Travel Search Engine heralds a new era of online travel in India
iXiGO’s growth heralds a new era in Indian online travel, that of a pure-play travel search, where users can search across travel websites and make more qualified booking decisions, without the need to work with an intermediary and pay additional service fees. The growth of this medium means that suppliers now have a more direct and targeted marketing platform that can yield higher conversion rates than search engine marketing on horizontal portals such as Google or Yahoo.
The rise of travel search engines is a boon for airlines and hoteliers, who can now use price-differentiation and “web-only” campaigns to enable the channel-shift from indirect to direct web bookings. Airlines in India have been quick to adopt travel search as a part of their online marketing mix, seeing iXiGO as a channel of distribution that is both cost-effective for airlines and of greater convenience to travelers.
iXiGO’s quick growth has garnered the attention of the industry in India and industry executive are eager to learn how and why they should embrace this alternate channel to reach consumers, beyond traditional online travel agencies. As a panelist at a recently concluded eyefortravel summit in Mumbai, Aloke Bajpai, Founder & CEO of iXiGO said – “The support of our airline partners and the great feedback of our users drive our innovation. We will extend the same user delight that our flight search users experienced, to our hotels platform, and more”.
917 Galleria Towers
DLF phase 4
Launched in June, iXiGO, allows users to search and book directly on airline websites (unlike intermediary Online Travel portals), thereby offering the lowest possible direct fares. With regular launch of differentiated features such as 1-click booking, fare outlook and multi-airline, multi-stop combinations, iXiGO has already become the number one lead generator in the travel search space for two major airlines in India. Dharmendra Yashovardhan, Head of Marketing, adds with an air of confidence, “Travel Search in India has the potential to leapfrog and overtake the Online Travel Agencies in a few years’ time. iXiGO will be at the forefront when that happens”.
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Travel Search Engine heralds a new era of online travel in India here
News-ID: 31482 • Views: 957
More Releases from iXiGO
ixigo named one of the 50 Hottest brands in Delhi NCR
New Delhi, August 28 2014 – ixigo.com, India’s leading travel planning & search engine and the brand behind the top travel apps in India, has been recognised as one of the 50 hottest brands in Delhi NCR. This award was conferred at the recently held Paul Writer Brand Summit - Futurist Marketing Conclave 2014. The award was conferred based on voting by consumers and a distinguished jury comprising of eminent
ixigo turns 7 on a winning note
Wins several prestigious awards in product & marketing New Delhi, June 10, 2014 – ixigo.com, India’s leading travel planning & search engine and the brand behind 6 cutting-edge travel apps, completed seven years since its launch on June 3rd. The celebrations were accentuated by a battery of accolades in the run up to its 7th anniversary. ixigo proudly added three new metals to its glory including a Bronze Abby at the
“What Women Want” from hotels ? ixigo-LemonTree survey reveals all
Female hostesses, 24x7 service, offers & Wi-Fi important for women travellers New Delhi, March 5, 2014: Women love to have their say and their travel preferences are no exception. Indian women travel as frequently as once in two months (50%) with 44% stating spending quality time with family as their common reason for travel, indicates ‘What Women Want’, a survey conducted on the eve of Women’s Day by ixigo.com,
Freedom from PNR hassles for Android users
ixigo.com launches “ixigo PNR Status” to make trip management easier New Delhi, August 14, 2013 – ixigo.com, India’s leading travel planning & search engine has launched an innovative mobile application “ixigo PNR status” that enables automated management of all train and flight trips along-with intelligent alerts and notifications for status changes. This first-of-its-kind intuitive application has been launched for Android smartphones and can be downloaded from the Google Play Store
More Releases for India
Medical Tour India | Affordable Treatment In India
We at MedCredible look after the well being of the patients seeking treatment in India. Our support staff support is well trained in handling various situations arising due to cross border differences. All the patients can avail of high-quality treatment at an extremely affordable cost in a compassionate environment combined with ethical practices. With options of over 100 + Hospitals and Institutions, we at Medcredible ensure that we connect the
IVF India, Test Tube baby India
The aim of setting up KJIVF is to help infertile couples in achieving conception through modern diagnostic and treatment methods. KJIVF Centre has given the best results by blessing infertile couples of advanced age with children, these couples could never dream of becoming parents. Thousands of babies are conceived through in-vitro fertilization (IVF) each year; In-Vitro Fertilization (IVF) means fertilization outside the body. A baby developed from an egg that
Beach Holiday India- Best Beaches in India
The natural beauty, exotic locations and rich heritage has helped India to stand as the most visited and most popular tourist spot in the world. The status of “Incredible India”, is defined by an incredible range of nature’s blessings on the Indian subcontinent and this incredibility is doubled by one of the most fabulous tourism option available in the country that are the brilliant and majestic beaches in India.
ISO 27001 India, 27001 training India ISO
Coral eSecure is information Risk Management advisory with specific focus on Information Security (ISO 27001, ISO 17799, PCI, COBIT, HIPAA, GLBA, and DPA), Business Continuity (BS25999) and ITIL/ IT Service Management (ISO 20000). Coral is the FIRST Indian consulting organization which provides an Integrated Management System Consulting, Consisting of ISO 27001, ISO 20000 and BS25999 – ALL THREE IN ONE! Coral provides Consulting, Assurance audit and Training to address these
Interior Designers India, Designers and Architects India
Today, we have recognized ourselves as a booming beauty interior designing firm, offering services that include interior designing. We are a winning firm, which is based on the strong foundation of innovative and original ideas for interior, architectural and landscaping designing services. Synergy Corporate Interior Design Association has more corporate members. Who provide Products and services. We support Interior Designers India, Designers and Architects India. We are committed to the
Domain Registration India, Web Hosting India, Payment Gateway India
Indiainternet.in is a Quality Web Hosting Company India, provide all web related support and Web hosting services like linux web hosting, windows web hosting, web hosting packages, domain registration in india, Corporate email solution, business email hosting, payment gateway integration, SSL with supports like free php, cgi, asp, free msaccess, free cdonts, free webmail, web based control panel, unlimited ftp access, unlimited data transfer. During the domain registration process, you will