openPR Logo
Press release

USD 1744 Billion Marketing Technology (MarTech) Market Expected to Reach by 2032 | Top Players such as - Salesforce, Aptean and Zebra Technologies

12-04-2023 01:04 PM CET | IT, New Media & Software

Press release from: Allied Market Research

USD 1744 Billion Marketing Technology (MarTech) Market

According to the report published by Allied Market Research, The USD 1744 Billion Marketing Technology (MarTech) Market Expected to Reach by 2032 | Top Players such as - Salesforce, Aptean and Zebra Technologies. The report provides an extensive analysis of changing market dynamics, major segments, value chain, competitive scenario, and regional landscape. This research offers valuable able guidance to leading players, investors, shareholders, and startups in devising strategies for sustainable growth and gaining a competitive edge in the market.

Surge in demand for personalized experience, and the proliferation of automation and efficiency. However, data privacy and compliance, and the high cost of implementation are expected to hamper market growth. Furthermore, the growing integration of AI and ML technologies and the increase in demand for real-time marketing are anticipated to provide lucrative growth opportunities for the global marketing technology market in the upcoming years.

Download Sample Report at: https://www.alliedmarketresearch.com/request-sample/193388

The global marketing technology (MarTech) market was valued at USD 329 billion in 2022, and is projected to reach USD 1.7 trillion by 2032, growing at a CAGR of 18.5% from 2023 to 2032.

The marketing technology (MarTech) market is segmented into type, product, industry vertical, and region. By type, it is categorized into digital marketing and offline marketing. By product, it is divided into social media tools, content marketing tools, rich media tools, automation tools and others. By industry vertical, the market is classified into IT & telecommunication, retail & e-commerce, BFSI, media & entertainment, healthcare, sports and events and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Access the full summary at: https://www.alliedmarketresearch.com/marketing-technology-market-A192904

Based on type, the digital marketing segment held the highest market share in 2022, accounting for nearly three-fourths of the global marketing technology market revenue and is estimated to maintain its leadership status throughout the forecast period. The rise in the usage and development of digital technologies in the marketing sector propels market growth significantly. However, the offline marketing segment is projected to manifest the highest CAGR of 20.7% from 2023 to 2032. This is due to offline marketing services helping to grow relationships and networking of customers.

Based on end-use, the retail and e-commerce segment held the largest share in 2022, contributing to more than one-fourth of the global marketing technology market revenue, and is expected to maintain the lead position during the forecast period. This is because of numerous advantages provided by marketing technology such as faster processing times, lower latency, and the ability to customize and tailor the technology to specific requirements. However, the media and entertainment segment are expected to portray the largest CAGR of 23.5% from 2023 to 2032. Marketing technology can innovate and streamline consumer and subscription processes.

If you have any questions, Please feel free to contact our analyst at: https://www.alliedmarketresearch.com/connect-to-analyst/193388

Based on region, North America to hold the highest market share in 2022, accounting for more than one-third of the global marketing technology market revenue. This is due to the rising investments from public companies, such as Google LLC, IBM Corporation, Microsoft Corporation, and Amazon Web Services, Inc. among others, which is expected to drive market revenue growth in the region. On the other hand, the Asia-Pacific region is expected to maintain its dominance during the forecast period. The same region would also showcase the fastest CAGR of 21.7% from 2023 to 2032. This is due to the rise in digital penetration and adoption of smart devices, such as smartphones, tablets, and laptops are expected to drive market revenue growth in the region and provide lucrative growth opportunities for the market in this region.

The market players operating in the marketing technology market analysis are AWS, Inc., Google LLC, Microsoft Corporation, Oracle Corporation, SAP SE, Apple, Inc., Adobe Inc., Salesforce Inc., Aptean Inc., Zebra Technologies.

Inquiry Before Buying: https://www.alliedmarketresearch.com/purchase-enquiry/193388

COVID-19 Scenario:

● The outbreak of the COVID-19 pandemic had significantly impacted several industries including the marketing technology industry, as the increase in demand for online tools and platform solutions during lockdowns had increased which had increased the demand for virtual classrooms.

● Furthermore, the outbreak of COVID-19 is projected to provide a range of new avenues for the market to grow over the forthcoming period. These novel opportunities include a surge in integration for IoT, AI, and other advanced technologies coupled with the growing adoption of cloud solutions in marketing operations. This surge in AI-powered assessment and evaluation tools implementation created numerous opportunities for marketing technology service providers, solution developers, and service providers.

Buy Complete Report (245 Pages PDF with Insights, Charts, Tables, and Figures) at:
https://www.alliedmarketresearch.com/marketing-technology-market/purchase-options

Thanks for reading this article you can also get individual chapter-wise sections or region-wise report versions like North America Europe or Asia.

If you have any special requirements, please let us know and we will offer you the report as per your requirements.

Lastly this report provides market intelligence most comprehensively. The report structure has been kept such that it offers maximum business value. It provides critical insights into the market dynamics and will enable strategic decision-making for the existing market players as well as those willing to enter the market.

Contact:
David Correa
5933 NE Win Sivers Drive
#205 Portland OR 97220
United States
Toll-Free: 1-800-792-5285
UK: +44-845-528-1300
Hong Kong: +852-301-84916
India (Pune): +91-20-66346060
Fax: +1-855-550-5975
help@alliedmarketresearch.com
Web: https://www.alliedmarketresearch.com
Follow Us on LinkedIn and Twitter

About Us:

Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland Oregon. AMR provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients in making strategic business decisions and achieving sustainable growth in their respective market domains.

