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Customer Communications Management Market Report 2023-2032: Market Size, Growth, Share And Insights | Adobe, Capgemini, CEDAR CX Technologies, Newgen Software Technologies Limited, Open Text Corporation
Customer Communications Management Market
The Business Research Company's Customer Communications Management Global Market Report 2023 identifies increase in smartphone penetration across the globe as the major driver for the Customer Communications Management market's growth in the forecast period. Smartphone penetration refers to the quantity of active mobile phone subscriptions compared to the overall market for mobile phones. Smartphones are used to manage customer communications across a wide range of media, such as queries via live chat, dropping a feature request via email, SMS/MMS, responsive design mobile experiences, and in-app notifications.
The global customer communications management market size will grow from $1.35 billion in 2022 to $1.52 billion in 2023 at a compound annual growth rate (CAGR) of 12.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the customer communications management is expected to grow to $2.35 billion in 2027 at a CAGR of 11.5%.
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Major competitors in the Customer Communications Management market are Adobe, Capgemini, CEDAR CX Technologies, Newgen Software Technologies Limited, Open Text Corporation.
A key trend in the Customer Communications Management market includes technological advancement. Major market players are focusing on implementing technological advancements such as artificial intelligence, augmented reality, and machine learning in customer communication management that work on cloud-based customer communications management technology and advanced natural language processing that offer advantages in cross-departmental cooperation, allowing for coordinated and consistent communication across the customer experience. For instance, in May 2021, Quadient, a France-based company specializing in mailing equipment, business process automation, and customer experience management, introduced Inspire Evolve, a software-as-a-service (SaaS) customer communications management (CCM) solution that is integrated with a cloud-based customer communications solution and streamlines existing technology. It includes on-premises and hybrid cloud CCM solutions, SaaS customer journey mapping and orchestration solutions. This launch represents another step forward for the Quadient product portfolio.
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The Customer Communications Management market is segmented -
1. By Component: Solution, Services
2. By Deployment Mode: On-Premises, Cloud
3. By Organization Size: Large Enterprises, Small And Medium Enterprises
4. By Vertical: IT And Telecom, Retail And eCommerce, BFSI, Healthcare, Travel And Hospitality, Government, Utilities, Other Verticals
5. By Geography: Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. North America was the largest region in the Customer Communications Management market.
The Business Research Company's "Global Customer Communications Management Market Report 2023" provides a thorough understanding of the market across 60 geographies. The report covers market size, growth rate, segments, drivers and trends in every region and country. In addition, the report offers insights on historical and forecast growth, helping players analyze and strategize better.
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The Table Of Content For The Customer Communications Management Market Include:
1. Executive Summary
2. Customer Communications Management Market Characteristics
3. Customer Communications Management Market Trends And Strategies
4. Customer Communications Management Market - Macro Economic Scenario
5. Customer Communications Management Market Size And Growth
……
26. Africa Customer Communications Management Market
27. Customer Communications Management Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Customer Communications Management Market
29. Customer Communications Management Market Future Outlook and Potential Analysis
30. Appendix
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