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Artificial Intelligence In Marketing Market Size, Trends, Growth Statistics, Share, and Forecast 2032
The research study conducted by Report Ocean on the "Artificial Intelligence In Marketing Market " spans over 100 pages and delves into various facets of this market. It analyses the business strategies adopted by emerging industry players, examines the geographical scope, dissects market segments, evaluates the product landscape, and investigates price and cost structures. This research report facilitates market segmentation based on the latest Market trends, geographical market, and technological advancements. Each section of the report is meticulously prepared to scrutinize key aspects of the market. Moreover, it includes a detailed analysis of current applications, comparing them while focusing on opportunities, threats, and conducting a competitive analysis of major companies.Artificial Intelligence (AI) In Marketing Market is valued approximately at USD 12.64 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 26.6% over the forecast period 2023-2030. The artificial intelligence (AI) in marketing market refers to the use of advanced technologies, such as machine learning, natural language processing, and predictive analytics, to enhance and automate marketing activities and processes. It involves the application of AI algorithms and models to analyze customer data, predict consumer behavior, personalize marketing campaigns, optimize customer experiences, and improve overall marketing effectiveness, ultimately enabling businesses to make data-driven decisions and drive customer engagement and conversions.
The Artificial Intelligence (AI) In Marketing Market is being driven by factors such as increasing investment in AI technology, rising spending on digital marketing and increasing adoption of AI on digital platforms for giving customize experience to customers.
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Artificial Intelligence (AI) In Marketing involves the use of machine learning, data analysis, natural language processing, and other AI tools to automate tasks, gain insights from data, personalize marketing campaigns, improve customer targeting, and enhance overall marketing effectiveness. According to NetBase Quid via AI Index Report, Annual global corporate investment in artificial intelligence in 2020 was, USD 125.15 billion and in 2021 was USD 176.47.
Further, the increasing investment in digital advertising activities has provided a fertile ground for the integration of AI technologies in marketing. AI's ability to analyze data, automate processes, and deliver personalized experiences has driven its adoption and growth in the marketing industry. According to Statista, in year 2021 the global spending on digital advertisement stood at USD 522.5 billion which is projected to reach at USD 835.82 billion by year 2026. Thus rising spending on digital marketing is driving the market growth. Along with that increasing adoption of AI on digital platforms for giving customize experience to customers such as logical suggestion on e-commerce platforms for instance, Google Responsive Search Ads is a text ad format within Google Ads, an online advertising platform by Google. It allows advertisers to create dynamic ads with multiple headlines and descriptions for optimal customization.
This feature empowers entrepreneurs to tailor their ads based on location, budget constraints, and other relevant factors. Thus, increasing investment in AI technology and increasing adoption of AI on digital platforms are. fueling the market growth. In addition to increasing adoption of marketing automation and increasing trend of advanced analytics & predictive modeling in marketing is create lucrative opportunities for the market growth. However, the data privacy and security concerns may hinders the market growth throughout the forecast period of 2023-2030.
The key regions considered for the Global Artificial Intelligence (AI) In Marketing Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the robust network of technology companies, startups, research institutions, and venture capital funding. This conducive environment fosters the development and adoption of AI technologies, including in the marketing sector. Asia Pacific is considered as the fastest growing region during the forecasted period due to rapid technology advancement and increasing business awareness and adoption of AI-powered marketing solutions are key factors influencing growth in this region.
Major market player included in this report are:
Amazon.com, Inc.
Baidu, Inc.
Google LLC
Intel Corporation
International Business Machines Corporation
Microsoft Corporation
NVIDIA Corporation
Oracle Corporation
Salesforce, Inc.
Twitter, Inc.
Download Free Sample of This Strategic Report with Industry Analysis @ https://reportocean.com/industry-verticals/sample-request?report_id=bw7686
Recent Developments in the Market:
In February 2023, Bain & Company and OpenAI have partnered to help businesses harness the power of AI. The Coca-Cola Company intends to leverage this collaboration to develop personalized advertising content through OpenAI's ChatGPT and DALL-E platforms.
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Component, Application, Technology, End User Industry, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players.
The detailed segments and sub-segment of the market are explained below:
By Component:
Software
Services
By Application:
Social Media Advertising
Search Engine Marketing
Virtual Assistant
Content Curation
Sales & Marketing Automation
Analytics Platform
Others
By Technology:
Machine Learning
Natural Language Processing
Computer Vision
Others
By End User Industry:
BFSI
Retail
Consumer Goods
Media & Entertainment
IT & Telecommunications
Others
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
South Africa
Rest of Middle East & Africa
Download Free Sample of This Strategic Report with Industry Analysis @ https://reportocean.com/industry-verticals/sample-request?report_id=bw7686
Key Questions Answered in the Market Report:
• How did the COVID-19 pandemic have an impact on the adoption of via a range of pharmaceutical and existence sciences companies?
• What is the outlook for the affect market all through the forecast length 2023-2032?
• What are the key developments influencing the have an impact on market? How will they have an impact on the market in short-, mid-, and long-term duration?
• What is the give up person appreciation toward?
• What are the key elements impacting the have an effect on market? What will be there have an impact on in short-, mid-, and long-term duration?
• What are the key possibilities areas in the influence market? What is their workable in short-, mid-, and long-term duration?
• What are the key techniques adopted via groups in the have an effect on market?
• What are the key utility areas of the influence market? Which utility is predicted to keep the very best increase attainable all through the forecast duration 2023-2033?
• What is the favoured deployment mannequin for the impact? What is the boom conceivable of quite a number deployment fashions existing in the market?
• Who are the key cease customers of pharmaceutical quality? What is their respective share in the affect market?
• Which regional market is predicted to maintain the easiest boom possible in the have an impact on market at some stage in the forecast length 2023-2032?
• Which are the key gamers in the have an impact on market?
Growth Hampering Factors in the Market:
• Environmental regulations: Stricter environmental regulations on the production and use of fossil fuels can limit the availability and use of traditional market.
• Safety concerns: Safety concerns regarding the storage and transportation of can limit their use.
• Supply chain disruptions: Disruptions in the global supply chain due to natural disasters, pandemics, or other factors can impact the availability and cost of market.
• Security concerns: Security concerns regarding the transportation and storage of market can limit their use and availability.
• Technological obsolescence: Advances in technology can make existing systems obsolete, leading to reduced demand.
• Competition from alternative fuels: The development of alternative fuels such as biofuels and hydrogen-based fuels can compete with traditional market.
• Volatility in oil prices: Fluctuations in oil prices can affect the cost of market, making it difficult for industry players to predict and plan for costs.
• Economic downturns: Economic downturns can result in reduced demand for air travel and air cargo transportation, leading to a reduction in demand for market.
• Geopolitical tensions: Political instability and tensions between nations can impact the global supply chain for market, leading to supply disruptions and price fluctuations.
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About Report Ocean:
We are the best market research reports provider in the industry. Report Ocean is the world's leading research company, known for its informative research reports. We are committed to providing our clients with both quantitative and qualitative research results. As a part of our global network and comprehensive industry coverage, we offer in-depth knowledge, allowing informed and strategic business conclusions to report. We utilize the most recent technology and analysis tools along with our own unique research models and years of expertise, which assist us to create necessary details and facts that exceed expectations.
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Report Ocean:
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Address: 500 N Michigan Ave, Suite 600, Chicago, Illinois 60611 - UNITED STATES
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