Oatmeal Market Growth Statistics, Size Estimation, Emerging Trends And Outlook

Embracing Nutrient-Packed Mornings: Oatmeal Unveiled

Oatmeal, a beloved morning staple, crafted from boiled water or milk, has transcended its humble origins. It has evolved into a global sensation, adorning breakfast tables with its nutritious embrace. Its journey from a simple porridge to versatile creations like oat cookies, oatcakes, oat bread, muesli, Idlis, and uttamp, showcases its culinary versatility. In the rush of modern lifestyles, oatmeal emerges as an immediate and convenient snack, offering a wholesome start to the day.

Anticipated Growth in Revenue:

Oatmeal Market was valued at US$ 5.81 Bn in 2022 and is expected to reach US$ 10.1 Bn by 2029, at a CAGR of 8.2% during a forecast period.

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Oatmeal Market Dynamics

Navigating the Pandemic Waves: COVID-19 Impact on Oatmeal Market

As the world grappled with the effects of COVID-19, e-grocery sites emerged as a lifeline for acquiring food products, and oatmeal was no exception. The research delved into the market and volume dynamics of leading oatmeal-consuming countries, revealing shifts in preferences and consumption patterns. European nations leaned towards oatmeal for its affordability, while developing countries in the Asia Pacific embraced it as part of a health-conscious lifestyle. Despite challenges, the global oatmeal market thrived amidst the pandemic, fueled by changing preferences and a surge in demand for nutritious options.

Energizing Dynamics: Factors Driving the Oatmeal Market

The nutritional prowess of oatmeal, with its starchy carbohydrates, elevated protein content, and vital role in tissue repair, positions it as a cornerstone of a healthy diet. The market rides high on the waves of the growing breakfast industry, changing food habits, and a global penchant for healthier meals. The ready-to-eat trend and the diverse array of oatmeal options at affordable prices further boost its demand.

However, challenges loom on the horizon, with the high cost of oatmeal compared to other breakfast options potentially hindering market growth. Yet, the increasing health awareness regarding oatmeal consumption, especially in emerging economies, promises an upward trajectory for the market.

Oatmeal Market Segmentation

Oatmeal Market, by Type

Whole Oat Groats
Steel Cut Oats
Scottish Oats
Regular Rolled Oats
Quick Rolled Oats
Instant Oats
Others

In terms of type, the instant oats segment held the largest share in 2022 because of its qualities, which include being extremely nutritious, lowering cholesterol and protecting LDL cholesterol from damage, enhancing blood sugar regulation, and giving our bodies vital vitamins and minerals.

Oatmeal Market, by Distribution Channel

Hypermarket
Supermarket
Specialty Retailers
Convenience Stores
Independent Retailers
Others

A supermarket is expected to grow significantly during the forecast period based on the distribution route. Supermarket growth is primarily due to an expansion in the organised retail sector. In addition to providing a large selection of muesli items, the supermarket also has appealing deals and discounts. In addition, the worldwide muesli market is anticipated to be driven by the expansion of supermarkets in emerging economies.

Oatmeal Market, by Application

Instant rolled oats
Whole oat grain
Regular oat
Steel- cut oat

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Oatmeal Market Key Players

1. Quaker Oats Company
2. Nature's Path Foods, Inc.
3. Nestlé S.A
4. Kellogg NA Co.
5. General Mills, Inc.
6. Hamlyn's Of Scotland
7. World Finer Foods
8. Weetabix Ltd.
9. Cargill
10.Incorporated
11.Bagrry's India Ltd
12.Attune Foods
13.Avena Food
14.Blue Lake Milling
15.Bob's Red Mill Natural Foods
16.Dr. McDougall's Right Foods
17.POST CONSUMER BRANDS
18.Richardson International
19.Sturm Foods
20.Think Thin
21.Tortofood.com
22.Bagrry's India Ltd.

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Table of content for the Oatmeal Market includes:

Part 01: Executive Summary

Part 02: Scope of the Oatmeal Market Report

Part 03: Global Oatmeal Market Landscape

Part 04: Global Oatmeal Market Sizing

Part 05: Global Oatmeal Market Segmentation by Type

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

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Regional Insights:

The Asia Pacific emerges as the star performer, witnessing significant growth fueled by increasing disposable income and a growing demand for healthier products. The region's urbanization and changing eating habits contribute to the surge in oatmeal consumption. As the number of supermarkets and hypermarkets increases, the oatmeal market in the Asia Pacific is set to flourish at an impressive growth rate.

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