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Event Apps Market Competitor Analysis Winning Strategies and Growth Drivers 2028

09-29-2023 03:39 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Premium Market Insights

Event Apps Market

Event Apps Market

The "Event Apps Market" is expected to grow from US$ 1,203.89 million in 2022 to US$ 2,648.46 million by 2028; it is expected to grow at a CAGR of 14.0% from 2022 to 2028.

North America is a highly mature market that contributes significantly to the global meetings & events industry. The region has significant supplier capabilities to serve complex client requirements, and industry leaders are leveraging advanced technology to gather data for receiving actionable information. Beroe, a global SaaS-based procurement intelligence and analytics provider, suggests that conferences and tradeshows were the mostly hosted type of meetings in North America in 2018, which observed a 2% increase in attendees from 2017.

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Companies Profiled in this report includes:

• Whova
• Cvent Inc.
• Evenium
• Eventbase Technology Inc.
• Livestorm
• Meeting Application
• On24
• SpotMe
• Webex Events (Formerly Socio)
• Yapp Inc.

Event apps are witnessing a significant demand in North America, owing to the benefits such as real-time analysis, efficient meetings, and event management that fuels organizational progress. Market providers in North America are integrating the event management software into systems, including marketing automation software, customer relationship management (CRM), and collaboration platforms, to enable companies to cater to their business objectives.

China, India, South Korea, Japan, and Australia are a few of the key economies of Asia Pacific. The growth of the economy and the rise in government sponsorships for various events, including sports, rapid digitization, and other technological advancements, are expected to contribute to the event apps market growth during the forecast period. Attending a conference or seminar helps individuals meet new people in their industry, learn about the latest research and events across the world, enhance presentation and communication skills, and refine ideas. The event apps market is expected to develop due to the rising interest of the young population in sports, music, exhibitions, and seminars. Ernst & Young, a worldwide professional services network, sponsors several events and conferences related to healthcare, entrepreneurship, etc., across India. J.P. Morgan, an American bank and financial services corporation, also sponsors various nonprofit activities in athletics and arts & culture. All of these factors are expected to fuel the expansion of the Asia Pacific events industry during the forecast period.

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Event Apps Market Segmentation:

By Operating System:
• iOS
• Android
• Web-Based

By End User:
• Event Organizer and Planners
• Corporates
• Government
• Education

By Type:
• Enterprise Event Apps
• Hybrid Apps
• Corporates Meeting Apps
• Conference Apps
• Trade Show Apps
• Festival Apps
• Sports Event Apps

Based on geography, the event apps market is segmented into North America (US, Canada, and Mexico), Europe (Germany, UK, France, Italy, Russia, and Rest of Europe), Asia Pacific (Australia, Japan, South Korea, India, China, and Rest of APAC), the MEA (Saudi Araba, UAE, South Africa, and Rest of MEA), and South America (Brazil, Argentina, and Rest of South America).

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