Maternity Wear Market Analysis, Size, Current Scenario and Future Prospects

The global maternity wear market is anticipated to grow at a significant CAGR of 4.2% during the forecast period. The rising awareness regarding physical fitness among pregnant women is increasing the demand for maternity activewear which led to the growth of the global maternity market during the forecast period. Several brands have done their research on maternity clothing and production to expand their business. The maternity bra should have features such as an elastic rib band with extra padding to add support, the tank tops should be stretchable which allows flexible growth. The increasing demand for maternity fitness wear made many big fitness clothing brands introduce their maternity wear line.

For instance, in September 2020, Nike introduced its first-ever maternity wear, dubbed "Nike M." The innovative launch results from years of R&D activities involving over 150,000 body scans of different women. The newest range features a pair of tights, a tank top, a bra, and a versatile fleece. The leggings, made with stretchy fabric and a wide waistband, are designed to grow comfortably around the wearer's belly, adapting to its shape over time.

Additionally, in December 2020, Adidas launched its first maternity collection, designed and tested with insights from a range of pregnant women. The collection features a t-shirt, tank top, sports tights, and leggings that use high-stretch fabric around the belly and chest to ensure wearability at all stages of pregnancy and postpartum. Moreover, in 2019, Reebok launched a maternity collection so expectant mothers can continue to work out comfortably throughout pregnancy. The collection provides supportive, flattering fits that are technically designed to flex and grow with the body so pregnant women don't have to buy new gear as their bump gets bigger.

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Market Coverage

The market number available for - 2021-2028
Base year- 2021
Forecast period- 2022-2028

Segment Covered- 

By Product Type 
By Distribution Channel

Regions Covered-

North America
Europe
Asia-Pacific
Rest of the World
Competitive Landscape - BEYOND LLC, H & M Hennes & Mauritz AB, Motherhood Maternity, Reliance Brands Ltd. (Mothercare), Ziva Maternity Wear, and others.

Maternity Wear Market Report Segment

By Product Type 

Outerwear
Innerwear
Nightwear

By Distribution Channel

Online
Offline 

A full Report of Maternity Wear Market is Available @  https://www.omrglobal.com/industry-reports/maternity-wear-market

Maternity Wear Market Report Segment by Region

North America                                                                                                           

United States
Canada

Europe

UK
Germany
Spain
France
Italy
Rest of Europe

Asia-Pacific

India
China
Japan
South Korea
Rest of APAC

Rest of the World

Latin America
Middle East and Africa 

Company Profiles 

A Pea In The Pod
ASOS
Brunelli & Co. Srl
Gap Inc.
HATCH Collection
Ingrid & Isabel, LLC 
Izzie & Ollie Ltd.
Mom To Be
Nordstrom, Inc.
Organic and More
Pinkblush Maternity
RACHEL PALLY INC.
Rent the Runway, Inc.
Seraphine Ltd.
Storq
Synerg 
Zola Pragati Fashions

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