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Digital Signage Market Size, Emerging Trends, Market Opportunities, Key Players And Forecast To 2033
Digital Signage Market Overview
The Business Research Company presents an extensive market research report on the Digital Signage Global Market Report 2024, furnishing businesses with a competitive edge through a detailed examination of the market structure, encompassing estimates for various segments and sub-segments.
Furthermore, the report highlights on emerging trends, significant drivers, challenges, and opportunities, providing all necessary data for thriving in the industry. This report market research offers a comprehensive perspective, including an in-depth analysis of the present and future scenarios within the industry.
Market Sizing:
The digital signage market size has grown strongly in recent years. It will grow from $20.58 billion in 2023 to $22.15 billion in 2024 at a compound annual growth rate (CAGR) of 7.7%. The growth in the historic period can be attributed to rise in retail and advertising expenditure, enhanced customer experience, transition from traditional to digital displays, cost-effective communication.
The digital signage market size is expected to see strong growth in the next few years. It will grow to $30.56 billion in 2028 at a compound annual growth rate (CAGR) of 8.4%. The growth in the forecast period can be attributed to emergence of smart cities, demand for real-time information, focus on employee communication, expansion in transportation and hospitality sectors. Major trends in the forecast period include integration with mobile devices, augmented reality (AR) and virtual reality (VR) integration, touchless and gesture-based interfaces, personalized content through data integration, multi-channel integration.
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Key Market Players:
Major companies operating in the digital signage market report are Samsung Electronics Co. Ltd., Sony Corporation, LG Electronics Inc., Panasonic Corporation, NEC Corporation, Toshiba Corporation, Sharp Corporation, Koninklijke Philips N.V., Delta Electronics Inc., Navori Labs SA, Scala Inc., Crestron Electronics Inc., E Ink Holdings Inc., Barco NV, Daktronics Inc., ViewSonic Corporation, Christie Digital Systems USA Inc., BenQ Corporation, Absen, AU Optronics Corp., Elo Touch Solutions Inc., Planar Systems Inc., Peerless Industries Inc., BrightSign LLC, Milestone AV Technologies LLC, STRATACACHE Inc., NanoLumens Corporation, Omnivex Corporation, Keywest Technology Inc., Leyard Optoelectronic Co. Ltd., Onelan Limited, Mitsubishi Electric Corporation, SpinetiX SA, YCD Multimedia, Matrox Graphics Inc., Enplug Inc., NoviSign Ltd.
Market Drivers:
The increasing demand for 4K and 8K resolution displays is significantly driving the growth of the digital signage market. The resolution is a measurement of pixels across the screen in both horizontal and vertical directions. The desire for greater resolution, larger-sized TVs with modern display technology that gives realistic images with better image quality and increased viewing experience is driving demand for 4K and 8K resolution screens. The display screen's display resolution produces a crisp and easy-to-read image. In stadiums, retail stores, museum theatres, and planetariums, 4K and 8K resolution displays are constructed with ideal viewing distances for varied resolutions in view. For instance, according to Consumer Technology Association report, in 2021, 4K ultra-high definition (UHD) sets accounted for 25 million units, up 12% from 2019. Therefore, the increasing demand for 4K and 8K resolution displays is expected to propel the growth of the digital signage market going forward.
Learn More About The Market Report -
https://www.thebusinessresearchcompany.com/report/digital-signage-global-market-report
The digital signage market covered in this report is segmented -
1) By Product: Standalone Display, Video Wall
2) By Offering: Hardware, Software, Services
3) By Location: Indoor, Outdoor
4) By End User: Retail, Education, Healthcare, Corporate, Stadium, Government, Other End Users
The report answers the following questions:
What are the primary factors propelling the market during the projected period?
In which region is the most substantial growth expected?
Which trend will take center stage in the upcoming period?
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