Press release
Natural Vitamin E Product Market Projected to Reach US$ 956.3 Million by 2032, Growing at a Robust CAGR of 10.8%
The global natural vitamin E product market size is expected to be valued at US$ 758.1 Million in 2022 and US$ 956.3 Million in 2032. Rising awareness about personal health and wellness is encouraging consumers to include vitamins and minerals in their daily diet, which would push sales of natural vitamin E products.As per FMI, the global natural vitamin E product market is projected to exhibit steady growth at a CAGR of 10.8% in the forecast period (2022-2032). Surging demand for dietary supplements infused with natural vitamin E is anticipated to bode well for the global market.
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A family of potent antioxidants known as vitamin E helps shield your cells from oxidative damage. A sufficient amount of vitamin E is crucial for the body's efficient operation, and low vitamin E levels can result in undesirable diseases like infections, impaired vision, muscle weakness, and weariness. It is well known that a diet rich in nutrients and balance should include vitamin E.
Natural Vitamin E Product Market - Novel Developments
To maintain business growth, major players in the market for natural vitamin E products are focusing on product innovations and development. Additionally, businesses in the natural vitamin E product market are focusing on the idea of value proposition, in which they outline why a customer should select their products over competing alternatives.
In 2018, Designs for Health (DFH) - a key player in the natural vitamin E product market - made an official announcement of the launch of an exclusive product line, namely ''Annatto-ETM'. This new product line launched by DFH contains unique & natural vitamin E tocotrienols specially derived from the South American plant- 'Bixa Orellana' or 'Achiote'. Backed by extensive clinical research, this new product line released by DFH are available in 3 dosages- 75mg, 150 mg, and 300 mg.
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In 2019, Koninklijke DSM N.V. - a leading player in the natural vitamin E product market - said that it intends to establish a joint venture with Nenter & Co., Inc, a company focused on biomedicine solutions. This joint venture is aimed at enabling DSM to have a regional partner in the business having strong connections with local aspects, which, in turn, will help the company with a vitamin E production ramp-up.
-Natural Vitamin E Product Market - Dynamics
Natural Vitamin E Product Market - Pervasive Trend of Preventive Care & Healthy Nutrition to Boost Growth
Sensing the close relation of diet with health & well-being, consumers are inarguably relying on nutritive products to meet their nutritional demands. With vitamin E being one of the most beneficial type of vitamin, the global demand for natural vitamin E product is witnessing growth at an exponential rate.
Consumers all over the world are becoming more aware of the benefits of vitamin E in terms of balancing cholesterol, lowering cancer risk, strengthening & rebuilding muscles, and other benefits. The market for natural vitamin E products is expected to benefit from this during the coming years. The market for natural vitamin E products is also being driven by the pervasive trend of preventative care, healthy eating, and increased customer preference for efficient vitamin supplements.
Natural Vitamin E Product Market - Surging Demand from Cosmetics & Skin Care Applications to Boost Growth
Natural vitamin E products find extensive applications across multiple applications, including pharmaceuticals, animal feed, functional food & beverages, and cosmetics. Scope of adoption of natural vitamin E product in cosmetics is increasing at a fast-paced rate, owing to a plethora of skin benefits offered by vitamin E.
The demand for natural vitamin E product from the skincare and cosmetic applications is picking pace, as vitamin E is gaining significant popularity as a viable ingredient for skin care products. Consumers are increasingly spending on anti-aging creams, face masks, and many other skin care products infused with vitamin E, as it helps in skin rejuvenation and reduces appearance of stretch marks. This, in turn, is highly likely to offer revenue-generating opportunities for the companies operating in natural vitamin E product market.
Natural Vitamin E Product Market - Rising Prominence of Synthetic Vitamin E Products to Challenge Growth
Increasing prominence of synthetic vitamin E products with similar level of reliability is foreseen to challenge growth of the natural vitamin E product market. Availability of high-quality synthetic vitamin E products with superior dispersability and flowability is getting hold of consumer attention, thereby holding back growth of natural vitamin E product market. In addition, higher extraction costs associated with natural vitamins translate into high production costs, thereby creating significant challenges for companies operating in natural vitamin E product market.
-Natural Vitamin E Product Market - Segmentation
-By product type, the natural vitamin E product market has been segmented into-
Tocopherols
Tocotrienols
-By application, the natural vitamin E product market has been segmented into-
Functional Food & Beverages
Pharmaceuticals
Cosmetics
Animal Feed
Dietary Supplements
-By source, the natural vitamin E product market has been segmented into-
Soybean oil
Sunflower oil
Rapeseed oil
Others
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