Founder Of Kate Moss Favorite, Mukluks, Returns To Luxury Footwear With Baird Originals

Trendsetter, Courtney Wise, steps into new line of premium, high-top sneakers

MIAMI, FL, April 12th, 2016—Born from the love, passion and appreciation of luxury fashion and design, BAIRD Originals (bairdoriginals.com) is a new premium shoe brand set to add a luxurious dimension to what was originally considered streetwear—the sneaker. Conceptualized by Courtney Wise, the innovator who brought Mukluk boots to the fashion stage, and onto the feet of some of the world’s most stylish women, including Kate Moss, Sienna Miller, and Beyoncé. BAIRD’s high-top sneakers are in a league of their own, taking a traditionally casual look and elevating it with a luxe edge.

Crafted from premium fabrics, BAIRD is launching the Falkland design in three rich colorways—grey, black, and olive ($395 USD/pair). With a luxurious goat fur ankle cuff and sides, a soft suede leather toe, and patent leather tongue and trim, BAIRD’s high-top shoes bring a unique look to the high-end footwear landscape. Every detail has been carefully crafted and considered to create these eye-catching “sneaks,” from the extra set of contrasting shoe laces that come with each pair to the soft leather insole that’s stamped with the BAIRD mantra, ‘Stand at Ease,’ a nod to the military background of Courtney’s grandfather John Baird, for whom the brand was named.

“Following the international success of Mukluks, I knew I wanted to do another luxury footwear line that incorporated fur and appealed to the masses, this time opting for a cooler weather shoe instead of traditional winter boots,” says BAIRD Originals founder and creative director Courtney Wise. “We’ve seen a resurgence in the market with sneakers, especially high-tops—everyone wants to look stylish yet be comfortable at the same time, and the Falkland shoe is perfectly versatile, transitioning from day to night.”

As the ideal shoe to lead you into the cooler seasons, with its warm fur and soft leathers, the classic-yet-edgy Falkland high-top can be worn by men and women, young and old. And because of their versatility, the shoe takes their owners from daytime to dinner without sacrificing style—pair with workout pants for an on-trend street style look, with leather leggings for a night out with friends, or simply with a pair of boyfriend jeans for Sunday brunch.

The Falkland high-top sneakers are available exclusively online for the MSRP of $395 USD/pair.
For more information about BAIRD Originals, visit bairdoriginals.com

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About BAIRD Originals
Launched in late 2015, BAIRD Originals reinterprets and elevates the iconic high-top sneaker silhouette, using hand-selected premium fabrics and signature details, such as fur trim and soft leather components. BAIRD seamlessly transitions the world’s most stylish trendsetters from balmy to chilly seasons in comfort and style.

About Courtney Wise
Courtney Wise, founder and creative director of BAIRD Originals, was born in Toronto, Canada, but honed her branding expertise and trend-spotting prowess in London, UK, where she launched the native Canadian Mukluk boot to worldwide acclaim. The “Muks” soared to cult status in London after style icon Kate Moss was snapped wearing the footwear, after she purchased a pair from Courtney’s sole UK retailer. Consequentially, the boots became a celebrity must-have, spotted on tastemakers such as Beyoncé, Kate Hudson, and Sienna Miller. Courtney’s newest endeavor with BAIRD Originals was born from that same savvy ability to spot the next big trend along with an innate love, passion, and appreciation for luxury fashion and quality design.

MEDIA CONTACT
Hannah Litman, Principal
Wink Communications
e: hannah@wink-communications.com | p: 305.771.5687

MEDIA CONTACT
Hannah Litman, Principal
18455 NE 30th Court, Miami, 33160
Wink Communications
e: hannah@wink-communications.com | p: 305.771.5687

This release was published on openPR.