RED RIVER'S TOURISM INDUSTRY GETS A BOOST WITH ASCEND HOTEL COLLECTION FACILITY: NEW UPSCALE ACCOMMODATION TO ELEVATE VISITOR EXPERIENCE

FOR IMMEDIATE RELEASE
Date: October 12, 2023

RED RIVER'S TOURISM INDUSTRY GETS A BOOST WITH ASCEND HOTEL COLLECTION FACILITY: NEW UPSCALE ACCOMMODATION TO ELEVATE VISITOR EXPERIENCE

RED RIVER, NEW MEXICO - The Town of Red River Office of Economic Development & Tourism is pleased to share the exciting news of the development of a new hotel facility in town - Ponderosa Lodge, Ascend Hotel Collection, a locally-owned property affiliated with the luxury hotel line of the Choice Hotels. This new boutique hotel, set to modernize the iconic Ponderosa Lodge, will offer an upper upscale experience and serve as a testament to the town's commitment to further enhancing its tourism industry.

The groundbreaking development, scheduled to be completed in approximately one year, marks a significant milestone for Red River's thriving hospitality sector. The hotel will become a sought-after destination for both leisure and business travelers, capturing the unique charm and character of the town while providing exceptional service and amenities.

"We are thrilled to embark on this exciting journey of introducing the Ponderosa Lodge, Ascend Hotel Collection by Choice Hotels to our vibrant community," said Max Khudiakov, Director of the Town of Red River Office of Economic Development & Tourism. "With this new addition, we aim to cater to the increasing demand for an upscale hotel experience in Red River, further establishing our town as an appealing destination for visitors from all walks of life."

As part of the renovation and enhancements, Ponderosa Lodge, Ascend Hotel Collection, will feature a luxurious hot tub for guests to enjoy after a day of outdoor adventures or exploring the town's rich cultural heritage. This amenity will provide a perfect retreat for visitors seeking relaxation, rejuvenation, and unforgettable memories.

Construction for the Ponderosa Lodge, Ascend Hotel Collection, commenced on October 9, 2023, with the renovation process well underway. The hotel project team at Choice Hotels, known for their commitment to exceptional quality and design, is diligently working to ensure every detail of the new hotel aligns with the town's unique ambiance and vision.

With its prime location amidst the picturesque landscapes of Red River, Ponderosa Lodge, Ascend Hotel Collection by Choice Hotels, is poised to become a premier accommodation choice for travelers seeking an unparalleled experience. The hotel's design will showcase elements that celebrate the natural beauty of the area while offering modern comforts and amenities that cater to the diverse needs of guests.

The Town of Red River Office of Economic Development & Tourism encourages individuals, families, and businesses to follow the progress of the hotel's construction and development, as it signifies an exciting chapter in the town's growth and commitment to providing exceptional hospitality.

Town of Red River
Office of Economic Development & Tourism
101 W River St
PO Box 1020
Red River, NM 87558

Contact Information:
Max Khudiakov, Director of Economic Development & Tourism
(575) 754-1708 - office
(575) 779-5715 - cell
mkhudiakov@redriver.org

The Town of Red River Office of Economic Development & Tourism is dedicated to promoting economic growth and tourism in Red River. The office works closely with businesses, residents, and tourists to foster sustainable development and enhance the overall visitor experience. Through collaborative efforts and innovative strategies, the Town of Red River strives to position itself as a premier destination for adventurers, nature enthusiasts, and those seeking a getaway amidst the breathtaking landscapes of Northern New Mexico.

This release was published on openPR.