AMR launched its user-based online library of reports and company profiles Avenue. An e-access library is accessible from any device anywhere and at any time for entrepreneur's stakeholder's researchers and students at universities. With reports on more than 60000 niche markets with data comprising of 600000 pages along with company profiles on more than 12000 firms, Avenue offers access to the entire repository of information through subscriptions. A hassle-free solution to clients' requirements is complemented with analyst support and customization requests.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release USD 1744 Billion Marketing Technology (MarTech) Market Expected to Reach by 2032 | Top Players such as - Salesforce, Aptean and Zebra Technologies here

News-ID: 3314354 • Views:

More Releases from Allied Market Research

Asia-Pacific Solar Energy Panel Market Advanced Technology and New Innovations - Suntech Power Holdings, First Solar
Asia-Pacific Solar Energy Panel Market Advanced Technology and New Innovations - …
Solar energy is an infinitely renewable resource, harnessing the power of the sun, which is expected to radiate energy for billions of years to come. This abundance ensures a consistent and reliable source of clean energy. 𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐬𝐚𝐦𝐩𝐥𝐞 𝐫𝐞𝐩𝐨𝐫𝐭 𝐰𝐢𝐭𝐡 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: https://www.alliedmarketresearch.com/request-sample/1192  With advancements in technology and manufacturing processes, the cost of solar panels has significantly decreased in recent years. Additionally, government incentives, tax credits, and net metering policies further enhance
Confidential Computing Market Size Reach USD 184.5 Billion by 2032, Top Factors that Can Escalate the Industry around the Globe
Confidential Computing Market Size Reach USD 184.5 Billion by 2032, Top Factors …
Allied Market Research published a new report, titled, " The Confidential Computing Market Size Reach USD 184.5 Billion by 2032, Top Factors that Can Escalate the Industry around the Globe." The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter's Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain
Password Management Market Size Reach USD 15.2 Billion by 2032, Key Factors that are leading the Market Globally
Password Management Market Size Reach USD 15.2 Billion by 2032, Key Factors that …
Allied Market Research published a new report, titled, " The Password Management Market Size Reach USD 15.2 Billion by 2032, Key Factors that are leading the Market Globally." The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter's Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding
Electronic Load Devices Market Powering Up: Exploring the Current Trends is estimated to reach $5.2 billion by 2031
Electronic Load Devices Market Powering Up: Exploring the Current Trends is esti …
Electronic load devices are used for testing various electronic products through varying resistance. The surge in the utilization of electric products in various sectors and increase in the utilization of the electronic testing equipment in research facilities will create the demand for the electronic load devices. 𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐬𝐚𝐦𝐩𝐥𝐞 𝐫𝐞𝐩𝐨𝐫𝐭 : https://www.alliedmarketresearch.com/request-sample/A17404 The electronic load devices market size was valued at $3.1 billion in 2021, and electronic load devices industry is estimated

All 5 Releases


More Releases for USD

$100,000,000 USD job contract for travel - $3,000,000 USD referral commission.
Khoja Consultants invites companies, teams or venture capitalists for a $100,000,000 USD contract for travel. The selected company will be providing all accommodations and expenses for a 6-month long business trip around the world. Khoja Consultants expects five-star treatment including close security with private planes, hotels, secured vehicles and helicopters if necessary. More details on the job contract and application are provided at - www.KhojaConsultants.com. There is a $3,000,000
Primary Alkaline Batteries Market Worth USD 14.58 Billion USD by 2026
The Global Primary Alkaline Batteries market size was valued at 10.31 Billion USD in 2019 and is projected to reach 14.58 Billion USD by 2026, at a CAGR of 5% during the forecast period. An Primary Alkaline Batteries is a type of primary battery, which derives its energy from the reaction between zinc metal and manganese dioxide. Get Detailed Analysis of COVID-19 Impact on Primary Alkaline Batteries Market @ https://reports.valuates.com/request/sample/QYRE-Othe-0I169/Global_Primary_Alkaline_Battery_Market This report presents
IOT Solutions Market worth USD 553.9 million USD by 2026
"The global IoT solutions market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of cybersecurity as a service market for global, Europe, North America, Asia Pacific, South America and Middle East & Africa." These days many businesses are adopting a market research report
Eubiotics Market Set to Exceed USD USD 8.60 Billion by 2026
According to a new study published by Polaris Market Research the global eubiotics market is anticipated to reach USD 8.60 billion by 2026. The tightening and stringent restrictions on the use of antibiotic growth promoters along with the surging consumer pressure on food safety and consumer preferences are expected to be the major factors driving demand for these products that work as substitutes to in-feed eubiotics. Eubiotics or specific organic
Polyurethane Dispersions Market worth USD 2.04 Billion USD by 2020
The report " Polyurethane Dispersions Market by Type (Water-Based Polyurethane Dispersions and Solvent-Based Polyurethane Dispersions), by Application (Coatings, Adhesives & Sealants, Synthetic Leather Production, Fiber Glass Sizing, and Others) - Trends & Forecasts to 2020", The global polyurethane dispersions market is projected to reach USD 2.04 Billion by 2020 at a CAGR of 6.8% between 2015 and 2020. This growth is fueled by the high potential from the textile and
Retail Analytics Market worth USD 5.1 Billion USD by 2020
According to a new market research report "Retail Analytics Market by Business Function (Marketing and Customer Analytics, Merchandizing and In-Store Analytics, Supply Chain Analytics, Strategy and Planning), by Type, by Solutions and by Services - Global Forecast and Analysis to 2020", defines and segments the global retail analytics market on the basis of business function, solutions, services, deployment types, and regions along with providing an in-depth analysis and market size