Press release
Africa E-Commerce Market Size, Share, Growth, Trends, Opportunity and Forecast Report 2024-2032
According to IMARC Group, the Africa e-commerce market size reached us$ 277.1 billion in 2023. Looking forward, Imarc group expects the market to reach us$ 939.8 billion by 2032, exhibiting a growth rate (CAGR) of 14.4% during 2024-2032.The report has segmented the market by business model (B2C, B2B, C2C, and others), mode of payment (payment cards, online banking, e-wallets, cash-on-delivery, and others), service type (financial, digital content, travel and leisure, e-tailing, and others), product type (groceries, clothing and accessories, mobiles and electronics, health and personal care, and others), and country.
Request to Get the Sample Report: https://www.imarcgroup.com/africa-e-commerce-market/requestsample
How Big is the Africa E-Commerce Market?
E-commerce, short for electronic commerce, refers to the buying and selling of goods and services using the internet, as well as the transfer of money and data to execute these transactions. It encompasses a wide range of online business activities for products and services. E-commerce can be conducted through various online platforms, including traditional websites, mobile apps, and social media channels.
It enables both business-to-consumer (B2C) and business-to-business (B2B) transactions. E-commerce has revolutionized the retail landscape, offering convenience, a wider selection of products, competitive pricing, and global reach. It includes diverse models like online retail, electronic marketplaces, and online auctions.
Africa E-Commerce Market Trends:
The widespread adoption of the internet and mobile connectivity represents one of the key factors driving the growth of the market across Africa. Increasing smartphone usage provides a larger consumer base access to online shopping platforms. Africa has a large and growing young population that is tech-savvy and more inclined towards online shopping, which is contributing to the rise in e-commerce activities. The development and adoption of digital payment systems, including mobile money services like M-Pesa, are making online transactions more accessible and secure, which is encouraging more people to shop online.
Rapid urbanization and the emergence of a middle class with disposable income in many African countries are leading to increased consumer spending, including on online platforms. Developments in logistics and supply chain infrastructure, including local and international delivery services, are enhancing the efficiency of online shopping, which is boosting consumer confidence in e-commerce. Many African economies are growing and diversifying, which is creating a more conducive environment for e-commerce businesses to thrive.
Africa E-Commerce Market Segmentation:
Breakup by Business Model:
• B2C
• B2B
• C2C
• Others
Breakup by Mode of Payment:
• Payment Cards
• Online Banking
• E-Wallets
• Cash-On-Delivery
• Others
Breakup by Service Type:
• Financial
• Digital Content
• Travel and Leisure
• E-Tailing
• Others
Breakup by Product Type:
• Groceries
• Clothing and Accessories
• Mobiles and Electronics
• Health and Personal Care
• Others
Breakup by Country:
• South Africa
• Nigeria
• Egypt
• Morocco
• Kenya
• Others
Ask Analyst for Customization and Explore Full Report With TOC & List of Figures: https://www.imarcgroup.com/request?type=report&id=3842&flag=C
Other Key Points Covered in the Report:
• COVID-19 Impact
• Porters Five Forces Analysis
• Value Chain Analysis
• Strategic Recommendations
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.
Contact US:
IMARC Group
134 N 4th St. Brooklyn, NY 11249, USA
Email: sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
United States: +1-631-791-1145 | United Kingdom: +44-753-713-2163
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Africa E-Commerce Market Size, Share, Growth, Trends, Opportunity and Forecast Report 2024-2032 here
News-ID: 3357547 • Views: …
More Releases from IMARC Group

India Seafood Market Outlook 2025-2033: Key Trends, Size, Share and Growth Insig …
As indicated in the latest market research report published by IMARC Group, titled "India Seafood Market Report by Type (Fish, Shrimps, Others), Form (Fresh/Chilled, Frozen/Canned, Processed), Distribution Channel (Off Trade, On Trade), and Region 2025-2033," this report provides an in-depth analysis of the industry, featuring insights into the market. It encompasses competitor and regional analyses, as well as recent advancements in the market.
Market Size & Future Growth Potential:
The India seafood…

India Mutual Funds Market: Size, Share, Trends, Growth and Industry Outlook 2025 …
Mutual Funds Market in India 2025:
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 2.50 Billion
Market Size in 2033: USD 5.90 Billion
Market Growth Rate (CAGR) 2025-2033: 10.03%
How Big is the India Mutual Funds Industry?
The India mutual funds market size reached USD 2.50 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 5.90 Billion by 2033, exhibiting a growth rate (CAGR) of 10.03% during 2025-2033.
Request…

