Augmented Reality in Retail Market Next Big Thing | Major Giants Apple, Microsoft, Google, Wikitude

Advance Market Analytics published a new research publication on "Augmented Reality in Retail Market Insights, to 2028" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Augmented Reality in Retail market was mainly driven by the increasing R&D spending across the world.

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Some of the key players profiled in the study are: Apple Inc. (United States), PTC Inc. (United States) , Microsoft Corporation (United States), Google LLC (United States) , Wikitude GmbH (Austria), DAQRI (United States) , Zugara (United States) , Blippar (UK), Marxent Labs (United States) , Augment (France), ViewAR (Austria).

Scope of the Report of Augmented Reality in Retail
Augmented Reality (AR) in retail refers to the technology that permits integration of digital information with the users’ environment in real time over devices like smartphone or tablet. Increasing requirement to offer enhanced customer experience, growing internet penetration, as well as increasing IoT spending are the factors that fuel the demand of augmented reality in the retail market. Various retail types includes Apparel Fitting, Jewelry, Beauty and Cosmetics, Furniture and Lighting, Footwear, Grocery Shopping, and Others. Moreover, growing demand for online purchasing, easy & convenient shopping, as well as development of the e-commerce market are driving the growth of the global augmented reality in retail market.

The titled segments and sub-section of the market are illuminated below: by Type (Apparel Fitting, Jewelry, Beauty and Cosmetics, Furniture and Lighting, Footwear, Grocery Shopping, Others), Application (Try-On Solutions, Planning & Designing, Advertising & Marketing, Information Systems), Technology (Marker-based Augmented Reality (Passive Marker, and Active Marker), Marker-less Augmented Reality (Model Based and Image Processing Based)), Device Type (Head-Mounted Display (HMD), Smart AR Mirror, Handheld Device), Offering (Hardware (Sensors, Semiconductor Components, Displays & Projectors, Cameras, and Others), Software and Services (Software Development Kits (SDKs) and apps, and Services))

Market Drivers:
Growing online shopping interests of retailers in AR
Growing smartphone penetration

Opportunities:
Increasing investments in retail sector

Augmented Reality involve the processing of personal data about their users, whether their IP addresses, location, images of them or others around them as well as other information about their activities in the app or on their connected social media accounts. Developers must be mindful to comply with the applicable data protection laws where the information they process or collect relate to an identifiable person. The General Data Protection Regulation 2016/679 is a regulation in The European Union law on data protection and privacy for all persons within the European Union & the European Economic Area. The strict regulations are likely to impact the global Augmented Reality (AR) in retail market growth.

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Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.

Strategic Points Covered in Table of Content of Global Augmented Reality in Retail Market:
Chapter 1: Introduction, market driving force product Objective of Study and Research Scope the Augmented Reality in Retail market
Chapter 2: Exclusive Summary - the basic information of the Augmented Reality in Retail Market.
Chapter 3: Displaying the Market Dynamics- Drivers, Trends and Challenges & Opportunities of the Augmented Reality in Retail
Chapter 4: Presenting the Augmented Reality in Retail Market Factor Analysis, Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.
Chapter 5: Displaying the by Type, End User and Region/Country 2015-2020
Chapter 6: Evaluating the leading manufacturers of the Augmented Reality in Retail market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile
Chapter 7: To evaluate the market by segments, by countries and by Manufacturers/Company with revenue share and sales by key countries in these various regions (2023-2028)
Chapter 8 & 9: Displaying the Appendix, Methodology and Data Source

finally, Augmented Reality in Retail Market is a valuable source of guidance for individuals and companies.

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