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Bluetooth Low Energy (BLE) Beacon Market Share, Trends, Future Outlook, Analysis and Forecast 2023-2030

09-21-2023 04:31 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Orion Market Research

Bluetooth Low Energy (BLE) Beacon Market Share, Trends, Future

The global Bluetooth Low Energy (BLE) beacon market is expected to grow at a significant CAGR of 26.6% during the forecast period. The major factors contributing to the growth of the global BLE beacon market include rising disposable income and increased demand for proximity marketing. Consumers need some more customized marketing or an advertising strategy to progress toward a purchase in the era of digital marketing concepts. This is known as proximity marketing, and it involves targeting a specific client based on his or her prior as well as current behaviours. When compared to traditional marketing, the usage of BLE beacons has shown excellent conversion rates.

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The Bluetooth Low Energy (BLE) beacon is short-range wireless communication technology. BLE beacons are ideal for applications that require a regular data transfer and need to save a lot of battery power. BLE beacon technology is being used in a variety of industries, including retail, travel & tourism, healthcare, and education, due to advantages such as high accuracy compared to existing geolocation technologies, low battery drain, and no need for an internet connection to communicate.

The key players contributing to the growth of the global BLE beacon market by adopting various strategies such as product launches & developments, mergers and acquisitions, partnerships, and agreements, include Kontakt.io, Onyx Beacon SRL, Estimote Inc., Bluvision Inc., Accent Advanced Systems, among others. For instance, in April 2019, BluEpyc introduced the BLE Disk Beacon. The new Disk Beacon assures high performance (reading distance up to 200 mt) and is integrated with a button, which plays a significant part in switching ON/OFF the beacon or, in a particular firmware, in transferring a different advertising packet. It is read by all BluEpyc product range (EchoBeacon & Gateway), which is alternatively available with an accelerometer and/or temperature and humidity sensor.

Market Coverage

The market number available for - 2020-2027
Base year- 2020
Forecast period- 2021-2027
Segment Covered-
o By Technology

o By End-User

Competitive Landscape- Kontakt.io, Onyx Beacon SRL, Estimote Inc., Bluvision Inc., Accent Advanced Systems, among others.

Key questions addressed by the report

What is the market growth rate?
Which segment and region dominates the market in base year?
Which segment and region will project fastest growth in the market?
How COVID-19 impacted the market?
o Recovery Timeline

o Deviation from pre-COVID forecast

o Most affected region and segment

Who is the leader in the market?
How players are addressing challenges to sustain growth?
Where is the investment opportunity?

Global Bluetooth Low Energy (BLE) Beacon Market- Segmentation

By Technology

iBeacon
Eddystone
Others

By End-User

Retail
Travel and Tourism
Healthcare
Financial Institutions
Others

A full report of Bluetooth Low Energy (BLE) Beacon Market is available at: https://www.omrglobal.com/industry-reports/bluetooth-low-energy-ble-beacon-market

Bluetooth Low Energy (BLE) Beacon Market- Segment by Region

North America

United States
Canada

Europe

Germany
United Kingdom
France
Spain
Italy
Rest of Europe

Asia-Pacific

China
Japan
India
Rest of Asia-Pacific

Rest of the World

Middle East & Africa
Latin America

Company Profiles

Onyx Beacon SRL
Estimote Inc.
Bluvision Inc.
Accent Advanced Systems

Reasons to Buying From us -

We cover more than 15 major industries, further segmented into more than 90 sectors.
More than 120 countries are for analysis.
Over 100+ paid data sources mined for investigation.
Our expert research analysts answer all your questions before and after purchasing your report.

Media Contact:

Contact Person: Mr. Anurag Tiwari
Email: anurag@omrglobal.com
Contact no: +91 780-304-0404
Company Name: Orion Market Research

About Orion Market Research

Orion Market Research (OMR) is a market research and consulting company known for its crisp and concise reports. The company is equipped with an experienced team of analysts and consultants. OMR offers quality syndicated research reports, customized research reports, consulting and other research-based services. The company also offers Digital Marketing services through its subsidiary OMR Digital and Software development and Consulting Services through another subsidiary Encanto Technologies.

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