenities, and technology integration to enhance the overall guest experience. Research and development efforts focus on expanding Glamping locations to diverse landscapes, ensuring sustainable practices, and incorporating cultural and local elements into the design of accommodations. The evolution of the Glamping Market aligns with the industry's commitment to providing travelers with unconventional and memorable stays, combining luxury with the allure of the great outdoors.
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Research Objectives
• Estimates and forecast the overall market size for the total market, across product, service type, type, end-user, and region
• Detailed information and key takeaways on qualitative and quantitative trends, dynamics, business framework, competitive landscape, and company profiling
• Identify factors influencing market growth and challenges, opportunities, drivers and restraints
• Identify factors that could limit company participation in identified international markets to help properly calibrate market share expectations and growth rates
• Trace and evaluate key development strategies like acquisitions, product launches, mergers, collaborations, business expansions, agreements, partnerships, and R&D activities
• Thoroughly analyze smaller market segments strategically, focusing on their potential, individual patterns of growth, and impact on the overall market
• To thoroughly outline the competitive landscape within the market, including an assessment of business and corporate strategies, aimed at monitoring and dissecting competitive advancements.
• Identify the primary market participants, based on their business objectives, regional footprint, product offerings, and strategic initiatives
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Market Segmentation
The glamping market report is segmented on the basis of type, size, end user, accommodation, and region.
Glamping Market, by Type
On the basis of type, the glamping market is bifurcated into family travel and enterprise travel. The family travel segment is anticipated to dominate the market during the forecast period. Family travel in the glamping market refers to a unique and luxurious outdoor experience tailored to accommodate families. It combines the comfort of upscale accommodations with the immersive nature of camping, offering spacious tents or cabins, modern amenities, and a wide range of family-friendly activities, creating memorable adventures for all generations to enjoy together. The growth of the family travel segment in the glamping market is primarily driven by the growing need for healthier lifestyles and focus on an outdoor adventure that offers a holistic experience is gaining traction around the world. Additionally increasing emphasis on fostering family relationships and creating lasting memories. With the availability of affordable luxury amenities, glamping has become a preferred choice for family travelers.
Glamping Market, by Size
Based on size, the glamping market is segmented into 2-person, 4-person, and others. The 4-person segment is anticipated to dominate the market during the forecast period. The 4-person segment is experiencing significant growth in the glamping market, primarily driven by the increasing demand for leisure activities and affordable camping options suitable for families or groups of friends. Moreover, service providers are offering popular amenities with luxury 4-person glamping tent campsites, which include pet-friendly accommodations, adventurous outdoor activities, and parking facilities, which is acting as another growth driving factor.
Glamping Market, by End-user
On the basis of end user, the glamping market is bifurcated into consumer and events. In 2022, the consumers segment dominated the glamping market. Consumers have become major contributors to this market due to their changing preferences. The growth of the consumer segment is majorly driven by the increasing demand for unique experiences among consumers. Consumers, especially the younger generation, are inclined toward innovative glamping accommodations such as cabins, pods, and treehouses. This preference for novelty aligns with consumers' willingness to invest substantial resources to enrich experiences, underscoring the market's growth potential.
Glamping Market, by Accommodation
Based on accommodation, the glamping market is segmented into cabins and pods, tents, yurts, treehouses, and others. The cabins and pods segment is expected to have a significant share of the glamping market in 2022. This is because travelers are increasingly seeking immersive experiences without giving up luxury, driving campers to demand upscale accommodations like cabins and pods. Camping pods, which are eco-friendly and secure with lockable windows and doors, have become a popular alternative to traditional tents. These pods are designed to withstand extreme weather conditions and provide a warm shelter for year-round camping. In addition, the presence of various popular brands such as AMG GROUP, Hilleberg AB., Johnson Outdoors Inc., The North Face Inc., Oase Outdoors, Newell Brands Inc., boosts the expansion glamping market.
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Major Players
Some of the key players of Glamping market are Coastal Wilderness Ventures (Tanja Lagoon Camp) (Australia), Collective Retreats (US), Eco Retreat (India), Nightfall Camp Pty Ltd. (Australia), Paperbark Camp (Australia), Tathaastu Hospitality & Travels LLP (India), Tentrr, Inc. (US), BlueForward (US), Timberline Glamping Company (US), and Under Canvas Inc. (US).
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Research Scope
• Scope - Highlights, Trends, Insights. Attractiveness, Forecast
• Market Sizing - Product Type, End User, Offering Type, Technology, Region, Country, Others
• Market Dynamics - Market Segmentation, Demand and Supply, Bargaining Power of Buyers and Sellers, Drivers, Restraints, Opportunities, Threat Analysis, Impact Analysis, Porters 5 Forces, Ansoff Analysis, Supply Chain
• Business Framework - Case Studies, Regulatory Landscape, Pricing, Policies and Regulations, New Product Launches. M&As, Recent Developments
• Competitive Landscape - Market Share Analysis, Market Leaders, Emerging Players, Vendor Benchmarking, Developmental Strategy Benchmarking, PESTLE Analysis, Value Chain Analysis
• Company Profiles - Overview, Business Segments, Business Performance, Product Offering, Key Developmental Strategies, SWOT Analysis
• Market Size in 2022 - $2.9 Billion
• Market Size in 2032 - $10.6 Billion
• CAGR % - 13.2%
• Historic Period - 2016 - 2021
• Forecast Period - 2023 - 2032
• Base Year - 2022
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