Press release
Laundry Scent Booster Market is expected to reach a valuation of US$ 1.3 billion by 2031
Washing aroma boosters are specialized treatments designed to improve the smell of washing. They are chemicals that may be used in conjunction with laundry detergents to generate an additional aroma boost that lasts on garments even after washing. These supplements are available in the following forms: powder, beads, liquid, crystals, pacs, sprays, and capsules. To infuse clothing with a long-lasting and pleasant aroma, they are often washed in the washing machine or directly into the detergent dispenser.
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Which trends are driving the sales graphs of laundry scent booster suppliers?
"Growing Product and Personal Hygiene Awareness"
Consumers are becoming more conscious about their appearance, clothing, and cleanliness, and they are on the lookout for products that might improve their laundry experience. Laundry scent boosters are becoming popular due to their ability to infuse textiles with a long-lasting and enticing aroma. These solutions provide an extra layer of freshness to laundry detergents' fundamental cleaning abilities, making them an enticing alternative for many households.
"Allergies and Sensitivities Can Leave a Negative Impression on Customers"
Some customers may react negatively or have sensitivities to the fragrances and other ingredients in laundry scent boosters, which can generate a poor reputation among users and diminish laundry scent booster sales.
"Expensive Laundry Scent Boosters"
Laundry fragrance boosters may be excessively expensive for certain clients, particularly when compared to standard laundry detergents. This has the potential to limit market potential, particularly in developing or underdeveloped countries.
Key Players:
Venus Laboratories Inc.
Recochem Inc.
Procter & Gamble Company
Good Home Co.
Henkel Corporation
Reckitt Benckiser
VOLT Home
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Regional Analysis:
The market for laundry scent boosters in the United States is expected to develop at a CAGR of 10.2% from 2023 to 2033, reaching US$ 462.50 million by the end of the forecast period.
Laundry smell enhancers and other hygiene-related commodities are increasingly popular in the United States, owing to the rising prevalence of infectious illnesses. People in the United States have a strong need for a clean and safe environment, which drives the demand for laundry detergents and the usage of laundry fragrance boosters.
Over the next 10 years, demand for laundry scent boosters is predicted to expand at a CAGR of 9.8% in the United Kingdom.
With a strong development rate, the United Kingdom is a prominent market for laundry scent boosters in the European area. Manufacturers of laundry scent boosters in the country profit from revenue growth by offering consumers innovative product designs and high-quality merchandise.
Key Segments of Industry:
By Use Case :
In-wash
After-wash
By Fragrance :
Floral
Fresh
Apple
Lavender
Linen
Vanilla
Wood
By Form :
Beads
Crystals
Pacs
Liquid
Sprays
Powder
By Packaging Type :
Bottles
Tubs
Sachets/Pouches
By Claim :
No Artificial Additives
Biodegradable
Cruelty-free
Recyclable
Natural
Vegan
Paraben-free
By Sales Channel :
Online
Offline
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