Organic Tea Market Size, Share Analysis, Growth Trends and Report 2023-2030

Market Overview
Organic tea is a beverage that contains no synthetic ingredients such as chemical fertilizers, herbicides, insecticides, or fungicides. It depends on natural processing methods like composting, solar power, crop rotation, and sticky insect catchers to keep the water supply pure and free of dangerous chemicals. Its sales are expanding due to rising environmental concerns and increased adoption of organic agricultural techniques to preserve soil health and ecosystems.

Furthermore, since organic tea boosts immunity, neutralizes free radicals, and protects against heart disease, rising health awareness among consumers is favourably affecting global demand for organic tea.

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Market Growth Analysis
As per DataM Intelligence's latest proven results, the "Global Organic Tea Market" is estimated to reach a CAGR of 7.2% during the forecast period 2023-2030.

Market Key Drivers
Organic Tea's Potential Medicinal Properties Create Scope for Market Growth
The therapeutic properties of organic tea are likely to stimulate demand for the product. Organic tea is a popular beverage made from camellia buds and boiling leaves. It has a lot of antioxidants, which are good for your health. Organic tea is thought to be better for the body than regular tea because it includes more catechins.

Organic tea consumption is increasing in developing countries as the prevalence of lifestyle-related disorders increases. As a consequence of increased health awareness and cleansing of the body, consumers are concerned about the effects of their food and beverage consumption. Customers demand more organic tea to meet their needs. Organic tea's rich flavour has been praised globally, as have its therapeutic benefits, which have affected demand for organic tea. Consequently, the increasing frequency of premiumization has increased market product sales.

Market Growth Opportunities
To reduce their carbon footprint, some producers are manufacturing tea bags with compostable and biodegradable outer packaging. In order to widen their product variety and increase total sales, they are also offering ready-to-drink variations. They are also investing in creative marketing methods and celebrity endorsements, which are projected to drive market development in the next years.

Market Segmentation
The global organic tea market is segmented by type into black tea, storage products, green tea, oolong tea, white tea, and others; by form into tea bag, leaf & powder, and liquid; by taste into flavoured, and plain; and by distribution channel into supermarkets/hypermarkets, convenience stores, online, speciality stores, and others.

By Type, the Black Tea Segment is Expected to Have the Largest Market Share
The black tea segment is predicted to rise at a CAGR of 5.6% during the projection period. Black tea is extensively consumed because it produces more than other tea kinds. It is most abundant in Asian countries such as China, India, and Japan.

Black tea has traditionally been taken in larger amounts owing to its acknowledged health benefits, such as a higher antioxidant content. Consumers increasingly prefer black organic tea as a safer alternative to conventional teas as they better understand the safer counterparts of organically cultivated teas. Rising demand for clean-label and natural goods is likely to fuel market development during the forecast period.

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Recent Organic Tea Market News
In March 2023, Eat the Change, a food manufacturer, expanded its ready-to-drink organic iced tea brand, Just Ice Tea, in three additional flavours: Mango White Tea, Original Black Tea, and Lemon Ginger Herbal Tea.
8th Wonder Tea launched its range of organic effervescent teas with actual fruit juice, superfoods, and ancient ingredients on Amazon in November 2022.

Regional Insights
By Region, the global organic tea market is segmented into North America, Europe, South America, Asia Pacific, Middle East, and Africa.
The Asian-Pacific area seems to be a promising market since nations such as India, Pakistan, and Bangladesh have large populations that prefer tea over other drinks. Tea has long been associated with China and Japan, and with new advancements in the organic sector, the tea industry has the potential to grow even further in the area. Matcha tea, kombucha, lemon tea, and green tea are becoming popular among fitness enthusiasts since they are both refreshing and offer several health advantages.

The Asian-Pacific market is expanding rapidly as a result of rising tea consumption. According to the Tea Board of India, India's tea consumption volume was roughly 1.2 billion kilos for the fiscal year 2022. Consumption of this hot beverage has steadily risen throughout the years.

Key Players Operating in the Organic Tea Market
1. Unilever
2. COFCO
3. Tata Beverages
4. Yethai Tea
5. Sugimoto Tea Company
6. Ikeda Tea World organizes Tea
7. Mother Parkers original First Tea
8. Amelia Bay

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