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Memorysolution: USB drives with new feature

10-30-2007 06:09 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Memorysolution GmbH

Your logo, centered in the background of the Explorer window

Your logo, centered in the background of the Explorer window

USB drives are a widespread and well-accepted medium to carry advertising or press information and alike; Memorysolution now offers them preloaded with a special software application positively supporting your advertising message.

Breisach am Rhein, Germany, October 30, 2007 – USB drives already have taken their place within the advertising world as the media carrier par excellence, universally usable and easy-to-use. However, the offer on models in the market available is more than diverse, and so it is often the small, less notable qualities that draw a distinction when it comes to choice.

Imagine the following: your client connects the USB drive he has received from you to his PC, and as usual the contained data is presented within a Windows Explorer window – just with one difference: this time, the page presented at first sports the logo of your enterprise in the background. This is a functionality long awaited by marketing people either from the agency or B2B arena.

This is how the new feature provided by Memorysolution functions: a tiny software application and your logo data are preloaded into a small hidden area of the USB drive non-accessible for the user. When connected to the PC, this application loads your logo into the Explorer window, choices are centered or as a tile.

Pre-loaded that way by the advertising professionals of Memorysolution, your message certainly achieves a surprise effect which ultimately serves to reach a high degree of attention for the news or the message to be transported.

As of now, the new feature can be added to all USB drives on offer by Memorysolution; the whole range of products geared towards advertising and promotional suppliers can be found at www.memorysolution.de/werbeartikel/ .

Additionally all USB drives can be provided with an external logo imprint by means of silk screen or laser engraving, of course perfectly corresponding with the logo shown in the Explorer window and thus adding to the best possible overall impression of your advertising message.

Supply and information:

Memorysolution GmbH
Subsidiary Rhein-Ruhr
Odenkirchener Strasse 2

41363 Jüchen
Germany

Fon +49 (0) 2165 / 17 05 56
Fax +49 (0 2165 / 87 15 20

rhein-ruhr@memorysolution.de
www.memorysolution.de/werbeartikel/

Memorysolution GmbH
Rheinuferstr. 10A
79206 Breisach
Germany

Press contact:

Gerhard Heckmann
Marketing Communications Manager
E-Mail: press@memorysolution.de
Telephone: +49 (0)7667-9069770
Facsimile: +49 (0)7667-9069779

About Memorysolution
Since its foundation back in 1997, Memorysolution GmbH has become the experienced One-Stop-Shopping partner of choice and leading specialist for proprietary memory expansions, Qimonda und AENEON™ A-brand modules as well as current Flash memory components in Germany and has established a top position among memory module specialists within Europe. The product portfolio is completed by the the Original PenDrive©, for which Memorysolution GmbH is the official EMEA distributor since August 2006, and the new MaxFlash product line covering the full range of flash based USB drives, memory cards of all formats, personal entertainment products and related periphery. Memorysolution caters every market segment from small businesses up to the industries’ broadliners. Next logical milestone on the way to a globally operating enterprise was the foundation the US subsidiary PRIME Memorysolution Inc. in Reno/NV in spring 2004. As of July 01, 2006 the former Managing Director and co-founder Gerald Diercks leads Memorysolution GmbH as sole Managing Director. Find more information about Memorysolution at http://www.memorysolution.com


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