Dimethyl Ether Market Valuation to Reach USD 15.73 Billion by 2033 - Industry Ex …
Market Overview:
The dimethyl ether market is experiencing significant growth momentum, driven by increasing demand for cleaner fuel alternatives, expanding applications in various industries, and supportive government policies promoting sustainable energy solutions. According to IMARC Group's latest research publication, "Dimethyl Ether Market Size, Share, Trends and Forecast by Raw Material, Application, End-Use Industry, and Region, 2025-2033", the global dimethyl ether market size reached USD 7.22 Billion in 2024. Looking forward, IMARC…

Glucometer Manufacturing Plant Report 2025: Unit Setup, Cost and Requirements, P …
Setting up a glucometer manufacturing plant requires thorough market research alongside a minute understanding of numerous operating factors such as unit processes, purchasing of raw materials, utility supply, infrastructure creation, equipment and technology specifications, human resource planning, logistics, and cash outlay.
IMARC Group's report titled "Glucometer Manufacturing Plant Cost Analysis Report 2025: Industry Trends, Plant Setup, Machinery, Raw Materials, Investment Opportunities, Cost and Revenue" offers a comprehensive guide for establishing a…
More Releases for Africa
ONShine Africa Awareness Expands Through ONSAFX and Develop Africa Partnership
ONSA FX, a forex broker licensed by South Africa's Financial Sector Conduct Authority (FSCA), is extending its social impact through a strategic partnership with Develop Africa, under the umbrella of its social responsibility platform, ONShine Africa. This collaboration focuses on delivering critical educational support to children across Africa and reinforcing ONSA FX's commitment to sustainable development through long-term, values-based initiatives.
Develop Africa is a respected nonprofit organization founded in 2006 with…
Zetu Africa: Designing a Sustainable Future for Education Across Africa
In the heart of Kampala, Uganda, lies a bustling hub of creativity and purpose: Zetu Africa [https://www.zetuafrica.org/]. This award-winning design company has garnered acclaim not only for its stunning products but also for its unwavering commitment to social and environmental impact. At the core of Zetu's ethos is the belief that design can be a powerful force for positive change, and this belief is reflected in everything they do.
Image: https://www.abnewswire.com/uploads/83a984ca8ea183848376ae0ab0fea376.jpg
The…
Buildexpo Africa – Largest building and construction exhibition returns to Eas …
Buildexpo Africa is the only show with the widest range of the latest technology in building material, mining machines, construction machinery and heavy equipment. At the latest edition of Buildexpo, East Africa's largest building and construction fair, we bring you exhibitors from over 40 countries who are the finest in infrastructure development.
Find what suits you best from about 14.3 million business prospects during the three-day event, with over 10,000 products,…
South Africa Agriculture Market, South Africa Agriculture Industry, South Africa …
The South Africa has a market-oriented agricultural economy, which is much diversified and includes the production of all the key grains (except rice), deciduous, oilseeds, and subtropical fruits, sugar, wine, citrus, and most vegetables. Livestock production includes sheep, cattle, dairy, and a well-developed poultry & egg industry. Value-added activities in the agriculture sector include processing & preserving of fruit and vegetables, crushing of oilseeds, chocolate, slaughtering, processing & preserving of…
Wellness Tourism Market 2019 Future Growth with Worldwide Players: Africawellnes …
Wellness Tourism Market 2019 Industry Research Report provides a detailed Global Wellness Tourism Industry overview along with the analysis of industry’s favorable growth opportunities, the advent of flexible packaging is likely to dampen the market’s growth to an extent. Nevertheless, the increasing number of manufacturers, high demand for management applications, growth of residential & commercial sector and superior strength & corrosion resistance property.
Get Sample Copy of this Report -https://www.orianresearch.com/request-sample/904685
Market Overview:…
Vizocom Selects iSAT Africa as Its Africa C-band Partner
Vizocom, a leading global provider of satellite services, announced today that it has signed a partnership agreement with iSAT Africa to cooperate in providing satellite services and solutions.
Sharjah, UAE, March 02, 2016 -- Vizocom, a leading global provider of satellite services, announced today that it has signed a partnership agreement with iSAT Africa to cooperate in providing satellite services and solutions such as data solutions including C-band VSAT services and…