Press release
Visual Analytics Market |(CAGR) of 16.2%| Size, 2023- Analysis, Share, Key Players, Growth Drivers, Trends 2032
The science of analytical reasoning which is supported by interactive visual interfaces is known as visual analytics. Also, it can be viewed as an integral approach incorporating visualization, data analysis, and human factors. Similarly, visualizing the data in charts, graphs, and maps allows users to identify patterns and also ensures the development of actionable understandings. These insights support organizations to make data-driven and better decisions.
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Factors Influencing Market Growth
- Growing adoption of advancement visualization technology by industries and rising demand for analytical tools among industries are driving the growth of the visual analytics market.
- Immediate growth in the variety and magnitude of business data is expanding the growth of the visual analytics market size.
- The growth of the visual analytics market is hindered due to the high cost of installation and security concerns, lack of awareness, and, lack of skilled professionals.
- The rise in the usage of the Internet of Things (IoT) and the opening of improved visual analytics is anticipated to offer profitable opportunities for the development of the visual analytics market during the forecast period.
Impact of COVID-19
The visual analytics industry witnessed a boost in new investments as well as a tremendous dependence on digital channels during the COVID-19 pandemic. The COVID-19 pandemic offered a huge possibility for new entries into the market. The majority of people faced impulsive surges in demand for digital technology resources, which later led to the growth in the use of visual solutions.
Regional Analysis
North America dominated the visual analytics market share in 2022 and is expected to maintain its position during the forecast period, with the help of the emergence of new business models sector and technological advancements and also immediate upgrades in big data, business intelligence (BI), and other related technologies within the end users, which is positively influencing the growth of visual analytics market.
The Asia-Pacific region is expected to see influential growth during the forecast period, due to growth in the adoption of the Internet of Things (IoT) and also government initiatives and, smart technologies.
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Leading Companies
The leading prominent companies profiled in the global visual analytics market are: -
- Alteryx, Inc.
- DataDeck
- Data Clarity
- Geckoboard Software
- IBM Corporation
- Locii Solutions Ltd.
- Microsoft Corporation
- MicroStrategy Incorporated
- Nexidia Inc.
- Oracle Corporation
- Orbital Insight
- Qlik
- SAP SE
- SAS Institute Inc.
- Tableau Software Inc.
- TIBCO Software Inc.
- Ubiq
- Other prominent players
Segmentation Outline
The global visual analytics market segmentation focuses on Offering, Enterprise Size, Deployment Model, Application, Industry Vertical, and Region.
Segmentation based on Offering
- Solution
- Service
o Professional Service
o Managed Service
Segmentation based on Enterprise Size
- Large Enterprises
- SMEs
Segmentation based on Deployment Type
- On-premise
- Cloud
Segmentation based on Application
- Supply Chain
- Sales and Marketing
- Finance
- Human resources (HR)
- Others
Segmentation based on Industry Vertical
- BFSI
- Manufacturing
- Healthcare
- Government
- Energy & Utilities
- Transportation
- Retail & E-commerce
- IT & Telecom
- Education
- Media & Entertainment
- Others
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Segmentation based on Region
- North America
o The U.S.
o Canada
- Europe
o UK
o Germany
o France
o Italy
o Spain
o Netherlands
o Rest of Europe
- Asia-Pacific
o China
o Japan
o India
o Australia
o South Korea
o Singapore
o Rest Of Asia-Pacific
- LAMEA
o Latin America
o Middle East
- Africa
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Analyze market outlook with recent trends and SWOT analysis.
Dynamic market scenario along with market growth opportunities for the coming years.
Market segmentation analysis, including qualitative and quantitative research incorporating the impact of economic and non-economic aspects.
Regional and national analyzes integrating supply and demand forces that are influencing market growth.
Market value (millions of dollars) and volume (millions of units) data for each segment and sub-segment
Competitive scenario involving the market share of the main players, along with the new projects and strategies adopted by the players in recent years.
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