Hair Styling Products Market Competitive Landscape, Growth, Segmentation and Outlook

Hair Styling Products Market revenue is expected to grow at 5.11 % through 2023 to 2029, reaching nearly USD 32.01 Bn.

Hair Styling Products Market Report Scope and Research Methodology

The comprehensive analysis report offers valuable insights into the dynamics, trends, and future prospects of the Hair Styling Products industry during the forecast period. It covers key market drivers, challenges, and recent developments, along with demand trends, growth stimulators, spending patterns, and modernization trends across different regions.

The research is based on extensive research and analysis, incorporating inputs from industry experts, government agencies, and market participants, providing a reliable and accurate assessment of the market dynamics and future trends.

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What are Hair Styling Products Market Dynamics?

The hair styling products market is experiencing upward growth driven by several key factors. Notably, there is an increasing appeal of hair styling products among both men and women, with a growing demand for items like hair gels, hair wax, and clays. The global market has seen fluctuations in fashion trends, an influx of organic products, and the introduction of various hairstyling, hair re-growth, and hair colorant solutions.

Innovations in ingredients and technology, which address issues such as hair loss and offer superior product formulations, are propelling the market. Hair styling products are no longer confined to female consumers; hair gels, waxes, clays, and other styling products have gained popularity among men due to evolving fashion trends. As a result, the men's hair styling products market is anticipated to grow further.

Hair Styling Products Market Segmentation?

The global hair styling products market can be broken down by Product Type, Gender, and Distribution Channel.

Product Type:

Hair Gel
Hair Spray
Styling Creams & Waxes
Hair Mousse
Others

The Hair Spray segment was the largest in 2022, holding a market share . Hairsprays maintain hairstyles and add volume. The youth population's inclination towards various hair care services and products representing individuality drives consumer habits in this segment.

Gender:

Male
Female

Gender played a significant role, Hair styling products for men include shampoos, conditioners, 2-in-1 shampoo and conditioner, 3-in-1 shampoo conditioner and body wash, masks, leave-in conditioners, oils, serums, sprays, dry shampoos, and scalp treatments. Male hairstyle products include creams, clays, gels, waxes, pomades, pastes, foams, mousses, hairsprays, and powders. These products are used by men of all ages worldwide, both at home and in professional settings.

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Who are Hair Styling Products Market Key Players?

1. Amway Corp.
2. Henkel AG and Co. KGaA
3. Kao Corp.
4. LOreal SA
5. Oriflame Holding AG
6. Shiseido Co. Ltd.
7. The Estee Lauder Companies Inc.
8. The Procter and Gamble Co.
9. Unilever Group
10. Wella Operations US LLC
11. Avon Products
12. Amka Products (Pty) Ltd.
13. Zotos International
14. Mandom Corporation
15. Marico

Table of content for the Hair Styling Products Market includes:

Part 01: Executive Summary

Part 02: Scope of the Hair Styling Products Market Report

Part 03: Global Hair Styling Products Market Landscape

Part 04: Global Hair Styling Products Market Sizing

Part 05: Global Hair Styling Products Market Segmentation by Type

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

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Regional Insights:

North America led the market with a market share in 2022, driven by a significant adolescent population's heightened concern for personal appearance. The region is also home to some of the world's most prominent companies in the hair styling products industry.

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