Location Targeted Mobile Advertising Market Share, Size, Key Players and Forecast To 2032

The research study conducted by Report Ocean on the "Location Targeted Mobile Advertising Market" spans over 100 pages and delves into various facets of this market. It analyses the business strategies adopted by emerging industry players, examines the geographical scope, dissects market segments, evaluates the product landscape, and investigates price and cost structures. This research report facilitates market segmentation based on the latest Market trends, geographical market, and technological advancements. Each section of the report is meticulously prepared to scrutinize key aspects of the market. Moreover, it includes a detailed analysis of current applications, comparing them while focusing on opportunities, threats, and conducting a competitive analysis of major companies.

Location Targeted Mobile Advertising Market is valued at approximately USD $$ billion in 2022 and is anticipated to grow with a healthy growth rate of more than 16.87% over the forecast period 2023-2030. The Location Targeted Mobile Advertising Market refers to the segment of the advertising industry that focuses on delivering targeted ads to mobile users based on their geographic location. It involves the use of location data from mobile devices, such as smartphones and tablets, to identify and target specific audiences in a particular location or proximity to a specific point of interest. The market growth is driven by key factors such as rapidly increasing digitalization across industry verticals and growing penetration of Internet & GPS-enabled mobile devices.

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According to Statista, the hospitality sector includes a wide range of service-related industries, including hotels, tourism, food, and beverage services, and even theme parks. The size of the global hospitality market was 3486.77 billion dollars in 2020, and it was anticipated that it would increase to 4132.5 billion dollars in 2021. On the other hand, it is anticipated that worldwide income from travel apps would increase by 17% from 2022 to 2023, totaling around USD 400 million. Also, according to the 2020 Digital Trends in Asia Pacific report, more than 57% of the organizations polled in the area expect to boost their spending on digital advertising in 2020. Moreover, Advancements in mobile communication and geo-positioning technologies and the increasing use of social media create market opportunities during the projected period. However, rising Awareness Regarding Safety and Security among Consumers of Location Tracking stifles market growth throughout the forecast period of 2023-2030.

The key regions considered for the Global Location Targeted Mobile Advertising Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America is leading the global market share owing to increasing smartphone usage and the growth of IoT technology within the region. However, Asia Pacific is expected to be the fastest growing region due to increasing spend on goods and services via an e-commerce platform, and low-cost model of advertising are some of the prime factors driving the market growth

Major market players included in this report are:
InMarket
Google LLC
Facebook Inc.
IBM Technology Corporation
Microsoft Corporation
Gimbal Inc.
ThumbVista LLC
Bluedot Innovation
Apple Inc.
GroundTruth

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Recent Developments in the Market:
In May 2021, GroundTruth announced a cooperation and integration with Yext.Yext is an online brand management company. consumers will probably be able to manage their listings on the Yext platform due to the connection, which also makes use of GroundTruth's proprietary Blueprint mapping technology to target specific consumers with tailored offers and advertisements.

Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Technology, End User Industry, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players.

The detailed segments and sub-segment of the market are explained below:

By Technology:
Geo-fencing
Beacons
Hyper-contextual Targeting
Geo-targeting
Geo-conquesting

By End User Industry:
Retail
Banking, Financial Services, and Insurance
Travel, Tourism, and Hospitality
Healthcare
Other End-user Industries

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By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa

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Key Questions Answered in the Market Report:
• How did the COVID-19 pandemic have an impact on the adoption of via a range of pharmaceutical and existence sciences companies?
• What is the outlook for the affect market all through the forecast length 2023-2032?
• What are the key developments influencing the have an impact on market? How will they have an impact on the market in short-, mid-, and long-term duration?
• What is the give up person appreciation toward?
• What are the key elements impacting the have an effect on market? What will be there have an impact on in short-, mid-, and long-term duration?
• What are the key possibilities areas in the influence market? What is their workable in short-, mid-, and long-term duration?
• What are the key techniques adopted via groups in the have an effect on market?
• What are the key utility areas of the influence market? Which utility is predicted to keep the very best increase attainable all through the forecast duration 2023-2033?
• What is the favoured deployment mannequin for the impact? What is the boom conceivable of quite a number deployment fashions existing in the market?
• Who are the key cease customers of pharmaceutical quality? What is their respective share in the affect market?
• Which regional market is predicted to maintain the easiest boom possible in the have an impact on market at some stage in the forecast length 2023-2032?
• Which are the key gamers in the have an impact on market?

Growth Hampering Factors in the Market:
• Environmental regulations: Stricter environmental regulations on the production and use of fossil fuels can limit the availability and use of traditional market.
• Safety concerns: Safety concerns regarding the storage and transportation of can limit their use.
• Supply chain disruptions: Disruptions in the global supply chain due to natural disasters, pandemics, or other factors can impact the availability and cost of market.
• Security concerns: Security concerns regarding the transportation and storage of market can limit their use and availability.
• Technological obsolescence: Advances in technology can make existing systems obsolete, leading to reduced demand.
• Competition from alternative fuels: The development of alternative fuels such as biofuels and hydrogen-based fuels can compete with traditional market.
• Volatility in oil prices: Fluctuations in oil prices can affect the cost of market, making it difficult for industry players to predict and plan for costs.
• Economic downturns: Economic downturns can result in reduced demand for air travel and air cargo transportation, leading to a reduction in demand for market.
• Geopolitical tensions: Political instability and tensions between nations can impact the global supply chain for market, leading to supply disruptions and price fluctuations.

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