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Digital Advertising Management Platform Market Growth, Business Overview 2023, and Forecast to 2030 | Google, Celtra, Bannerflow
Infinity Business Insights shared report on "Digital Advertising Management Platform Market" which provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. This report will help the viewer in Better Decision Making.The Global Digital Advertising Management Platform Market was valued at USD 59 billion in 2022 and is predicted to reach USD 192 billion by 2028, growing at a compound annual growth rate (CAGR) of 18.25% between 2022 and 2028. The Global Digital Advertising Management Platform Market refers to the platform that helps companies manage and optimise their digital advertising campaigns across various channels, such as search engines, social media, and mobile devices. The platform provides tools for ad creation, targeting, tracking, and reporting, enabling companies to reach their target audience more effectively and efficiently.
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The Key companies profiled in the Digital Advertising Management Platform Market:
The study examines the Digital Advertising Management Platform Market's competitive landscape and includes data on Google, Celtra, Bannerflow, Adobe, RhythmOne, Sizmek, Adform, Thunder, SteelHouse, Flashtalking, Snapchat (Flite), Mediawide, Balihoo, Mixpo, Bannersnack, Bonzai, Marin Software & Others.
The digital advertising management platform market is driven by businesses' increasing use of digital marketing, demand for targeted and personalised advertising, and the adoption of cloud-based platforms for remote management of digital advertising campaigns. These factors contribute to the market's growth and success. The digital advertising management platform market is expected to shift due to the rise of artificial intelligence and machine learning technologies, enhancing campaign optimization and utilising blockchain technology for secure, transparent management.
Global Digital Advertising Management Platform Market Segment by Type & Applications:
This report segments the Digital Advertising Management Platform Market on the basis of Types:
Publishers and Brands, Marketers and Agencies
On the basis of Application, the Digital Advertising Management Platform Market is segmented into:
Large Enterprises, SMEs
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Regions are covered by the Digital Advertising Management Platform Market Report 2023 to 2030
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, and Italy)
Asia-Pacific (China, Japan, Korea, India, and Southeast Asia)
South America (Brazil, Argentina, Colombia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, and South Africa)
The digital advertising management platform market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East and Africa. North America is expected to hold the largest market share in the digital advertising management platform market, due to the presence of a large number of established players and the early adoption of digital marketing by businesses in the region. Europe is expected to be the fastest-growing region in the market, owing to the increasing adoption of digital marketing by small and medium-sized businesses in the region. Asia Pacific is expected to be the second-fastest-growing region in the market, driven by the increasing adoption of digital marketing by businesses in the region and the growing demand for digital advertising in countries such as China and India.
Cumulative Impact of COVID-19 on Market:
The Coronavirus pestilence has put firms constrained to rearrange and redesign the Digital Advertising Management Platform market. Organisations may likewise use imaginative examination to work on their logical styles and inform the executives methodology to change market situations. As of now, measures to forestall infection transmission, like travel impediments, lockdowns, and work at home and remote running principles, as well as evolving end-client conduct, are projected to assume a key part in driving market development over the estimated period.
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The research methodology used to create this report included primary and secondary research. Primary research involved gathering information from industry experts, market participants, and vendors through interviews and surveys. Secondary research involved reviewing existing research reports, company websites, and other relevant sources to gather information about the digital advertising management platform market. The report also includes market data and forecasts for the period 2022-2028, which were obtained from reputable market research firms and verified sources.
Major Highlights of the Report:
• Evaluation of the Parent Market: The report provides an all-inclusive evaluation of the parent market, helping businesses understand the broader industry dynamics.
• Examination of Market Aspects: The report explores the evolution of significant market aspects, identifying key factors influencing market growth and development.
• Investigation of Market Segments: A comprehensive analysis of market segments is conducted, enabling a deeper understanding of specific market areas.
• Assessment of Market and Volume: The report evaluates market value and volume across past, present, and forecast years, providing a holistic view of market trends and performance.
• Market Share Analysis: The report assesses market share of key players and provides insights into their market positions.
• Tactical Approaches and Strategies: The report highlights the tactical approaches adopted by market leaders and offers lucrative strategies to help companies strengthen their market position.
Major Points from Table of Contents:
Chapter 1: Digital Advertising Management Platform Market Overview
Chapter 2: Company Profiles
Chapter 3: Digital Advertising Management Platform Market Competition, by Players
Chapter 4: Digital Advertising Management Platform Market Size Segment by Type
Chapter 5: Digital Advertising Management Platform Market Size Segment by Application
Chapter 6: North America by Country, by Type, and by Application
Chapter 7: Europe by Country, by Type, and by Application
Chapter 8: Asia-Pacific by Region, by Type, and by Application
Chapter 9: South America by Country, by Type, and by Application
Chapter 10: Middle East & Africa by Country, by Type, and by Application
Chapter 11: Research Findings and Conclusion
Chapter 12: Appendix...
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Infinity Business Insights is a market research company that offers market and business research intelligence all around the world. We are specialized in offering the services in various industry verticals to recognize their highest-value chance, address their most analytical challenges, and alter their work.
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