Proximus and C2RO Pioneering the Future of Retail Security at Proximus Think NXT 2023

Brussels (Belgium) and Montreal (Canada) - November 29, 2023 - Proximus, Belgium's leading telecommunications company, and provider of future-proof connectivity, digital services, and IT solutions, and C2RO, a trailblazer in biometric-free AI video analytics, proudly announce their continued successful partnership at Proximus Think NXT 2023. The event, set to take place on Thursday, November 30, 2023, at Tour & Taxis in Brussels, will showcase the latest advancements in information and communication technology (ICT), bringing together professionals to explore cutting-edge solutions.

Proximus Think NXT 2023 serves as a platform for like-minded professionals to stay ahead in the ever-evolving tech landscape, featuring demonstrations from top ICT partners. Attendees will have the opportunity to delve into the latest technologies such as quantum key distribution, AR/VR, IoT, analytics, cybersecurity, cloud, 5G, and more.

At the forefront of this technological convergence is C2RO ENTERA™, providing a special focus on loss prevention. The partnership between C2RO and Proximus underscores a commitment to leveraging advanced technology to create safer retail environments. Proximus shall be demonstrating ENTERA™, C2RO's world leading biometric-free AI Video analytics platform.

Setting the Standard with C2RO ENTERA Biometric-Free AI Video Analytics

C2RO's ENTERA™ platform is poised to redefine loss prevention in retail. The platform empowers retailers to identify suspicious activities and behavior patterns in real-time, enabling swift response through instant alerts.
Combining loss prevention with operational metrics, customer behavior, key marketing insights, ENTERA empowers retailers to analyze every aspect of their physical space in real time, along with historical data, identifying trends and hotspots. This proactive approach aids in strategic resource allocation and the implementation of security measures and processes to prevent future incidents and improve store performance. Ultimately, the ENTERA platform enhances the effectiveness and efficiency of loss prevention efforts, while upholding the principles of data privacy. It ensures that the introduction of novel security measures aligns seamlessly with privacy laws, thereby fostering a secure and protected environment for both businesses and customers alike.

Joost Bergmans, Product Manager at Proximus, commented, "Our partnership with C2RO exemplifies Proximus' commitment to delivering state-of-the-art solutions to our customers. The integration of C2RO's ENTERA™ platform with our technology portfolio enhances our ability to address the evolving challenges of the retail sector. We are dedicated to supporting businesses in creating secure environments for both their assets and customers. Together, we are accelerating the implementation of new measures, to not only prevent theft but also to ensure strict adherence to data privacy laws."

Franco Forlini, COO at C2RO, added, "Theft prevention is a complex issue, and with the rise of self-checkout systems, retailers require cutting-edge solutions. C2RO's ENTERA™ biometric-free AI video analytics platform provides a powerful tool for identifying suspicious activities and patterns, offering real-time alerts, and enabling rapid responses. Our platform goes beyond conventional methods, leveraging historical biometric-free data to identify trends and hotspots, empowering retailers with proactive security measures and efficient resource allocation. With a primary focus on GDPR compliance, our platform establishes a groundbreaking standard for securing businesses while upholding individual privacy. The combination of our technology with Proximus' innovative solutions truly sets a new standard in retail security."

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For more information, press only:

Media Contact at Proximus
Press Team
press@proximus.com

Media Contact at C2RO
Marketing Communications, C2RO
marketing@c2ro.com

About Proximus
Proximus Group (Euronext Brussels: PROX) is a provider of digital services, communication, and ICT solutions operating in the Belgian and international markets. Our purpose, 'Boldly building a connected world that people trust so society blooms', is our guiding star in delivering delightful communication and entertainment experiences for residential consumers and in enabling next generation digital innovations tailored to businesses.

Proximus aims to build the #1 gigabit network for Belgium, combined with technology assets that enable digital ecosystems, while fostering an engaging culture and empowering ways of working. These exceptional strengths pave the way to deliver long-term value for stakeholders; they allow Proximus to contribute to an inclusive and sustainable digital society, delight customers with an unrivalled experience and achieve profitable growth both locally and internationally.

In Belgium, Proximus' core products and services are offered under the Proximus, Mobile Vikings and Scarlet brands. The Group is also active in Luxembourg, under the brand names Tango and Telindus Luxembourg, and in the Netherlands through Telindus Netherlands. The Group's international carrier activities are managed by BICS, a leading international communications enabler, one of the key global voice carriers and the leading provider of mobile data services worldwide. With Telesign, the Group also encompasses a fast-growing leader in authentication and digital identity services, serving the world's largest internet brands, digital champions and cloud native businesses.
With 11,634 employees, imbued with Proximus' think possible mindset and all engaged to offer a superior customer experience, the Group realized an underlying Group revenue of EUR 5,909 million end-2022.
For more information, visit www.proximus.com/ and www.proximus.be

About Proximus Think NXT 2023
Proximus Think NXT 2023 is a premier event connecting professionals and showcasing the latest advancements in information and communication technology. The event features demonstrations from top ICT partners and provides a platform for networking and knowledge exchange.
For more information about Proximus Think NXT 2023, please visit https://www.thinknxt.be/en/thinknxt.html

About C2RO
C2RO is a leading provider of GDPR-Compliant AI-SaaS Video Analysis of the human behaviour in physical space. The ENTERA™ platform is C2RO's flagship product, offering comprehensive, accurate, and 100% FACELESS journey insights, detailed socio-demographic breakdowns, and full-conversion funnel analysis. It enables data-driven decision-making and improves the quality of service, customer experience, and safety by detecting inefficiencies and bottlenecks impacting the ROI. ENTERA™ delivers seamless scalability across thousands of locations around the globe, at an ultra-low cost, with up to 10X savings on Edge investments.
For more information about C2RO, please visit https://www.c2ro.com

This release was published on openPR.